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We often see music videos with people dancing or some kind of story being told. This specific video got my attention because the artist was able to express his heart felt song not through a music video, not through a single painting but exceptional digital images that pour out his feelings and thought process to the audience. I'm starting to understand that there is really no limitations when it comes to expressing ones thoughts and soul through digital art.

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Tom Petty "Angel Dream" | Official Music Video

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Official Music Video for Tom Petty & The Heartbreakers "Angel Dream no.2" 

We created a surreal dreamscape full of easter eggs to visualize this namesake single from Tom Petty's new album release "Angel Dream"

Director and Animator :  Gabriel Tick
Producer:  Zanita Whittington
Animator: Luke Maroldi
VFX / Flame: Mark Szumski
Archival Photo & Video: courtesy of Petty Legacy, LLC; shot by Robert Sebree & Martyn Atkins

Special thanks to Adria Petty

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I enjoyed this because this video shows interesting about nightlife. While the other animals were sleep, some seemed to be starting that day. The style and illustrating this video was very nice. i just love it

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From the creator:

In the darkness, we struck rocks against rocks,
to pull the sun down from the sky.

And our pupils narrowed in the middle of the night for the first time.

We used the smoke to banish demons,
And to see eyes in the woods.

But we lit too many fires.
And too many of our sparks caught the wind.

Now we taste the air on our dry lips,
and feel its grit in the corners of our eyes.

And at the bottom of the earth,
they are making their own light.

Because they know that ours is almost out.

Music by Blue Dot Sessions.
"River Lapse" (www.sessions.blue).

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From the creator: In the darkness, we struck rocks against rocks, to pull the sun down from the sky. And our pupils narrowed in the middle of the night for the first time. We used the smoke to banish demons, And to see eyes in the woods. But we lit too many fires.

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I really enjoyed this piece because of how it kept leading into a different concept in the same genre of sci-fi, one thing that really stood out to me was the red jacket with the pill that references the Japanese film Akira that is a sci-fi masterpiece. I chose to share it because I really enjoyed how they pulled everything together so seamlessly and made smooth transitions.

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From the creator:

Each year we make an animated promo for our Icons series. This year, the theme was Icons of Science Fiction. We took the opportunity to craft our epic trailer, packing it with references to iconographic films and books from the past as part of our homage to the amazing Sci-Fi genre.

Design and Animation: Luis Campos
Music and Sound Design: Roger Lima at White Noise Lab

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From the creator: Each year we make an animated promo for our Icons series. This year, the theme was Icons of Science Fiction. We took the opportunity to craft our epic trailer, packing it with references to iconographic films and books from the past as part of our homage to the amazing Sci-Fi genre.

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This is my pick from Motionographer. Immediately this one stood out to me with the cover art. The foggy, cool tone forest with barely any color and the bright orange foxes to draw our attention. That art style is incredibly interesting to me. Despite the animation and art style being "choppy," everything flowed so smoothly and was relaxing to watch.

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From the creator:

REN is a short film created to tell the story of No Barriers' core purpose to break through barriers, unleash human potential and have a positive impact on the world.

After a sudden hawk attack, a determined young fox finds herself stranded and alone on an unfamiliar island far from home and struggles to survive and find her way back to her family.

Learn more about No Barriers:
https://nobarriersusa.org/educator-community
https://nobarriersusa.org/

Work with M Booth:
www.mbooth.com

Watch a behind the scenes with director and animator, Joe Rufa:
https://vimeo.com/500174661/d95099a2aa

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From the creator: REN is a short film created to tell the story of No Barriers' core purpose to break through barriers, unleash human potential and have a positive impact on the world. After a sudden hawk attack, a determined young fox finds herself stranded and alone on an unfamiliar island far from home and struggles to survive and find her way back to her family.

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Tia McClenahan "Studio Joy / Diego Coutinho | Evolution"

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Tia McClenahan "Studio Joy / Diego Coutinho | Evolution"

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I chose to post this video because I really enjoyed the colour palette throughout the video as well as how organic the shapes moved and morphed into each other to display the growth, or evolution, of an organism. The style of the video was also rather cute in its portrayal of all the different sea creatures featured. Although stylistically its a rather simple video, it's obvious plenty of work went into making it as seamless as it is.

