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Similar to offline physical copies of newspapers, IPSO (Independent Press Standards Organisation) also regulates online news.

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The group that usually read the MailOnline is 25-54 year old females that makes up 38% of the views per month. There is a strong appeal to young adults that are middle classed (64%) and as well as graduates, business owners, and singletons who read the paper.

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The Daily Mailonline was first launched in 2003.

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Instead of being regulated, the Internet is censored. Laws put in place attempt to stop: English defamation, Copyright in the UK and regulations against promoting terrorism and child pornography.

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What sections does the website have? Identify the 4 biggest. 

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What sections does the website have? Identify the 4 biggest. 

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Home, News, U.S, Sport.

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Despite the news article being regulated as well as the media they post on other platforms being quite neutral, how the public respond to the information is harder to control. It is practically impossible to control other people's views and hard to control what they comment. If the audience were posting comments that were offensive to some there isn't much that could be done.

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Mail Online was made into a separately managed site in 2006 under the editorship of Martin Clarke.

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Look at different countries version of the website- how does the content and 'look' differ?

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Look at different countries version of the website- how does the content and 'look' differ?

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There's also a US version of the Daily Mail Online. There isn't too much of a difference except the header on the USA website focuses on Florida and isn't plain like the UK's one. Both websites content focuses on their own country.

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Metro online has Twitter and Facebook.

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what associated other news brands can you find?

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what associated other news brands can you find?

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In what ways does the online version mimic the print version?

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In what ways does the online version mimic the print version?

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They have the same masthead, bylines, main stories.

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What political party or parties are most associated with this website?

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What political party or parties are most associated with this website?

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Their main endorsement is the Conservative Party and their second endorsement is the Liberal Democrats.

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Are news websites subject to anti-bias laws? Find some examples of stories that show the website's political learning

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Are news websites subject to anti-bias laws? Find some examples of stories that show the website's political learning

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How news brands comply with regulation around social media?

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How news brands comply with regulation around social media?

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What news brands post on social media is very similar to what they post in their website. As the online news is already regulated, complying with regulation around social media is fairly simple. Using what is already regulated into social media makes the job easier.

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There are on average 26,065,000 monthly viewers and 83% of these viewers are on mobiles.

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Advertisements such as for fashion and for holidays and the interesting stand alones and stand firsts on the home page. The audiences can interact with the site via polls, comments and liking functions as well as being able to share articles on social media.