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Applies to big companies pathos by saying how all these other companies support

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She goes with logos by using how women are 50% of population and 60% of consumers

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Rallies the fact that women are a big part of society and how they should be able to do more

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She goes towards the logos appeal by showing the number increase of women who code after the beginning of her organiztion

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She created this scene where there is a girl in a coding class and how it may seem shes done nothing but in fact she deleted all of it

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Says that women aren't more in Stem because they are raised to be perfect.

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Says how in classrooms girls are less likely to raise their hand to answer something. mostly tires appealing to familiar ideas.

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Applies to logos by saying women will apply when they are 100% qualified while for men it's only 60%.

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The fact that women not being raised brave causes issues

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Says men are raised to be brave as well as risky. Does this by saying stereotypical boy things to make it familiar.

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Says women are raised to be perfect and connects the fact that they are expected to act a certain way

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Brings up the idea that women are raised to be perfect while men can take risk.

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She appeals the feeling of bravery but also to the pathos of feeling distraught. Also acts as giving opponents something to judge her for.

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She starts it off by talking about a time where she took a risk and failed.

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Girls need to be taught bravery