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From the creator:

direction, design, animation:
Colts - Diego Coutinho

soundtrack:
Rodolfo Coutinho

-

"Evolution" is an experimental animation that does not aim to make the viewer understand the narrative in an objective way, but rather see it in a subjective way, allowing the spectator to enjoy a fantastic journey, together with an interesting blend of techniques in animation.

The film gets its inspiration from the theory of evolution. We can see life beginning to manifest itself in its most abstract state, which is represented as pure colors at the beginning of the film, all the way up to its apex, with creatures finally living in an ecosystem. Everything happens in an accelerated and almost aggressive rhythm. For visual and animation aesthetics, inspirations were found from a mix of Japanese animations with animation techniques used in motion graphics. Norman McLaren, a great animator and director from the 80s, was the biggest inspiration in the way the animation and the music is synchronized.

It is interesting to note that the title of the project "Evolution" not only refers to the animation, but to the process of technical evolution of the piece's authors. Both aspects submit themselves to the process of learning something new for this project.

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From the creator: direction, design, animation: Colts - Diego Coutinho soundtrack: Rodolfo Coutinho - "Evolution" is an experimental animation that does not aim to make the viewer understand the narrative in an objective way, but rather see it in a subjective way, allowing the spectator to enjoy a fantastic journey, together with an interesting blend of techniques in animation.

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The name of the video is what compelled me to watch it — I really like typography. Watching this, I just really loved how the words were given visual meaning expressed through the animation of the words themself and through the supporting audio. I found myself smiling at some of the clever takes on each word. I really like the simplicity of it, although I'm sure the actual animation of it was not as simple as it appears.

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Motionographer shares inspiring work and important news for the motion design, animation and visual effects communities.

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The thing that stood out to me about this video initially was the animation style. The reason I am choosing to share this out of all the videos I watch is this one got the most emotional response to me. As the way it builds and shows a global community of women coming together to for sustainability hit me directing in the feels. I can only hope that a world that is sustainable and raises women up exist in my life time.

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Motionographer shares inspiring work and important news for the motion design, animation and visual effects communities.

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After watching a couple of animations on motiongrapher, I decided to share this Fanmade animated music video created by IA Wun Hsu with the song by Woodkid "Wasteland." In this animation, you can see the main character Yoann Lemoine who is the singer-songwriter of Woodkid. As a fan of the singer, I wanted to share this video because Wun Hsu does an excellent job capturing the essence of Yoann Lemoine and all his work. He shows us the black and white colors that Woodkid uses on most of his music videos. The animation and storytelling match the song's mood. And how Wun Hsu adds all those references at the end of the animations from other Woodkid videos is just brilliant. This animation makes me think of all the situations I had to overcome in my life, all the lessons learned, and also gives me the motion to keep going. The thing that stands more for me in this animation is how everything goes around the main character.

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I picked this piece after watching many quickies .Though all are very interesting but this particular title "Tech meets Aesthetic " was he one that attracted me.While watching this it gives  me the feel of virtual motion as the doors are opening and I am also moving from one room to another.The way the lines, shapes and colors are combined is amazing.The motion starts with black and white clam background  and creates the effect of little ray of light is peeking through the door and as the door slides open the light gets brighter and eventually multiples doors keeps on opening and colored lights enters the rooms and changing colors keeps on adding and finally leads to bright colorful  open room.Very aesthetically done .The title is very appropriate as by the use of technology a very aesthetic design is framed.

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From the creator:

It has been an amazing journey creating this film for MSI. By creating a different aesthetic approach, we refresh the brand image with light installation art, separate MSI from other gaming product videos.

Tech meets aesthetic is the core concept of this project. We use "light" as a character to reinterpret the act of exploration that comes from using technology. Without the existence of technology, we may still be living in the dark. As the light starts to wander in the spaces, it initiates transformation, and triggers the progress. Different colors of the lights represent various emotions. Not only, the light brings out the human side of technology, but it also indicates the possibility of interactions that might occur with the spaces. Now, we lured everyone to join this party.

