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Research on why anime t-shirt themes sells well in the industry

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Research on why anime t-shirt themes sells well in the industry

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De Wit, A. D. (2020). Anime Industry Grew To Record $24.1 Billion In 2019, Says Trade Body. Cartoon Brew. https://www.cartoonbrew.com/business/anime-industry-grew-to-record-24-1-billion-in-2019-says-trade-body-199002.html

Based on this article, Anime-themed t-shirts have gained popularity among fans due to their dedicated and passionate fanbase, which seeks ways to express their love for the medium. These t-shirts serve as a form of identity expression and affiliation within the anime community, allowing fans to visually communicate their interests and find like-minded individuals. The nostalgia factor also plays a significant role, as fans develop a deep emotional connection to specific anime series, often tied to their childhood or adolescence. Wearing a t-shirt featuring characters or iconic imagery from a beloved anime helps evoke nostalgic feelings and create a sense of comfort and belonging. Additionally, anime is renowned for its visually stunning art styles and character designs, making them wearable art.

A survey by FUNimation in 2020 revealed that 71% of anime fans were interested in purchasing anime merchandise, including clothing items, highlighting the demand for anime-themed apparel among fans. Overall, the popularity of anime-themed t-shirts stems from the desire for self-expression, community connection, nostalgia, and appreciation of anime's unique artistry.

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The anime industry grew to 2.5112 trillion yen (around USD$24.08 billion) in 2019, according to the Association of Japanese Animations (AJA). This figure, a 15.1% rise on 2018, is an all-time high.

The AJA, which represents animation producers in Japan, has released preliminary data from this year's edition of its annual Anime Industry Report. Overall, the numbers paint a picture of an industry experiencing vibrant growth. It expanded for a tenth consecutive year and has almost doubled in size since 2009, when the AJA calculated it to be worth 1.27 trillion yen.

Anime's overseas market ballooned to a record 1.2009 trillion yen in 2019 - a growth of 19.0% on 2018 and an almost fivefold increase on 2009. It could soon overtake the domestic market, fueled by demand from global streaming companies: Netflix recently told The Wall Street Journal that more than 100 million households around the world watched at least one anime title on its service in the year to September 2020, up 50% from a year earlier.

Yet developments in China, another major anime market, are proving a drag on overseas growth. In last year's report, the AJA noted a slowdown in the country's anime market due to tightening internet censorship in the country.

The AJA reports that the anime film market rose to 69.2 billion yen in 2019 (a rise of 62.4% from 2018), with internet distribution close behind at 68.5 billion yen (a 15.1% rise). The home video market continued its steady decline, with tv and music sales also falling.

It should be noted that these numbers reflect the AJA's broad definition of the industry, which measures the total revenue generated by anime and spin-off businesses like live entertainment (which in 2019 was bigger than both films and internet distribution at 84.4 billion yen), commodities (581.3 billion yen - second only to the overseas market), and arcades and amusement centers (319.9 billion yen).

The AJA also uses another, far narrower definition of the anime industry, which pertains to the revenue seen by anime producers and studios. This too hit a record high in 2019, surpassing 300 billion yen (USD$2.88 billion) for the first time; the association has not yet released any more data on this area. Across both definitions, the AJA's figures are based on a combination of public statistics and a survey of 57 anime production companies.

Of course, these numbers don't account for the pandemic, whose effect was only felt in 2020. For a measure of its impact, we'll have to wait for next year's report.

One interesting trend is the rise - perceived or real - of competition to anime in the global animation market. In last year's report, the AJA had this to say about Sony Pictures Animation's Spider-Man: Into the Spider-Verse: "Hollywood has finally advanced into the realm overlapping with the adult animation market that had been Japan's monopoly. If this trend shifts into high gear, the existence of Japanese animation may be questioned again."

The AJA's full report will be published in Japanese on November 30. The association also releases summaries of its reports in English.
Image at top: "Rilakkuma and Kaoru," a series from Japan's San-X and Dwarf Studio, which premiered on Netflix in 2019.

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Anime Industry Grew To Record $24.1 Billion In 2019, Says Trade Body

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Japan's anime industry is growing, however, it expects fierce competition from both China and Hollywood, the latter of which it says "has finally advanced into the realm overlapping with the adult animation market that had been Japan's monopoly."

