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Social media refers to websites and applications that are designed to allow people to share content quickly efficiently, and in real-time. While many people access social media through smartphone apps, this communication tool started with computers, and social media can refer to any internet communication tool that allows users to broadly share content and engage with the public.

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Since social media covers so many different kinds of websites and applications, the function of these tools also varies. However, most social media sites start with a user creating a profile, usually by providing a name and an email address. Once a profile has been created, users can create and share content. For instance, an Instagram user with a new account can take a picture and share it on their profile with a caption.

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1. Build relationships. Social media is not just about brands connecting with their customers. In fact, social media is about connecting people to people
2. Share your expertise. Social media gives you an opportunity to talk about what you know and what you want to be known for.
3. Increase your visibility. Good content gets shared, so if you are consistently posting quality content.
4. Educate yourself. You can create lists from your favorite people, thought leaders, or media outlets. You can learn about current events and things taking place near you.
5. Connect anytime. Social media can help you connect before, during and after networking events, a conference or a meeting.

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1. Cyberbullying. According to a report published by PewCenter.org most of the children have become victims of the cyberbullying over the past

2. Hacking. Personal data and privacy can easily be hacked and shared on the Internet. Which can make financial losses and loss to personal life

3. Addiction. The addictive part of the social media is very bad and can disturb personal lives as well. The teenagers are the most affected by the addiction of the social media

4. Fraud and Scams. Several examples are available where individuals have scammed and commit fraud through the social media.

5. Security Issues. Nowadays security agencies have access to people personal accounts. Which makes the privacy almost compromised.

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Benefits of using social media for business

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Benefits of using social media for business

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Most Popular Social Media Platforms 1997 - 2020