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FEATURED COLLEGE PROJECTS

FASHION RETAIL ACADEMY (2021)

(Group) INDUSTRY PROJECT:

FASHION RETAIL ACADEMY (2020)

'Explore how to promote a brand through multiple creative concepts and context, utilising visual display methods both physical & digital.

Develop your understanding of how typography, logos, branding, layout & imagery can convey the brand identity across multiple platforms.'

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FEATURED COLLEGE PROJECTS FASHION RETAIL ACADEMY (2021) (Group) INDUSTRY PROJECT: FASHION RETAIL ACADEMY (2020) 'Explore how to promote a brand through multiple creative concepts and context, utilising visual display methods both physical & digital.

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H&M
WORKOUT@HOME

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A MULTI CHANNEL APPROACH TO SALES THAT FOCUS ON PROVIDING SEAMLESS CUSTOMER EXPERIENCE WHETHER THE CLIENT IS SHOPPING ONLINE FROM A MOBILE DEVICE, A LAPTOP OR IN A BRICK-AND MORTOR STORE

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SYSTEM USED ON A RETAIL WALL TO HOLD VARIOUS FITTINGS

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ABBREVIATION OF VISUAL MERCHANDISING

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THE USE OF CREATIVE WINDOW SCHEME RUNNING THROUGH WINDOWS TO CREATE A STORY

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PRICE OR INFORMATIVE TICKET ATTACHED TO THE PRODUCT, OFTEN WITH A KIMBLE GUN OR STRING, RIBON ETC.

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USE OF FIXTURES TO DRAW THE EYES ATTENTION

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MINIATURE ENCLOSED WINDOW USED FOR SMALLER DISPLAYS

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DESIGN AND CONSTRUCTION OF THE INTERIOR F A STORE

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THE OVERALL IDEA AND CONCEPT OF THE DISPLAY

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RENOVATION OF A MANNEQUIN

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PREPPING PRODUCT BEFORE HAND OR DISPLAY

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WINDOW WITHOUT A BACK TO IT

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ENCOURAGING THE CUSTOMER TO PURCHASE MORE THAN ONE ITEM

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PRODUCT FIXTURE THAT IS PLACED AWAY FROM THE WALL, SHOULD BE SHOPPED AT 360 DEGREES

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PRODUCT ON SALE

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DESIGNER BRAND

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NAME OF BRAND USED TO ENHANCE DISPLAY

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PLACING AND ARRANGING PRODUCTS ND PRODUCT CATEGORIES ON RETAIL FLOOR

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PRODUCTS DISPLAYED TO CREATE INTEREST

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METAL WIRE ALL FIXTURE SYSTEM

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PRINTED PICTURE OFTEN USED AS A BACKDROP TO A DISPLAY

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NUMBER OF CUSTOMERS ENTERING A STORE OR DEPARTMENT

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AREAS THAT STAND OUT

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THE MAIN STORE OF A LARGE RETAIL COMPANY

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HOW MUCH STOCK A FIXTURE WILL HOLD

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FIXTURES COMPONENTS USED TO SHOW THE FULL FRONT OF FASHION ITEMS

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STYING A WINDOW, GROUPING A MANNEQUIN

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MANOEUVRING THE CUSTOMERS THROUGH THE STORE WITH EASE

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PULLING NO CONVENTIONAL PRODUCTS TOGETHER TO CREATE A DISPLAY OR HOTSPOT

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ANOTHER BRAND BOUGHT INT HOUSE STORE

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WINDOW WITH A BACK WALL

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UNITS DESIGNED TO CARRY FAST SELLING ITEMS

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UNDERSTANDING THE BRAND AND ITS MISSION STATEMENT

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OVERALL LIGHTING USED IN-STORE

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DECIDING WHICH PRODUCTS SIT NEXT TO EACH OTHER ON A FLOOR PLAN OR LAYOUT

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INSTA:  @design__visualisation

https://www.instagram.com/design__visualisation/

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MATERIALS USED:
-BBQ sticks
-Pins
-Masking tape
-Glue
-Printouts

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THESE SCREENS MAY BE RE-USED FOR 'WORKOUT@HOME' WINDOW

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A 360 in-store campaign to promote H&M Studio's new Spring / Summer collection, engaging shoppers with interactive digital screens for collection browsing and 'send to changing room' functionality supported by a range of takeaway print material and in-store POS.

