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How to Make an Infographic With Venngage [2022 Tutorial]

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Infographics can make dry and boring information exciting.

Whether you're a marketer looking to make your content more engaging, or a manager looking to communicate more effectively with your team, infographics can be a handy visual tool.

But if you're new to designing infographics, you might not be sure how to visualize your information effectively. That's where this guide can help you.

How do you pick the best infographic style for your information?

Short answer: it depends on the goal of your infographic and type of information you're visualizing.
We have categorized the infographics in the Venngage templates library into nine different types of infographics.
9 of the most popular types of infographics are:

This guide will explain what the 9 types of infographics are, and what the best infographic to use is depending on your information.

Confused about what an infographic is and why you'd want to use one? Our guide to What is an Infographic? is the best place to start.

Now, let's dive into each type of infographic in more detail.

1. Statistical infographic templates

If you want to , present data from multiple sources, or backup an argument with relevant data, then a visualize survey results statistical infographic is the best infographic to do that.

A statistical infographic puts the focus on your data. The layout and visuals will help you tell the story behind your data.

Related: How to Best Communicate Raw Numbers in Infographics

For example, this infographic uses an icon to illustrate each statistic:

And this statistical infographic template uses a combination of bold fonts and colorful icons to draw attention to each statistic:

Another example of a statistical infographic that visualizes data is from this local SEO study report:

Related: Infographics: Your Local SEO Strategy for Backlinks [Case Study]

Meanwhile, this statistical infographic template takes a more varied approach. The design combines pie charts, icons, and a timeline:

If you have a few key statistics that you want to emphasize, you can also opt for a more unconventional design.

A bubble or cloud layout will can help each statistic stand out while also creating a hierarchy of information. Simply put your most important statistic in the largest bubble, then decrease the bubbles in size:
Learn more about some other types of statistical infographics: Best practices for creating a statistical infographic: Want more statistical infographic templates and design tips? Read our guide to creating statistical infographics.
2. Informational infographic templates

An informational infographic template is the best infographic for clearly communicating a new or specialized concept, or to give an overview of a topic.

Typically, an informational infographic is divided into sections with descriptive headers. Numbering each section will help your infographic design flow. Plus, we've found that people tend to like infographics with numbers in the title .

This informational infographic template is one of our most popular by far. It keeps the information brief with five points. Descriptive headers and illustrative icons help communicate each point clearly:

But you don't have to follow a chronological order. If you have a collection of tips or facts that have no order, then you could opt for a circular layout:

Use design tricks like switching up color and direction to keep people engaged with your infographic. For example, this informational infographic template alternates between three different background colors for each section:

Adding decorative borders around each section can also add a bit of flair to an otherwise simple design. For example, this infographic template strikes a balance between decorative and functional:
Learn more about how to summarize content, such as a blog post or report, and present it visually as an infographic.
Best practices for designing informational infographics:

3. Timeline infographic templates

the best type of infographic for visualizing the history of something, highlighting important dates, or giving an overview of events (for example, a Timeline infographics are project timeline).

For example, this simple timeline template emphasizes each year using a larger font. Each point in time is illustrated using a colorful icon:

While icons of the same style represent different events in this timeline infographic:

A visual trick to show time progression is to use a color gradient.

Take a look at how the progression of color in this timeline template helps create the impression of movement from past to present. The darker color on the left draws the eye to the beginning of the timeline:

Alternating between different colors for each point in time can also help draw the reader's eyes down along the timeline:

Timeline infographic design best practices:

Looking for more timeline templates, examples and design tips? Read our guide to creating timeline infographics and our post with 20 timeline template examples.

4. Process infographic templates

While a timeline infographic will highlight points in time, a process infographic is the best infographic for providing a summary or overview of the steps in a process.

Process infographics will allow you to simplify and clarify each step. Most process infographics follow a straightforward top-to-bottom or left-to-right flow. Numbering the steps will make your process easy to follow.

