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My name is Nur Aisyah binti Mohd Agil. I am 22 years old. I am a student at the Hotel and Tourism Management Faculty at Uitm Puncak Alam. I am currently in semester 4 and studying from home (online learning). I am also a part-time employee at Cellphone Xpress as a phone and accessories promoter. I hold the position of Vice Treasurer of the internal club (Myta). I have served for 3 semesters at Myta. I used to hold a position as an entrepreneurial member before being appointed vice treasurer.

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Throughout my time in the HMFLX1 class subject HTH558 Professional Ethics for Hotel Entrepreneurs, I learned many things about the field of hotelier. I also get a lot of new knowledge, such as etiquette in hotels, fine dining, at work, and also how to dress up in a professional way. I also have a chance to be emcee for our program webinar and learn how to be confident. From this subject, I have more confidence to be more professional at work and have some courage to be involved in this industry.

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Miah Adnan
She is a senior worker at Cellphone Xpress. She has 4 years of experience in the field of telephones and accessories. She is very talented at selling and promoting goods to customers. She has also managed to reach RM10000 in sales per month.

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Proficient at using words, powerpoint and Canva.

Proficient in video and picture editing (video marketing and video presentation)

Skilled at promoting accessories

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The Journal of Marketing Research ( JMR) is a bimonthly journal serving the scholarly and practitioner communities in the field of marketing.

Editorial Objectives
JMR is a broad-based journal that aims to publish the highest-quality articles in the discipline of marketing. Published articles must make a significant contribution to the marketing discipline, provide a basis for stimulating additional research, and meet high standards of scholarship.

JMR publishes articles representing the entire spectrum of topics in marketing. It welcomes diverse theoretical perspectives, and a wide variety of data and methodological approaches. JMR seeks papers that make methodological, substantive, and/or theoretical contributions. Empirical studies in papers that seek to make a theoretical and/or substantive contribution may involve experimental and/or observational designs and rely on primary data (including qualitative data) and/or secondary data (including meta-analytic data sets).
Methodological Contribution
Authorsseeking to make a methodological contribution should compare their proposed new methods to established methods, indicating the circumstances under which the new methods are superior and why. The papers should also disclose limitations of the new methods. The papers should explain what the proposed methods might mean for understanding consumers, firms, or regulatory agencies. Papers that review methods to stimulate further research are also welcome.
Substantive Contribution
Authors seeking to make a substantive contribution should provide insights into marketing phenomena, and discuss their implications for practitioners, policy makers, and customers, among other stakeholders. Research in other disciplines such as economics, management, operations, or psychology may be used to generate insights into marketing phenomena. Papers that use analytical economic models should provide substantive insights into important marketing problems.

Theoretical Contribution
Authors seeking to make a theoretical contribution should build new theory in the field of marketing, and discuss its implications for practitioners, policy makers, customers and/or other stakeholders. Authors should highlight their theoretical contribution by briefly reviewing extant research and explaining how their work advances this research. To the extent they are relevant, authors should describe implications of their new theories for other disciplines.

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Journal Description: Journal of Marketing Research: SAGE Journals

# data[].attributes.attachment_link.description
The Journal of Marketing Research ( JMR) is a bimonthly journal serving the scholarly and practitioner communities in the field of marketing. Editorial Objectives JMR is a broad-based journal that aims to publish the highest-quality articles in the discipline of marketing.