Interactive screens allow for enhanced customer data collection on trends, popular items and spending behaviours, which results in much more targeted advertising campaigns and store layout for future collections.

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A 360 in-store campaign to promote H&M Studio's new Spring / Summer collection, engaging shoppers with interactive digital screens for collection browsing and 'send to changing room' functionality supported by a range of takeaway print material and in-store POS.

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PREVIOUS H&M CAMPAIGN USING DIGITAL SCREENS

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PREVIOUS H&M CAMPAIGN USING DIGITAL SCREENS

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LED

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Many things seem to be way over the top, so to speak, when done on the Arab side of the Persian Gulf.

Consider news that the Swedish fast-fashion retailer H&M opened on Sept. 12th its largest store on the planet in a Kuwait mall that already had five H&M stores.

The Kuwaiti flagship store is in the Avenues mall, the biggest in that country. It looks very little like an H&M out in the suburbs of Canada or the U.S., with a marble facade, feature staircase and a whole bunch of not-quite-fine pitch LED displays, not to mention giant NEC LCDs.

Kuwait-based DeLite Engineering was the retailer's prime contractor for this project and UAE-based 2.0 Concepts ( a related company) was the AV/visualization consultant.

The software driving the screens is Stratacache (and not more retail-oriented Scala), and the LEDs are from a company with the ill-considered name LAMP - ill-considered because looking up LAMP and LED returns endless results for low-cost Chinese lights and fixtures. I don't have enough years left to keep scrolling, looking for LAMP.

2.0 did an indoor drone tour that shows where all the digital signage went in. Impressive stuff, and a reminder that if the store is designed with digital in mind, you can do things like put in 3.9mm at waaaaay less cost than 1.5mm, and because it is set back and not right in shopper faces, it will still look good.

Still wrapping my head around a mall being so big it can have five or six of the same store, when it's not a Starbucks (mall has nne of those). I was going to count and verify that H&M tally, but the mall has a breathtakingly crappy website that won't even load properly (tried three different browsers). Sheesh.

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Big LED Walls, Giant LCDs Part Of New H&M Flagship In Kuwaiti Mall That Already Had 5 H&Ms - Sixteen:Nine

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Many things seem to be way over the top, so to speak, when done on the Arab side of the Persian Gulf. Consider news that ... Read moreBig LED Walls, Giant LCDs Part Of New H&M Flagship In Kuwaiti Mall That Already Had 5 H&Ms

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H&M USES A SIMILAR CAMPAIGN FOR CUSTOMERS TO SHOOT PICTURES OF THEM SELFS 'STYLED BY ME' SO 'WORKOUT@HOME' CONCEPT MAY RESINATE WELL WITH CUSTOMERS

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POPULAR IN FASHIN ATM FOR A SIMILAR FAST FASHION CUSTOMER BASIS // MAY BOOST SALES IN CAMPAIGN

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Co-ords | Two Piece Outfits & Matching Sets | ASOS

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Discover co-ords and two piece outfits with ASOS. Find matching set co-ords in printed & plain, skirt and top sets, and separates with ASOS.

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-Front facing Mannequins
-Double triptych
-Clearly styled
-Clear guidance for product adjacency layout

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-Clear sight lines
-Plants promoting sustainability
-Product info on posters

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Some more inspo for home work videos that could be sent into the campaign

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Some more inspo for home work videos that could be sent into the campaign

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30min. Power Yoga "Blaze #1" with Travis Eliot

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This is what some of the home videos could look like

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This is what some of the home videos could look like

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15-Minute Beginner's At-Home Cardio Workout | Class FitSugar

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TO HOLD THE A1 PRINTS OF THE HOME WORKOUT VIDEOS

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Brand: Description Be the first to review Office Depot Viking No.1413842

Mark it with a pin from Office Depot

Great presentation and display materials deserve fantastic supplies that can make them look great. Give your home, office, college or school a brilliant professional look with incredible map pins from Office Depot.

Does the traveller in you want to add a world map to your décor and want to be able to show which countries you've been too and where you already want to go? If so, then you need some reliable map pins to help you achieve this. Maybe you just want to use these Office Depot map pins instead of traditional drawing pins to give your noticeboard a little something extra.

There's no better place for cost-effect office essentials than Office Depot. Bringing you a plastic top and strong a strong body in this pin, you can simply slide these pins into your desired surface with ease and know that they're there to stay. This pack of 100 map pins means that you can fasten things quickly and easily without having the fear that you might use too many.