For example, this process infographic template uses a different color for the headers of each step. Notice how the colors of numbered icons on the right side of the infographic correspond with the headers.

For example, this process infographic template uses arrows to visualize the order of each step. This simple process summary is perfect for including in a presentation or video:

If you have many steps to fit into one process infographic, try using a "snake" layout. Basically, your steps will wind back and forth across the page in an S-shape. This will help you save space:

Best practices for creating a process infographic:

Follow the below setups to create a process infographic:

Number each step in your process to make it easy to follow.

Use an S-shape layout to fit many steps into one page.

Use visual cues like arrows to indicate where the eye should look next.

Write your headers in a different font or colors from the other text to help them stand out.

Want more process infographic templates and process visualization tips? Check out our guide to creating process infographics and our recommended step infographics, circle infographics and roadmap infographics you can customize immediately.

5. Geographic infographic templates

Do you want to visualize location-based data, demographic data or large quantities of data? In those cases, a geographic infographic is your best bet.

Geographic infographics use map charts as the focus visual. Different types of map charts work better for different types of data.

For example, this geographic infographic template uses a heat map to show regions hierarchically:

But if you want to simply point out locations on a map, use icons and brief labels:

Geographic infographic templates can also be used to compare data by region or demographic. You can do this by placing several maps side by side.

For example, this geographic infographic template uses maps of different countries to help compare a breakdown of the population of America by race:

Geographic infographic design best practices:
Want more geographic infographic templates, examples and design tips? We've got a map infographic design guide.

Use a heat map to visualize density by area, and to create a hierarchy of data.

Use a map series to compare location-based information or to shows changes over time.

Clearly label points on a map to make your data easier to understand at a glance.

6. Comparison infographic templates

A lot of people have trouble picking between multiple options.

Typically, comparison infographics are split down the middle vertically or horizontally, with one option on each side.

For example, this comparison infographic template offers an unbiased comparison of two phones. The phone specs are listed down the middle of the infographic, making it easy to compare both options:

This comparison infographic template uses contrasting colors to emphasize the difference between both options:
For over 20 comparison infographic templates and design tips, read our comparison infographic design guide.
If you want to compare more than two things, then simply dividing your infographic in half won't work. Instead, you can divide your infographic into multiple columns.

Best practices for creating a comparison infographic template:

7. Hierarchical infographic templates

A hierarchical infographic can organize information from greatest to least.

One famous example of this is the pyramid visualizing Maslow's Hierarchy of Needs. Humanity's most important needs are at the base of the pyramid, ascending to humanity's least important needs in the smallest segment at the top.

You can use a similar pyramid chart for a wide variety of hierarchical information. For example, this hierarchical infographic template depicts the most effective learning methods, with the highest retention method at the base:

To visualize a chain of command, or to show how something is broken down into parts, use an organization flow chart. For example, this hierarchical infographic template uses two organizational flow charts to show the chain of command at a company:

Click the template above to enter our online organizational chart maker tool. Edit the template to your liking-no design experience needed.

8. List infographic templates

If you want to share a collection of tips, or a list of resources, or a list of examples, then why not create...a list infographic!

List infographic templates are generally straightforward-the goal is to make them more eye-catching than a basic list. Visuals like icons can replace bullet points, and creative fonts and colors can make each item stand out.

Numbering the points in your list will help your information flow. This list infographic template uses different colored circle icons to help each number pop from the page:

Just because your content is a list, doesn't mean you have to follow the basic top-to-bottom layout.

For example, this list infographic follows no particular order. Instead, the points circle around the main topic, with different background colors to make each point stand out:

Look for creative ways to lay out the points in your list. Play with your audience's expectations and include eye-catching design elements to give their eyes a break.

