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Shows that lots of men are enlisting in the military to fight in WWI, so you should contribute and do what everyone else is doing.

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Shows that Pete Davidson enjoys Taco Bell breakfast, so it makes people who like him more apt to try Taco Bell's breakfast.

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Makes people feel guilty and sad that there are thousands in the world that are facing starvation, while they are healthy and nourished.

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Makes people associate Fiji water with nature and prosperity, making them more likely to buy and drink it.

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Makes the audience more likely to remember the ad and the product because they found it funny.

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Makes the audience more likely to come into the store to buy the product that has a deal, along with buying something else along with it.