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The business was founded during the pandemic's early days. Mrs. Hilda Escala came up with the concept as she was seeking for something to do during the lockdown and stay-at-home period. Since the lockdown began, she and her neighbors have shared late-night snacks almost every other day. They ordered food from nearby stores, and as a result, it occurred to her to consider opening one of her own, as she also noted that the food industry was flourishing.

The Escala Snack Bar then softly opened its doors to the residents of Brgy. Biasong on February 28, 2021. Its menu began with straightforward items such as burgers, hotdogs in buns, iced coffee, halo-halo, and iced tea. As the days passed, more products are introduced to the menu, including pearl shakes, premium pearl shakes, frappes, mais con yelo, additional iced coffee varieties, a larger range of burgers, and a mango float. These events culminated in the grand opening of Escala Snack Bar on April 18th, 2021. What distinguishes their products is that they are tailored to the tastes and preferences of the locals. It is not only delectably prepared, but also reasonably priced. Thus, even when we are in the midst of a pandemic and on a budget, you may still acquire something from them. This peculiarity also provides them with a sustainable advantage over their competitors.

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To deliver wonderful tasting snacks that fit the preferences of the locals better than anybody else. To quickly adapt to the industry’s latest recipe trends while maintaining an affordable price range.

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A haven where people can come together and celebrate the gift of food.

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Escala Snack Bar’s logo serves as the foundation of the company’s brand identity. It gives the target market an overview of what the business serves and offers, with the elements presented on the center part of the logo, which is a burger, one of the many snacks Escala Snack Bar offers. The steering wheel symbolizes the company’s perseverance despite any challenges or “rough seas” they may go through during their journey.