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Research on printing techniques that i will use in my t-shirt 

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Research on printing techniques that i will use in my t-shirt 

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Baker, A. (2022). 7 Reasons Why Direct to Film (DTF) Printing is a Great Addition for Your Business. Ricoh DTG. https://ricohdtg.com/7-reasons-why-direct-to-film-dtf-printing-is-a-great-addition-for-your-business/

DTF

Direct-to-film printing, also known as film screen printing, is a technique that transfers high-quality graphics onto surfaces like fabric with precision and durability. This method offers several advantages, including sharp and vivid results, durability and longevity, versatility and compatibility, and cost-effectiveness for large orders. Direct-to-film printing reproduces intricate designs and vibrant colors with exceptional clarity and sharpness, using the film as a stencil for precise application of ink. The technique is also compatible with various types of inks, allowing for flexibility in color options and application methods. Direct-to-film printing is well-suited for large production runs due to its efficiency and speed, enabling high-volume printing at a lower cost per unit.

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Attention: I used attention-grabbing images and catchy titles to draw anime fans' and potential consumers' attention. This can entail putting well-known anime figures or classic sceneries on the t-shirt, using vivid colors, or showing standout design aspects.

Interest: I'm creating curiosity by highlighting the uniqueness and excellence of my designs. And I always make sure to highlight the attention to detail, the aesthetic design, and the anime fan appeal. Create enthusiasm and curiosity about the t-shirts by revealing the sources of inspiration for each design.

Desire: To arouse great desire for my anime t-shirts, I'll show them off in various contexts and illustrate how they may be worn with multiple looks and ensembles. Utilise social proof by publishing uplifting customer feedback and testimonials as well as pictures of delighted customers wearing the t-shirts with pride. In order to raise the perceived worth of any limited edition or exclusive designs, emphasize them as well.

Action: I'll Provide clear and accessible calls to action to make it easier for people to buy my anime t-shirts. Providing several size options, guaranteeing a quick and safe payment process, and using large buttons or links to an online store are examples of how to achieve this. Offer enticing incentives to encourage potential customers to take action, such as free shipping, discounts, or package deals.

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My typical audience for this is young people between the ages of 18 and 25, yet anyone can wear my t-shirt due to its unique design. Because it also includes a few street clothes appropriate for those who appreciate streetwear fashion, which will appeal to a wide audience, it's either anime fans or lovers of streetwear.

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Treatment for promotional video version 2

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Treatment for promotional video version 2

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OPENING:
As the model walks away from the camera, the background and t-shirt design can be seen.

When the girl model stops walking, she quickly changes her movements to show off the design on the t-shirt. The bass of a song then starts to move along with her movements.

After that, she walks up to the camera again and turns to show the front and back design again, this time in slow motion.

MIDDLE:
While ending the first model scene

Here I am going to show up with different t-shirt design
with slow motion following my movements to the bass drop and neon effects to attract and gain attention from viewers.

While I am walking, the camera will change angles
from a far shot of the whole body to a center close shot
highlighting the design even more.
After that, a transition will follow to another angle of me with no movements to showcase the front design from far to close.

Following the ending of the transition, we will enter together now wearing the same t-shirt with the same design (facing opposite directions)
so that viewers could see the design from the front and rear views and how it appears when worn with a pair.

After this, the two models will showcase a different design with different angles and scenery side by side.

FINALE:
A T-shirt will be displayed from a distance by the girl model (music is ending), who will then wrap it as she moves and throw it in front of the camera to make it black, signal the conclusion of the film, and allow me to include my call to action card.

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Thoughts on customized/anime shirt designs

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Thoughts on customized/anime shirt designs

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Plain T-shirts are frequently perceived as being more neutral and conservative, while anime T-shirts provide you the chance to showcase your unique personality and interests. You can display your interests and what makes you special by wearing an anime T-shirt.

