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A screenshot of my blog

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For the filming of my video I used predominantly two cameras, the Sony HVR-HD1000E and my phone, Sony Xperia Z. I chose to use the Sony HVR because it was very easy, my college was able t provide me with it, it would be able to film in higher definition then other alternatives and it was also very intuitive to use. With the purchase of an HD tape I was able to film in full high-definition for the best results possible. It was also very easy to use, the design allowed for smooth tracking shots even when filming on uneven ground which some of my locations required. The use of my Xperia was in order to get both quick shots when the use of the larger camcorder was unnecessary, but it also allowed me to use third party applications such as Framelapse, an Android equivalent to Hyperlapse, helping me to create timelapses with great ease. Another helpful use of a phone camera is the adaptability when filming in low light and changing conditions which let me create timelapse shots of headlights at night without needing to heavily edit in post-production. Another feature of the phone which I had planned to put to use was the waterproofing. As a completely waterproof phone I hoped to use this to aquire a number of shots normally not possible with the use of a normal camera. However just a week before filming I broke the glass casing and with it smashing any chances of my phone withstanding any contact with water.

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Digipak

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Magazine Advertisement

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For my Ancillary products I used CS6 Photoshop. With Limited experience using Photoshop I quickly picked up the basics and using a few tutorials on another technology platform was able to produce my texts as I had planned. Using Photoshop I was able to crop and edit, manipulating colours and using filters and effects such as poster edges, the photos for the digipak and Advert and this allowed me to create a professional design for the digipak. Another use of new technologies I used is a QR code. I created my own QR code to link to the group's Facebook page when scanned.

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2)

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1)

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I decided on After Effects when choosing editing software and I decided on it for many reasons.

Previously I had worked on Final Cut Express. It was simple and allowed me to cut together footage easily in comparison to AE. I had originally planned to use Final Cut Express in order to produce my production for those reasons, however when deciding on a style of my video I decided that I would like to be more creative with the visual effects possible in post. Therefore I needed to venture out into the world off video editing. After some thorough research looking at potential software, like Sony Vegas, I decided on After Effects.

Another reason for choosing After Effects is I would be able to edit whilst at home on my own laptop (HP Envy 6) and would allow me to put more time into the post production.

The main focus of my choice however, was the use of visual effects. I wanted to create a stylised video and I had planned to do this with the use of colour correction (1) and other visual effects such as blur (2) and distortion. These effects gave me the power to produce a video that follows genre conventions of a real media text

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In the construction of my video and ancillary products I researched and analysed many digipaks, magazine advertisements and music videos. I did this in order to aid in my production and to help me to create my music video and ancillary texts in the most professional way possible.

Some of the technologies I used in the Research stage are; Youtube, Blogger, SurveyMonkey as well as social media such as Twitter, Facebook and Soundcloud.

My use of Youtube in the research and planning phase was simple. I used the platform to find real media texts, to analyse but also to take inspiration from. Youtube, being as accessible for all as it is, allows for anyone to upload and share a video with millions. Because of this mass audience it is used by both amateur and professionals.

Blogger was my base of operations. It was the way I documented my progress throughout the year, hosting all of my coursework, from research and planning to the final draft and this evaluation. During the research and planning I used my blog as a way of recording my planning, for example my shot list and shooting schedule. It also featured all of my research, my music video analysis and ancillary text analysis. Using the blog was a good way to clearly display my work but also get feedback from my teacher, allowing me to edit the posts easily, and to show improvements clearly.

For my audience research I heavily relied on social media. I was able to construct an audience profile using the groups Facebook, Twitter and Soundcloud pages, analysing their followers and determining demographics. I also used Twitter and Facebook when distributing my audience research surveys

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How did you use media technologies in the construction, planning and research and evaluation stages?

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How did you use media technologies in the construction, planning and research and evaluation stages?

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Throughout my year I have used many forms of media technologies in order to aid my final product at all stages of my production. Using another new form, Padlet, I will explain the use of all the media technologies I used and how they helped me in creating my final cut and ancillary texts.