# data[].attributes.body
O QUE FIZEMOS DE MUITO POTENTE?

# data[].attributes.body
EXTERNAL
What opportunities are open to you?
What trends could you take advantage of?
How can you turn your strengths into opportunities?

# data[].attributes.body
INTERNAL
What could you improve?
Where do you have fewer resources than others?
What are others likely to see as weaknesses?

# data[].attributes.body
EXTERNAL

What threats could harm you?
What is your competition doing?
What threats do your weaknesses expose to you?

# data[].attributes.body
Good brand recognition

They do events

Location – tourist spot – near in activity site

Facilities, meetings rooms, catering

# data[].attributes.body
management

size or the floor planning

quality of service

location – weather/ environmental events

Location - limited to space expand

Competition around the area

# data[].attributes.body
Good tourist area

Trade

River shannon

Activities around the area

infrastructure development

Community growth

# data[].attributes.body
management

size or the floor planning

quality of service

location – weather/ environmental events

Location - limited to space expand

Competition around the area

# data[].attributes.body
slow economy advancement

low trades

natural disaster

# data[].attributes.body
experience

product knowledge

location

product range

excellent sales staff

# data[].attributes.body
management

staff levels

bad planning

size

# data[].attributes.body
more construction

upgrades in the waterworks

company expansions

increasing product range

# data[].attributes.body
competitors

brexit

tarriffs

world events

# data[].attributes.body
Selling high end bikes and products

Great reputation

In- Person shop and online

# data[].attributes.attachment_caption
Lower variety of stock levels different bikes makes and models etc 

# data[].attributes.body
Cycle to work scheme

# data[].attributes.body
Poor weather conditions, low bike rental demand

# data[].attributes.body
Good tourist area

Trade

River shannon

Activities around the area

infrastructure development

Community growth