很難得的機會能跟MSI合作這次發表會，跳脫以往科技產品影片調性，在疫情時代用線上發表會形式，結合燈光藝術與藝廊的概念，重新設定了全新的視覺體驗。

"科技美學"是今年年度主題。科技，是不斷突破開啟未來的探索。美學，是堅持追求臻于完美的創造。兩者相輔相成，最終回歸人性。故事中探索世界的輪廓，是科技的光，為我們照亮了空間。觸發黃金比例幾何形物體緩緩移動，開始建構，創造變化，啟動進步。色光傳達情緒，也為科技來人文感受。最後引領觀眾一起探究這場最新的科技派對。

--

Client | MSI 微星科技
Produce by Hui Kai Su
Creative Director | 蘇暉凱 Hui Kai Su
Executive Producer｜陳時銘 Thomas Chen

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開場形象影片 Opening Film｜空集設計 Nulls Design

Director｜劉承杰 Jie Liou
Art Director｜劉承杰 Jie Liou、蘇暉凱 Hui Kai Su
Ideation | 蘇暉凱 Hui Kai Su
Producer｜董建潁 Jhin Dong

Script｜劉承杰 Jie Liou
Storyboard｜陳婷安 Tingan Chen
Styleframe Design｜劉承杰 Jie Liou、陳婷安 Tingan Chen、岳乙宏 Hakurei Neko、洪嘉震 JiaZhen Hong
Motion Design｜劉承杰 Jie Liou、陳婷安 Tingan Chen、岳乙宏 Hakurei Neko、洪嘉震 JiaZhen Hong
Compositing｜劉承杰 Jie Liou、陳婷安 Tingan Chen、洪嘉震 JiaZhen Hong

Sound Design｜了然工作室 Liaulian Studio
邱俊霖 Andy Chiu、黃柏翰 Gregory Huang

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主影片3D場景設計 Main Film 3D Design｜空集設計 Nulls Design

Art Director：劉承杰 Jie Liou
Styleframe Design｜洪嘉震 JiaZhen Hong、劉承杰 Jie Liou

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Special Thanks to 張亨利 Henry Chuang

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Hui Kai Su | MSI Product Launch 2021 - Opening Film

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From the creator: It has been an amazing journey creating this film for MSI. By creating a different aesthetic approach, we refresh the brand image with light installation art, separate MSI from other gaming product videos. Tech meets aesthetic is the core concept of this project.

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After seeing several animations, I decided to share this one because I found the camera movement fascinating. Despite being an animation, it manages to give the effect that someone is holding a camera or also as if it were flying. Equally, I was fascinated by the sound effect and the quality of the image. The story seemed funny to me and I really appreciate the work behind this animation. Just great!

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From the creator:

A traveler makes their way to the prize. But what could it be? A gift? A life changing experience? Perhaps a new friendship. Enjoy!

CREDITS

Directed by Derek Loftis
Producer: Margot Fleming
Storyboards: Taylor Zerull, Derek Loftis
3D Animation: Derek Loftis, Scott Wenner, AJ Haines, Joel Erkkinen, Logan Himango
2D Animation: Taylor Zerull, Emory Allen
Design & Illustration: Derek Loftis, Alicia Allen, Lindsay Seichter, Emily Barton, Mackenzie Schlagenhaft, Grace Pedersen
Sound Design: Logan Korus - SisterBoss
VO: Derek Loftis

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From the creator: A traveler makes their way to the prize. But what could it be? A gift? A life changing experience? Perhaps a new friendship. Enjoy!

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I tried using the search feature on Motiongrapher and saw the thumbnail for this. I really like how there's only one subject (the roasted poultry) being displayed in what appears to be the dark void. Then colorful lights appear putting it in the spotlight as it begins to sing. Next a transition occurs and now the poultry is jamming in sync to the music. It's a pretty funny concept, but I can definitely appreciate the animation and its incorporation of the music.