For example, this list infographic template uses an S-shape layout to keep your eyes moving back and forth across the page. The brightly colored icons contrast with the blue background, making the design exciting:

Best practices for creating a list infographic:

9. Infographic resume templates

Infographic resumes won't be able to entirely replace a traditional resume in most cases. But they're a great visual document to bring to an interview, to publish on your portfolio site, or to include in an email application.

For example, this infographic resume template has a muted, minimal color scheme. Simple icons and a sidebar add some subtle embellishments to the design:
Looking for a more in-depth guide to creating an infographic resume? Click here. Or check out our roundup of 20+ infographic resume templates.
Design a resume header that reflects your skills and experience. For example, this infographic resume template uses a simple mind map with illustrative icons to visualize the job candidate's experience:

Related: 20+ Best Resume Fonts For Free in 2021

Give your infographic resume a decorative border that reflects your personality or personal brand. For example, the leafy border gives this infographic resume template a calming, friendly feel. Perfect for a customer service advisor:

Infographic resume design best practices:

BONUS: Infographic charts

Once you've picked a layout for your infographic, the next step will be to figure out how to visualize your data using charts. Depending on your data and the goal of your infographic, you may want to change a pre-existing chart in a template to something better fitting.

At Venngage, we use the ICCOR method to pick the best charts . The types of charts you choose should depend on the goal of your chart.

ICCOR stands for:

Inform: convey a single important message or data point that doesn't require much context to understand

Compare: show similarities or differences among values or parts of a whole

Show Change: visualize trends over time or space

Organize: show groups, patterns, rank or order

Reveal Relationships: show correlations among variables or values

This infographic summarizes how to pick the right chart depending on your goals:
Want to learn how they did it? Check out the Lease Ref Case Study. Related: 10+ Case Study Infographic Templates That Convert
What are the best infographics for marketers?
For more marketing infographic examples, check out our guide here.
Marketers use infographics to repurpose their text content into engaging visuals.

For example, marketers can use information infographics to summarize key points from a blog post:

In fact, that's exactly how Lease Ref used Venngage to increase their blog traffic and online visibility. They used infographics to improve audience engagement, and creative blog headers to drive clicks to their posts-without design experience!

(By the way, you can read this blog post about common symbols and meaning here .)
Learn more about how to use infographics in the classroom in this guide.
Marketing consultants can also use infographics to explain processes to their clients. For example, this marketing infographic walks readers through how to increase landing page conversions:

What are the best infographics for teachers?

Infographics are the perfect tool for visualizing information in the classroom. They can make boring and technical information fun!

Teachers can create informational infographic posters to hang up around their classrooms:

Many teachers also have their students create infographics. Data visualization is a useful skill that can be applied to many types of careers.

What are the best infographics for Human Resources?

Human Resources specialists need to communicate a lot of dry information to teams...and have them pay attention. HR infographics can make information more digestible and attention-grabbing.
For more real estate infographic examples, read our guide here.
For example, HR teams can use infographics to communicate processes to management:
Ready to start designing an infographic? This short video will show you how to make an infographic in five steps, or just start now with our infographic maker:
HR team members can also create an infographic company FAQ sheet to share on their site & company social media profiles:

What are the best infographics for real estate agents?

Real estate agents know that a big part of their job is communicating processes to clients. A process infographic can help alleviate some of the stress and mystery around the property-buying process.

Statistical infographics are also perfect for sharing real estate trends on your social media channels, to grow thought leadership:

Infographics can be a powerful storytelling tool for nonprofits. A statistics infographic can make numbers more concrete.

An infographic can also make complex problems seem more approachable and solvable. Organizations can share their campaigns in a visual, easy-to-understand format. Marketing collateral like infographics can be instrumental increasing exposure and attracting donors. They also make compelling visuals for your nonprofit website.

With these nine essential types of infographics, you will be equipped to visualize most types of information.

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What Are the 9 Types of Infographics? (+Infographic Templates) - Venngage

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This guide to infographics will explain what the 9 basic types of infographics are, and what the best infographic to use is depending on your information.

