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One level or type of marketing aimed either at the consumer or at the distribution channel.

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Bandwagon advertising uses a group mentality to try to convince individual consumers that a product is worth purchasing.

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Marketing a product or a service in a way that connects it to something that the viewer can connect to is part of the theory

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claims advertising technique - Google Search

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Advertising that promotes specific features or makes claims about what a product or service can do for the potential customers

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The action of repeating something that has already been said or written.

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1)Repetition
2)Claims
3)Association
4)Bandwagon
5)Promotions

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When making an advertisement, you want to create something that is going to capture your customers attention such as colorful, bright, and bold words.

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When making an advertisement, you want to create something that is going to capture your customers attention such as colorful, bright, and bold words.

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Businesses and services like to advertise their products to try and get people to purchase  what their selling.

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Businesses and services like to advertise their products to try and get people to purchase  what their selling.

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The activity or profession of producing advertisements for commercial products or services