Viking No.

1413842

EAN/UPC

8717868184309

Basic Product Colour

Transparent

Brand

Office Depot

Colour

Transparent

Contents

100 Pieces

Dimensions

0.5 (W) x 1.7 (H) cm

Manufacturer Part No.

1413842

Material

Plastic, Steel

Product Type

Push Pins

What's in the box

100 x Map Pins

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Office Depot Map Pins Transparent 5 x 17mm Pack of 100

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Skip to Content Skip to Navigation Brand: Description Be the first to review Office Depot Viking No.1413842 Great presentation and display materials deserve fantastic supplies that can make them look great. Give your home, office, college or school a brilliant professional look with incredible map pins from Office Depot.

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#10TH SKETCH

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Looking to get the text:
workout@home
&
Become part of our campaign Send us your home workouts, in H&M sportswear. Together, we can do great things #H&MSport
and the QR code printed....the size roughly for both of these on separate A0 pages was quoted on the phone @ £100plus VAT (1.20 x £100 = £120)

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Get in touch | We are sign makers specialising in business signs - Glyphics

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Affordable quality custom-made business signs for London. Get in touch to get advice and quotes that best suit your objectives, space and budget - Glyphics

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#9TH SKETCH

COLOUR ON VINYL NEEDS TOO CHANGE AND BACKGROUND OF INFINITY PHOTOGRAPHY BACKDROP WILL NOT WORK- WILL CHANGE TO 'CLOSED BACK WINDOW' DESIGN

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PHONE CONVERSATION WITH LAURANCE @ BRIGHT SIDE

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PHONE CONVERSATION WITH LAURANCE @ BRIGHT SIDE

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laurence@brightsideonline.com

FOR 4 PRINTS DISSCOUNT IS OFFERED:
-A1 at  £20 @ (4)CAN DO FOR £70
-A0 at £35 @ (4) CAN DO FOR £120
>(180G MATT/ 200G PHOTO SATERN)

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As a leading poster printer in London we offer a wide range of services.

Our range includes a choice of sizes, paper weights and materials, including plastic, canvas, and adhesive. We can also customise the sizes of the finished articles should there be the need.

Our pricing structure is very versatile as we can also print lithographically for longer runs, making your order far more cost-effective.

To complement poster printing we offer banner stands of varying sizes and designs.We also design and print your individual conference posters with the most impact.
A3 posters are priced £2 each, A2 at £15, A1 at £20 and A0 at £45 with generous discounts given for multiple quantities.
All businesses thrive on acquiring new customers and maintaining existing ones. To achieve these goals, businesses must develop and roll out marketing strategies that suit their needs. One of the most effective marketing strategies is poster printing. Here is some more information on this topic:

Poster Printing Process

Although there are several poster-printing processes, the most widely used method is offset printing (offset lithography). This technique involves the use of plates that represent each colour used in printing a poster. Some printers use the standard four (CMYK) colours while others use two colours. In some cases, offset lithography may require the use of speciality colours in addition to the standard CMYK colours. It is worth noting that there are two types of offset printing: sheetfed and web printing. In sheetfed printing, individual sheets of paper are fed into a printer one at a time. On the other hand, web printing involves the use of large rolls of paper fed continuously into a printer.

Benefits of Poster Printing

1. Affordable: Thanks to advances in computer and printing technology, designing and printing posters is affordable. Even if you are not well versed in graphic design, you can hire a professional to help you at an affordable rate. If fact Birghtside offer a comprehensive poster design service where we can design a poster that will capture your target audience.

2. Brand visibility: Posters are great tools for increasing brand visibility. You can put them up in locations such as bus stops, train terminals, or spots that receive high foot-traffic. By doing so, you will improve your brand's visibility.

3. Versatile: Posters are highly versatile marketing tools. For instance, you can embed a QR code in a poster. Consumers who scan these codes using QR code-reader apps could be directed to a landing page that promotes your company's products, access coupon codes, earn discounts, or win prizes. Such versatility can boost sales and improve customer acquisition rates.

When To Use Posters

1. Rebranding: Posters would come in handy when rebranding your business. However, you would have to place them strategically in spots and places where target audiences are likely to see them.

2. Discount offers: You can use posters to reach as many consumers as possible when running price discount campaigns.

3. Product launch: After launching a new product, you can print posters and put them up in strategic locations to inform loyal consumers and others about the new offering.