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Motionographer shares inspiring work and important news for the motion design, animation and visual effects communities.

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https://motionographer.com/2021/05/17/celebrating-the-2020-winners-overwatch-league-grand-finals/

After sifting through a few of the animations I saw, this one really caught my attention. I love the use of detailed backgrounds yet simple shapes used for the subjects, I also really love the harsh constrast that they use throughout the animation. The fast paced scene switches to show continuity is something I noticed too, and I really love it.

It makes me think of another animation, The Wolf, which uses only three colors and stitches together fast paced scenes in order to make the entire music video look amazing.
https://www.youtube.com/watch?v=lX44CAz-JhU

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CATEGORY DESCRIPTION

A system of motion graphic elements presented within the context of an event (e.g. award show, concert, sporting event, news event)

PROJECT DESCRIPTION

We teamed up with Blizzard to create a show package for the Overwatch league finals! The package was comprised a series of energetic spots that featured each of their finalist teams.

Our challenge was to create a visual brand identity that could highlight the journey of the e-sports players in a unique style, while maintaining the energy of the game itself.
Credits:
Creative Director: Ingi Erlingsson
Art Director: Dan Burgess
Executive Producer NY: Dotti Sinnott
Executive Producer LDN: Tan Baptista
Producer: James Lowrey, Rebecca Little
Production Assistant: Ana Hoxha
Storyboards: Gaia Lamiot, Louis Kynd, Shen Yi
Design: Siena Mae Allison, Olga Sokal, Sylvain Sarrailh, Lucas Durkheim, Whitney Lam, Vincent Albert, Rodrigo Sousa, Mikhail Kalinin, Michaela Gote
Lead Animator: Stephanie Mercier
Animation: Thomas Eide, Mehdi Aouichaoui, Carlos de Faria, Tim Dillnutt, Pencil Bandit, Peter Lowey
Lead FX Animation: Tim Whiting
FX Animation: Kensei Thomas, Erwin Rieffel
Animation Assistant: Sasha Balan, Natalia Bedrossian, Angeline de Silva, Denise Dean, Duane Uba, Jennifer Belobi, Gerald Gallego, Kyal Brown, Walid Abou El Joud

Clean up: Amix
3D Lead: Thomas Purrington
3D: Marta Pevida
Lead Compositor: Laurence Parsons
Compositing: John Wilkinson. Matt Landour, Daniele Baiardini, Viktoria Jardine

Find out more about The Motion Awards 2021!

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Celebrating the 2020 Winners | Overwatch League Grand Finals

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CATEGORY DESCRIPTION A system of motion graphic elements presented within the context of an event (e.g. award show, concert, sporting event, news event) PROJECT DESCRIPTION We teamed up with Blizzard to create a show package for the Overwatch league finals!

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After going through the multiple animations I found this one which is almost kind of funny to me but also really impressive. I like how they had a whole minute animation to show their gratitude for chocolate. But at the same time it was also a recognition for how long that company has been around and a background of how they've been making their chocolate. It was pretty cool to watch and it gave me a comfortable feeling watching it as well.

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Creating Milka's alpine wonderland was an exercise of pure escapism for me. From the early concepts through to the fully realised world, we wanted to achieve a detailed and tactile feel that would exude charm. Immersing viewers in this heartwarming miniature world and leaving them with a truly memorable moment.

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This piece interested me because of the way the animation flowed. I am not able to recognize techniques yet, but it looked like the artist created a frame by frame piece. I think that if the artist did create this vide4o frame by frame that it is still smooth and brings out a a playful side while you watch it.

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From the creator:

Trailer realized for the short film festival Cortisonici, held every year in the beautiful location of the "Giardini Estensi" in Varese.

2021 theme was "fantastic cinema", hence the choice of trying to represent all its subgenres depicting mysterious characters sneaking around the gardens and bringing the festival to life.

Music: Faster Does It by Kevin MacLeod (incompetech.com)
Licensed under Creative Commons: By Attribution 3.0 License

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Gabriele Calvi | Cortisonici 2021 Trailer

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From the creator: Trailer realized for the short film festival Cortisonici, held every year in the beautiful location of the "Giardini Estensi" in Varese. 2021 theme was "fantastic cinema", hence the choice of trying to represent all its subgenres depicting mysterious characters sneaking around the gardens and bringing the festival to life.

