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Product Life Cycle. A new product progresses through a sequence of stages from introduction to growth, maturity, and decline. This sequence is known as the product life cycle and is associated with changes in the marketing situation, thus impacting the marketing strategy and the marketing mix.

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Promotion is a term used frequently in marketing and is one of the market mix elements. It refers to raising customer awareness of a product or brand, generating sales, and creating brand loyalty. It is one of the four basic elements of the marketmix, which includes the four P's: price, product, promotion, and place

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a particular position, point, or area in space; a location.

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the amount of money expected, required, or given in payment for something

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an article or substance that is manufactured or refined for sale

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The marketing mix is one of the most famous marketingterms. The marketing mix is the tactical or operational part of a marketing plan. The marketing mix is also called the 4Ps and the 7Ps. The 4Ps are price, place, product and promotion

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the action or business of promoting and selling products or services, including market research and advertising