Where to Use Posters

Thanks to their versatility and affordability, you can use posters in many places. Firstly, you can use them at trade shows and conferences to promote your business/brand. Moreover, you can negotiate with local businesses to allow you to place banner stands in their premises. In turn, offer to reciprocate in a similar fashion.

Well-designed conference posters can improve your brand's visibility because they are affordable and versatile. As such, you can use them for rebranding purposes, promoting price discounts, and marketing newly launched products. The most commonly used poster printing process is offset lithography though one can use other methods such as flexography, thermography, engraving, digital, inkjet, and silkscreen printing for the same purpose.

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As a leading poster printer in London we offer a wide range of services. Our range includes a choice of sizes, paper weights and materials, including plastic, canvas, and adhesive. We can also customise the sizes of the finished articles should there be the need.

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WHITE PAINT TO GIVE THE BACK WALL SPACE A FRESH LAYER 

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WHITE PAINT TO GIVE THE BACK WALL SPACE A FRESH LAYER 

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2@£26

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SPRAY PAINT CANS TO FINISH TO UPCYCLE THE MANNEQUINS

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SPRAY PAINT CANS TO FINISH TO UPCYCLE THE MANNEQUINS

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INSTALLED AT POPHUB LEICESTER SQUARE, ABOVE THE ODEON CINEMA.

THE RED ROOM FUNCTIONED AS PART ART STUDIO/ PART PHOTOGRAPHY STUDIO SPACE, USED FOR A SERIES OF PHOTOGRAPHS.

BARE FACTS PERFORMED PART OF 'DAYLIGHT SAVING',

GEDDES GALLERY, KINGS CROSS, LONDON. UKPrivate View: Thursday 26th 2016.

6pm-9pm with'Bare Facts' 2016 Performed by Apple Tart
Thursday 26th- Saturday 28th of May 11am-7pm /Sunday 29th 11am-5pm
For their spring/summer show 2016, XAP will inhabit the old deli and the flat above for five days, taking as a point of departure ideas around time, making (un)subtle interventions with and around the leftovers from the last occupants of the building.
Exhibiting Artists
Sarah Cave-McMullan, Anya Charikov-Mickleburgh, T. Croxton, Laura Dekker, Teague Flannery, Alison Griffin, Ute Kirkwood, Theresia Lynch, Angela Mellen, Ana Oak, Ed Saye, Elizabeth Sandford Richardson, Liz Sergeant, Dina Varpahovsky

COLLABORATION WITH

KAY ANTHONEY.

'A FINE LINE' DOCUMENTS AN EVER-CHANGING TRAVELLING PHOTOGRAPHIC INSTALLATION. A JOURNEY INTO AN AGE DOMINATLY CRADLED BY TECHNOLOGY AND ITS IMPACT ON SOCIETY. EACH INSTALLATION WILL REVEAL A NEW INCARNATION OF THIS PIECE.

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INSTALLED AT POPHUB LEICESTER SQUARE, ABOVE THE ODEON CINEMA. THE RED ROOM FUNCTIONED AS PART ART STUDIO/ PART PHOTOGRAPHY STUDIO SPACE, USED FOR A SERIES OF PHOTOGRAPHS. BARE FACTS PERFORMED PART OF 'DAYLIGHT SAVING', GEDDES GALLERY, KINGS CROSS, LONDON. UKPrivate View: Thursday 26th 2016.

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Elizabeth Ann Sandford Richardson - Artist - Self-employed | LinkedIn

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View Elizabeth Ann Sandford Richardson's profile on LinkedIn, the world's largest professional community. Elizabeth Ann has 5 jobs listed on their profile. See the complete profile on LinkedIn and discover Elizabeth Ann's connections and jobs at similar companies.

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Correspondence with digital screen company (Continued...)
May be too much of an expense for this project

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#8TH SKETCH

BIG PRINTOUTS MAY BE MORE EYE CATCHING, DEPICTING THE BLOCK COLOURS PART OF THE STYLING WITHIN THE CAMPAIGN

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#7TH SKETCH

DIFFERENT  POSITIONING OF DIGITAL SCREENS & MANNEQUINS

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#6TH SKETCH

KEEP MANNEQUINS THE SAME FOR MORE IMPACT

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#5TH SKETCH

FIRST DIGITAL WINDOW SKETCH

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#4TH SKETCH

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#3RD SKETCH

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#2ND SKETCH

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#1ST SKETCH