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A tradition customer however is a customer who purchases something in person and over the counter, like the local bakery 

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A tradition customer however is a customer who purchases something in person and over the counter, like the local bakery 

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These differences between traditional media and social networking aren’t just interesting — understanding how social media is different from traditional media has a major impact on whether you’re successful with social media.  Run your social media campaign like your traditional media campaign and you’re likely to see more damage to your brand reputation than benefit and you’ll waste a lot of money doing it.

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These differences between traditional media and social networking aren’t just interesting — understanding how social media is different from traditional media has a major impact on whether you’re successful with social media.  Run your social media campaign like your traditional media campaign and you’re likely to see more damage to your brand reputation than benefit and you’ll waste a lot of money doing it.

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By Ryan Camman

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Traditional Media                        One-way conversation Closed system Opaque Mass marketing

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Traditional Media                        One-way conversation Closed system Opaque Mass marketing

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katlin

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Sea Bandit is a example of social media as they use instagram

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Sea Bandit is a example of social media as they use instagram

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Little Wayne, Tom and Max

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A social media customer is a person that arranges a purchase over social media such as a store on facebook.

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A social media customer is a person that arranges a purchase over social media such as a store on facebook.

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Jordon and Broden

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Social Media is good for a company to expand their customer support

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Social Media is good for a company to expand their customer support

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Wihan And Riley

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They use both online shopping and social media outlets such as instagram, Facebook and snapchat to sell their products, but tradtional stores are still popular

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Provides customer service through social media 

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Provides customer service through social media 

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By Brittany & Michelle

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Social media involves any aspects of an interactive presence which allows individuals with the ability to engage in conversations  with one another. A social media customer is a customer that uses these aspects in order to promote businesses and buy products form these businesses.

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Social media involves any aspects of an interactive presence which allows individuals with the ability to engage in conversations  with one another. A social media customer is a customer that uses these aspects in order to promote businesses and buy products form these businesses.

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Renae Keech

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are examples of traditional and social media customers
By Max and  Tom

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By Daniel and Ryan

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Traditional customer service is between an employee and a customer privately opposed to social media which is public and anyone can view it.

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Traditional customer service is between an employee and a customer privately opposed to social media which is public and anyone can view it.

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By Nathan Grouhel

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Traditional Media is one-sided, like a blog

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Traditional Media is one-sided, like a blog

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By Daniel and Ryan

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By Daniel and Ryan

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Examples
of organisations who have these 2 different customers

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Examples
of organisations who have these 2 different customers

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Traditional Customer

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What the difference is between a
traditional and a social media customer?

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What the difference is between a
traditional and a social media customer?