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Conclusion: How differently are the youth portrayed in this media form than in others? 

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Conclusion: How differently are the youth portrayed in this media form than in others? 

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Due to the nature of BBC THREE's productions (usually deviating from dominant ideologies such as portraying all youth as the same), the characters are shown to be different with diverse morals and values, this is reinforced through the different subcultures and the fact that some individuals like Viva and Saz, accept authority of adults and their values: for example, they're portrayed positively when in school as they are focused on their educational career. However, as BBC THREE is still part of the BBC, some negative representation of youth is present. For example: Teenage pregnancies are shown in Season 1, promiscuity and violence in the form of bullying. Furthermore, the hegemonic idea of the middle-class is reinforced through the working-class characters like Holly, who is shown to be careless, disrespectful and prone to using derogatory language. Through Holly's costume, especially the use of the hoodie which is usually shown to represent working-class culture (even in printed press), the negative connotations are directly anchored to the working-class, upholding the ruling class ideology. However this TV drama, overall, focuses on more positive aspects of youth than the printed press like the sun, which demonize working-class youth especially through articles produced during the London riots. It could be argued that this is because BBC THREE shows have a much younger target audience.

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Representation of adults as opposition to youth 

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Representation of adults as opposition to youth 

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The shot-reverse-shot used illustrate conflict between the youth and adults (like teachers or parents) - this is conventional of the representation of youth in the media as they are often mediated as rebellious or in opposition to the values of adults in authority.

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Representation of other youth subcultures in the show 

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Representation of other youth subcultures in the show 

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The difference between the girls and other students is made clear where group-shots are used when jump cutting between the two groups. The 'popular girls' referred to as 'boob nazis' by the protagonists, clearly differ from the group and also serve the purpose of the audience identifying similar individuals in their own life

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The costumes reinforce the diversity of personalities. Although the consistent group-shots of the girls reinforce a friendship group, as does the school uniform, clear attempts have been made to differentiate between the girls. For example, the slight alteration of school uniforms like Amber's accessories or Holly's hoodies - accentuate their persona. Fiske would argue that this is made for the purpose of the audience where different individuals, depending on their social/cultural characteristics, can choose which character they identify with most. For example, audiences may enjoy Viva's character as she condemns the 'silly' actions of Amber or Holly. Some may prefer Holly as she is most amusing.

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The youth representation is created through the cast: (from left to right)
Viva (Adelayo Adedayo), Amber (Alice Felgate), Holly (Natasha Jonas) and Saz (Mandeep Dhillon). The differences between the girls is created through speech, Viva is education-orientated and most sensible out of the group, this is also reinforced by her performance in Season 2 Episode 1 where she claims "I want to go to uni". Amber light-minded and represented as less intelligent than the other girls - referred to as an 'airhead' in episode 1 of season 2. Holly is the most rebellious, portrayed through shots of her in the teachers office often being lectured about bullying. Amber and Holly's characters also possess a distinctive working-class dialect (exmple: "I aint done nothing") - which Viva does not, making her distinguishably different from the two and constructing her character as more conscious of how she is perceived by others. Saz's character is also education-orientated, she is portrayed to be an outcast when other students point her out as 'the weird kid'.

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It debuted on 6 November 2012 and the first series ran for six episodes. Applying Fiske's idea of building a 'unique relationship' with audience could be applied here - as the first season contained 6 episodes. This then grew into 3 seasons, leaving the last episode to be aired in December 2014, enabling the audience to feel engaged with the character's stories.

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The is described to be 'A comedy about group of quirky 18-year-old girls who live on the same inner city estate.' similar to the show 'inbetweeners' however putting young females as the protagonists instead.

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The series was written by Bernadette Davis, who also produced the British sitcom 'Game On'.