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Putting more emphasis on referrals and building a referral program

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ChurnZero Automations or Plays is helping us create touchpoints with customers that feel personalized, even though they're automated. It's allowing us to to support a large number of teachers effectively!

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Lean into AI to support processes - generating good prompts, maximize time and analyze data

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Incentive the current customers to bring in new people! Rewards of some kind. Bring some value to help us grow. Get current teachers to present at conferences for us and give them something for doing it.

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Focus on the outreach methods that actually bring new customers, stop doing the other ones. (Look at the deal source data) Allocate funds accordingly.

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Redistributing funds: e.g. switching from a treat to something more personal

Relationships build the revenue

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Help generating stories to help spread the word about Skill Struck

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Being more efficient with templates and how we communicate

Reallocating hours towards more impactful projects and using AI to generate things like images, copy, etc.

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Start with internal systems and processes (requiring human review), implement AI tools to help with support and success to create scalability. Where appropriate, create customer-facing AI support/success processes.

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-Taking advantage of automations where we can

-Sharing success stories (ie. like restaurant reviews)

-Helping established partners be part of the process in expanding out to new customers

-Celebrating successes to gain more of a following (ie. complete x and get a pizza party)

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Use AI to create targeted campaigns & apply email/sequence guides

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A fun Tik Tok would definitely reach a lot of audiences. Something that catches everyones attention. Facebook ads or Billboards. Maybe a way for students to reach a certain amount of points and they can gain swag.

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Use AI to better use our data for segmentation - actionable segmentation to make things more scalable.

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Prioritizing Top Districts and their Tickets

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Prioritizing Top Districts and their Tickets

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Automating the priority of bug + feedback tickets based on the district

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-Partnerning with other edtechs that have a different curriculum content to promote each other (offer potential package deals)

-Encouraging our current partners to refer us to other prospects (incentives? bonuses? referral discounts?)

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With standards shifting all over the place, it's tricky to keep up.

Focusing on certifications that work across different states would help.

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Partner with other organizations that could potentially put Skill Struck in the hands of more teachers/students.

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Make our product to reach those who like things plugged or unplugged material.

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-Knowledge Base Articles + AI will be a big help!

-Re-establishing segmentation to make it sustainable for CSMs, and have buy in from all departments

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Automate scalability for all infrastructure to prepare for fast growth

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-Find more ways to get our name out there (in my experience, a lot of people just haven't heard of us :( )

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Focus on going deeper in hot states, and building relationships with state level DOE's to win more adoptions/state level contracts.

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Issue: Many teachers do not have the bandwidth to run a full classroom and debug several students code. As a result, they instinctively run to Support for code assistance, where most of the root causes are student error. Support spends a considerable amount of time firefighting these issues and less time thinking about how to make these processes more scalable.

Solution: Implementing an AI bot on the educator side to assist educators and scale the debugging process- not necessarily giving the direct answers. This would reduce the workload for Support team members and spend more time learning the programming languages.

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Create premium features with a free element. i.e.,Blocks Pro

You can use X feature for free (to give people a taste) and then charge a premium for it.

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Deciding on some features/platforms that provide value and are very inexpensive/free for us to provide. Ex: let prospects use them for free with paths to upgrade. Give them experience with our platform so they want more. Use it for free, but to unlock all features (like progress), pay to upgrade.

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Customers know what they want, but they don't know where to find it. If they could search the who platform to see if it is already made is great.

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For Support - when chats come through if the chatbot could require more information as such as if it technical, general question, student & admin, etc would be beneficial to the support and speed the process.

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Smooth integration processes that can run independently to help our team reduce time spent on set-up

Tasks - working at our 'mental peaks' to complete difficult tasks an opportune time

Using Churn Zero to help us train teachers in the platform without the need to always provide training from our team

Stripping back the user experience to the very beginning and QA'ing projects to reduce bugs

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Help Desk with Hubspot. New AI tool that will help the support team to answer questions more quickly, less need for swarming in the background .

-CSRs will be more independent and less reliant on swarming

-better reporting capabilities

-less ticket fields to fill out, so way faster to close a ticket

-manage chats and emails all in one place

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If the admins would have access to more customizable data that would benefit the CSMs.

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-similar to a summit, but a simpler way for districts to support each other with strategies and processes

-collaboration platform

-lean in hard with with ambassador program

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Keep our product simple, identify what functionality is most important to the mainstream customers. Spend less time on flashy new features, and more time on improvements to existing features to improve quality and reliability.

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AI Department Specific training to help each department know how to best use AI tools to meet their needs and help optimize their work. 

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AI Department Specific training to help each department know how to best use AI tools to meet their needs and help optimize their work. 

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Make sure to touch base with customers to see what we don't have. What do they go to other sites to get that we don't have and see what we can do to get that.

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How can we make our initial lessons and content super engaging for students, and have them coming back for more?

Incentive ideas:

Student swag/prizes

Competitions

Badges, etc.

Shoutouts/highlights

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Maximizing ambassadors to support customers with problems and identifying solutions

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State Deals = Less Customizing per district

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State Deals = Less Customizing per district

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Use existing, already paid for and budgeted software products as much as we can before exploring new systems.

I.e., use Hubspot/churnzero to the max. Are there features we're not using but we're paying for?

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Get the s/m teams 100% comfortable in our softwares and the features we currently have, cut down on the softwares/features we don't need or use, and make sure we're using everything we're paying for to the best and most of their capabilities

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Skill Struck Competitions or Skill Struck Annual Fun Day

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Skill Struck Competitions or Skill Struck Annual Fun Day

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Competitions will provide a great way for us market ourselves and promote fun events! Maybe a Skill Struck Fun Day that includes Coding Activities. I think this would be a great way to attract the kiddos!

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Offer PD options for teachers needing to learn to code and/or teach code and get states to accept that PD for relicensure or PD credit. SO many teachers are jumping into CS with little to no experience, and are desperate not only to lean a platform, but to learn to code in general. Be a partner in that and help get teachers off the ground running and in the process love our product and advocate for us. (Code.Org, and CodeHS already do this)

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The more user friendly the platform is, the faster teachers, admins, and students can ramp up + solve issues on their own

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Be aware of if/when states and districts are requiring AI literacy to be taught (it's only a matter of time), so we can be the trusted solution!!! Could be a great way to get our name out there, and our foot in the door