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Good infographics don't have to be long and complicated. Simple infographics that convey a meaningful story clearly can be just as effective.

The best infographics are those that capture attention, engage the reader and make complex information easy to understand.

But how does someone with no design background create a simple infographic? Easy-start with a template.

In this post, we'll show you quick hacks using color, icons, layout and more to make simple infographic templates your own. Even better, you can started now with our drag-and-drop online Infographic Maker.

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Click to jump ahead:

1. Simple informational infographic template

You can use a simple informational infographic to give a quick overview of a topic or explain a new concept.

As these infographics tend to be information-heavy, it's a good idea to divide them into sections and use concise headers to make the information easier to read.

For instance, this simple infographic example is one of our most popular templates. It uses descriptive headers and illustrations to communicate information clearly.

If you have no particular order to follow, here's another simple informational infographic template you can use. This template uses boxes for every section and pairs them with a bold header and icon.

2. Simple list infographic template

Whether you want to summarize tips from a blog post or share a list of resources with your employees, list infographics are a versatile visual communication tool you can turn to.

But that doesn't mean you overwhelm your audience with an exhaustive list of items.

The solution? Create a simple infographic that organizes your list into groups while using icons, numbers and colors to make the information stand out.

Look at this simple list infographic template: it's straightforward and uses icons and colors for the different sections, keeping readers engaged.

This simple infographic also works to visualize lists. It's one of our Smart Templates, so you can add and delete sections with one click.

3. Simple timeline infographic template

Storytime: the first Apple computer was released in April 1976 and by 1980, companies like IBM had started creating personal computers.

But 1990 was a revolutionary year for technology as it gave birth to the World Wide Web or the internet, as we know it today.

Wait, have I lost you? What if I summarized this complex history with a simple timeline template like this one, instead?

Chances are, you're more interested now. That's the power of a timeline infographic.

This template emphasizes each year using a larger font and colorful icon, giving you a clearer picture of the sequence of events.

A simple timeline infographic template can be used to visualize a project, provide an overview of events, detail out an agenda or highlight milestone dates.

Here's another example of a simple timeline infographic template. Notice how it uses a gradient color scheme to show the progression of time.

4. Simple process infographic template

Explaining processes can get tricky. Instead of solely relying on words, use a simple process infographic to explain the steps of a process with the help of visuals.

From customer journey maps and employee onboarding guides to project plans and presentations, process infographics are an effective way to clarify each step of the process.

If the process follows a chronological order, make sure you number the steps. This makes it easier for readers to follow the flow of information.

Alternatively, you can also use visual cues such as arrows the way this simple process infographic template does. Notice how the arrows guide your eyes and point you towards the next step. The template also uses colors, helping each step stand out on its own.

5. Simple comparison infographic template

We've all had instances when we've found it difficult to make up our minds. At such times, it helps to have our options laid out in front of us along with their pros and cons.

That's the objective of a comparison infographic. They can be used to:

Visualize pros and cons

Compare and highlight features or benefits

Debunk myths

Make information easier to understand

Here's an example of a simple comparison infographic template. It divides the infographic into half and does a side-by-side comparison. Notice how it uses contrasting colors for both the columns along with illustrative icons which make the text stand out.

6. Simple statistical infographic template

Data without accurate presentation is likely to fall flat. The only way to get people to take note of your data is to present it in a visually appealing way.

Enter statistical infographics.

Considering that you're dealing with numbers, it's common to wonder if statistical infographics can be anything but simple. Well, they can.

Pick out key statistics and use icons or illustrations to highlight them. You can also group the data into sections, making it easier for readers to find patterns and connections.

Here's an example of a simple statistical infographic template. With a neutral background color and matching flat icons, it has a minimalist design that puts all the focus on the statistics.

7. Simple marketing infographic template

According to Venngage's content marketing survey , 40% of marketers agreed that infographics proved to be the best performing content.