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this are my possible things that i want to promote

1- t-shirt designs
2-logo design
3-arts
4-sticker
5-t-shirt
6-fruits
7-drinks
8-shoes
9-jackets
10-printing shop
11-printing services
12-free lance design
13-good places here in australia
14-website that can help you gain work
15-community website for my fellow countrymen
16-community website for all that helps 17-people around australia
17-promote educational website that helps students for their needs
18-gadgets
19-toys
20-applications
21-programs
23-magazine
24-shades
25-eyeglass
26- computer peripherals
27-keychain
28-photo
29-books for kids
30-learning books for any age
31-clothes
32-art needs
33-alcohol
34-meat
35-chocolate
36-filipino foods
37- good places to go in the philippines
38-Filipino culture
39-hotels
40-museum
41-park
42-zoo
43-watch
44-anime
45-movies
46-sports
47-tumblr
48-water bottle
49-lunch box
50-photography
51-event organizer
52-editor
53-movie maker
54-kitchen tools
55-social media apps
56-computers
57-gardening tools
58-bidding website
59-self promotion for my business
60-artworks
61-drawings/illustration
62-street foods
63- states or provinces in the ph
64-government campaign
65-music
66-rap song
67-opm (original pilipino music)
68-vape
69-bags
70-wallets
71-self promotion
72-energy drink
73-cars
74-motorcycle
75-internet provider
76- recommended jobs site/places
77-photoshop tutorial
78-tutor the basics of drawing
79- character creation
80-photo manipulator

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Anime Fashion Is a Thing in Japan and It’s Fabulous | nomakenolife: The Best Korean and Japanese Beauty Box Straight from Tokyo to Your Door! (2021, June 8). Nomakenolife. https://nomakenolife.com/blog/anime-fashion-is-a-thing-in-japan-and-its-fabulous

The readings reveal that anime-inspired fashion is influenced by visual styles, character designs, subculture representation, kawaii culture influence, cosplay, and collaborations between brands. This diverse and ever-evolving fusion shapes trends in Japan and beyond, inspiring enthusiasts and shaping trends in the industry.

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Anime Fashion Is a Thing in Japan and It’s Fabulous | nomakenolife: The Best Korean and Japanese Beauty Box Straight from Tokyo to Your Door!

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Anime fashion is popping up all over Japan, and is quickly becoming a mainstay on runways across the globe....

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This video will show the actual design as you wear it in the streets. While promoting t-shirts I know the ambiance is important, as well as the background, to highlight the print and the quality of the t-shirt.

Shot angles and movements are also important to consider.

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Kvell Apparel Co. - Clothing Brand Promo Video

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● Who is this video targeted at? How can you tell?

- The target audience in this video are the people who use computers

● Summarise the message of the video in a one line statement.

- Mac is better than pc

● Which emotion/s does this message elicit from the audience?

curiosity - which one is better, and which one is not

● Examine the visuals--what shot sizes and angles does it use? What is the duration of each
shot?

- The video used midshot, when the 2 character are having a dialogue.

- it also used close shot when 1 person is doing the talking

- and long shot starting of the dialogue and its when they are introducing  what operating system they are.

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● Examine the soundtrack--which of the following elements does it contain?

○ Dialogue - mac talking to pc.
○ Music -  background music played
○ Sound Effects - when the pc fall down behind in the ground.

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my version of my fav character

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Concept:
I'll make a visually captivating and energetic promotional video that aimed to showcase our collection of t-shirts with vibrant and eye-catching anime designs. The video took the audience on a dynamic journey through the world of anime, highlighting the unique features and artistic elements of each t-shirt design.

Opening Shot - A high-angle shot showcased a table displaying a variety of anime-themed t-shirts neatly arranged side by side.
The camera slowly panned across the table, introducing the diverse designs and characters featured on the t-shirts.

Transition Shot: After the opening shot, I used a quick transition with a wipe effect to reveal a dynamic and colorful anime background.

I also add a few shots that feature individual t-shirts with intricate designs and vibrant colors.
Various angles, including low angles and high angles, emphasized the details and created a sense of excitement.

Finale Shot: A wide-angle shot showcased all the t-shirts displayed on a clothesline, gently swaying in the wind.

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This portfolio will show you what skill set i have as an artist

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Copy of Brown Grey Creative Modern Online Portfolio (1920 × 1080 px) (Website)

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My drawing of my Fav character in chainsawman

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I miss her so much

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My art style is based on anime

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hi! it's my first day attending this course. And i am so exited to explore more and dig deep to this course. of course a lot of topics peeks my interest.  And one of that is creating your own website. As i progress my career or my study here in australia i know that i gonna need to build a professional website so that i can promote a lot of things or introduce some products, places want to go or any other possisble things that i can promote.

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This is the actual logo ive done for a small business

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The song and methods used in this video are the technique I want to use for my assignment 2 promotional video to market my t-shirt designs.

In each t-shirt I'm advertising, I want to make a transition that is as seamless as this.