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I watched quite a few of the quickies, and my favorite was "Incomplete" by Delena Tran, which compelled me to visit her website, and on it I found a mograph I liked even more than that one called "All Things Found." I don't really know how to explain why I like it so much, and I don't have a very broad art vocabulary yet, but it just feels like enlightenment in mograph form. I love the still photo images at the beginning and end that sit motionless and sandwich the moving parts. Then the substance of the composition changes and is always changing and always taking on a new form, yet remnants of the original image remain.

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I picked this one because I thought it was really cool how they did not use any animation from computers and used all real elements such as material, backpacks, and water bottles to use for their center piece of the animation process and it was very smooth how they did it.

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Stop motion animation for the sustainable accessories brand Holyfancy.

Client: Holyfancy
Direction: Miti & Simi
Executive Producer: Paulo Ferreira

Art Direction: Mitihey Ando and Paulo Simi
Animation: Mitihey Ando

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Video de apresentação da coleção de mochilas da marca sustentável Holyfancy.

Cliente: Holyfancy
Direção: Miti & Simi
Produção Executiva: Paulo Ferreira

Direção de Arte: Mitihey Ando e Paulo Simi
Animação: Mitihey Ando

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What really appeals to me about this piece is the animation and how the motion is very satisfyingly fluid and smooth, while at the same time, is very expressive and explosive.
The uses of bright and vibrant colors were also really neat as well.
The bright color, in combination with the expressive and fast-pace animation contributes to an upbeat and high-energy tone that really appeals to me.

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From the creator:

direction, design, animation:
Colts - Diego Coutinho

soundtrack:
Rodolfo Coutinho

-

"Evolution" is an experimental animation that does not aim to make the viewer understand the narrative in an objective way, but rather see it in a subjective way, allowing the spectator to enjoy a fantastic journey, together with an interesting blend of techniques in animation.

The film gets its inspiration from the theory of evolution. We can see life beginning to manifest itself in its most abstract state, which is represented as pure colors at the beginning of the film, all the way up to its apex, with creatures finally living in an ecosystem. Everything happens in an accelerated and almost aggressive rhythm. For visual and animation aesthetics, inspirations were found from a mix of Japanese animations with animation techniques used in motion graphics. Norman McLaren, a great animator and director from the 80s, was the biggest inspiration in the way the animation and the music is synchronized.

It is interesting to note that the title of the project "Evolution" not only refers to the animation, but to the process of technical evolution of the piece's authors. Both aspects submit themselves to the process of learning something new for this project.

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From the creator: direction, design, animation: Colts - Diego Coutinho soundtrack: Rodolfo Coutinho - "Evolution" is an experimental animation that does not aim to make the viewer understand the narrative in an objective way, but rather see it in a subjective way, allowing the spectator to enjoy a fantastic journey, together with an interesting blend of techniques in animation.

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this is my pick from Motionographer.com

I choose this piece as I like how it goes from using hard angular lines to more organic shapes.  The use of negative space also attracts me.

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A homage to the work of William Morris’s floral designs and illustrations of the 19th Century. Exploring the realtime growth of flowers to form a modern illuminated letter, used by Morris in his own publications as a remedy to the ugliness of the new industrial world. Inspiration for the flowers used in the film came directly from Morris’s own floral illustrations, inspired by William Robinson work popularising the ‘English cottage garden’ giving the film a summer time feeling as the light moves around the structure to its final position.

https://opticalarts.studio/m-morris/

Credits:
Creative Direction & Production: Optical Arts
Direction: Joe Jackson
Audio: Sonjay Prabhakar
CG Supervisor: Fabrice Le Nezet
3D Artists: Ollie Harris, Alexa Sirbu, Lukas Vojir
2D Supervisor: Miguel Wratten
Colourist: Martin Pryor
Typeface: Aspect by Jeremy Tankhard