Marketers can use infographics to educate their audience, create brand awareness, drive website traffic, generate leads and boost social shares.

What's more, you don't have to rely on a designer to create engaging marketing infographics. A simple, well-designed infographic template that puts the message across is likely to do the trick.

Here's an example of a simple marketing infographic template. You can use such a template to summarize a blog post or educate your audience about your product. This eye-catching template uses bold headings, icons and a bright color scheme, making the information pop.

8. Simple real estate infographic template

As real estate professionals, there might be situations when you might need to explain a process, compare options, communicate complex information or show trends.

Real estate infographics are an effective way to communicate all this and more. Not only do they help you communicate clearly but they also aid decision-making.

The key lies in keeping things simple yet engaging. Here's a good example of a simple real estate infographic template.

It organizes the information into numbered points and pairs bold headers with icons to present it in a visually engaging way. The design is clean, clear and easy on the eye.

9. Simple nonprofit infographic template

Whether it's promoting an important cause or highlighting the impact your nonprofit has had, a lot matters on how you choose to communicate.

Instead of creating text-heavy content and having people turn a blind eye to it, why not use a nonprofit infographic to strengthen your communication?

You can create infographics for your nonprofit website, social media pages, impact reports, annual reports and presentations.

Don't have a designer on the team? Don't worry.

There are several templates you can customize and use. Here's an example of a simple nonprofit infographic template.

Here's another example. It uses large fonts and focuses on three hard-hitting statistics with minimal text. The choice of background image reflects the data. As it uses a landscape orientation, it can easily be used on social media posts and presentations.

10. Simple human resources infographic template

Like it or not: people are not going to read your lengthy employee onboarding guides. They're dry and boring.

But what if you could communicate that information in the form of an engaging yet simple infographic?

When you share human resource infographics with your team, they're likely to be more interested and invested in what you have to say, leading to better engagement and retention.

Here's an example of a simple human resources infographic template you can use. It presents the company FAQs in the form of a fun and easy-to-digest infographic. It uses contrasting colors for the questions and answers.

Simple infographics FAQ

1. How do you create simple infographics?

Creating simple infographics might sound intimidating for someone with no design background but that's not really the case. Here's how you can create a simple infographic in 5 steps:

1. Outline the goals of your infographic

2. Collect data for your infographic

3. Visualize the data

4. Choose the right design template

5. Add style to your design template

Want to know more? Check out our detailed guide: How to Make an Infographic in 5 Steps

2. What makes a simple infographic design effective?

Simple yet effective infographics are engaging, eye-catching and have the ability to make complex information easy to understand.

Here are some simple infographic design best practices you can implement:

Use design elements such as lines, circles and squares to group related information and break up the information into multiple sections.

Use one contrasting color to draw attention to the most important information.

Use icons, images, illustrations and charts to make key takeaways memorable.

Combine two to three different font styles to create a text hierarchy.

3. What are some simple topics for infographics?

A good infographic topic is one that delivers value to your audience and is focused. It is possible to create an infographic on a simple topic and still make it worth a read.

Here are some simple infographic topic ideas for your inspiration:

Collate and design an infographic on the top 5-7 trends in your niche

Create a statistical infographic on your company culture

Design a list infographic with tips or a list of resources

Outline a process with a process infographic

Compare two products and highlight their features or benefits

Repurpose a blog post into a simple infographic

In summary

Now you know that you don't have to be an expert designer to create infographics. You can customize these simple infographic templates and follow design best practices to attract and engage your audience.
Need to make an infographic? Start creating in seconds with our professional templates and simple online editor.

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10+ Simple Infographic Templates for Beginners - Venngage

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Good infographics don't have to be long and complicated. Simple infographics that convey a meaningful story clearly can be just as effective. The best infographics are those that capture attention, engage the reader and make complex information easy to understand. But how does someone with no design background create a simple infographic?