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The serve action pictured in the logo was given prominence for its literal and figurative significance to the WTA. The serve is the only shot in tennis where the player has absolute control and where the point begins. It also accentuates the fearless initiative taken by the WTA’s early founders who took control of their destiny and blazed a trail for the women of tennis today. The symbol makes subtle references to the sport’s global nature, framing the athlete within a circle that evokes the universal spirit of the WTA’s platform.

https://www.wtatennis.com/news/1922290/wta-unveils-comprehensive-rebrand

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Visual identity by 聶永真 Aaron Nieh
A government department logo which is simple and easy to recognize. and also it is different from the traditional government logo.

Ref: https://www.shoppingdesign.com.tw/post/view/5091

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Lufthansa is the largest airlines of Germany. The logo is designed by Otto Firle who was the famous "advertising leader". "Luft" means air and the "Hansa" means crane. Otto used the image of bird resembling a crane and the silhouette directed upward express the rise of the plane into the sky.

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SPOTIFY is a music platform for any digital devices. Its brand also is the best of brands design in 2015. They want to tell people that they are a "Music Factory" and not the IT company. Therefore, they turn to use different colors for the logo due to present the messages which Spotify is a trendy music app and there are various music.

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Abstract is a secure version-controlled hub that helps modern design teams to work smarter and faster - together.

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The calm dark-blue and yellow colour palette of the online travel-agency logo evokes a sense of reliability and trustworthiness, makes the customers feel comfortable while booking their trips online, and shows the company as a professional and loyal one, while the yellow accent adds a happy and joyful feeling.

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Ref: https://www.shoppingdesign.com.tw/post/view/5781

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T · PARK signifies the continuous drive to shape Hong Kong’s “waste-to-energy” ambitions for the good of the community. It also reflects a vision to encourage positive change in people’s attitudes and behaviours towards waste management and resource recovery and recycling. T · PARK is more than just a plant, but a place to learn and engage in Hong Kong’s green force through its recreational and educational facilities.

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The logo represents not only a wine bottle, but also the lettering Luell. In addition, the wine label was created from the logo. Thus the logo becomes a bottle and the bottle becomes a logo. The further appearance is based on the distinctive five stripes of the Lüll lettering and opens up a world of design.

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Heaven Lai, 19039754S

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Heaven Lai, 19039754S

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Heaven Lai, 19039754S

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Head sport launch in 1960 by Howard Head, known as Tennis brand, but originally started as a ski company, and the logo is based on the image of a Ski tip, not a tennis racket.

https://www.head.com/en_US/the-story-of-head

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OPEC (Organization of the Petroleum Exporting Countries) held a 50th-anniversary logo contest. The winning entry will select a logo from more than 400 entries for nationals of member states. The logo that won the competition at the time was a contestant from Ecuador. There are at least two main explanations for the OPEC logo.
First, you can notice that each circle represents a letter of the organization's name. The first circle is "O", the second circle and the stick together form "P". "E" is formed by the circle in the lower-left corner, and "C" is formed by the circle in the lower right corner. These letters are very stylized, so unless they know the name of the organization, people may not decipher them. In addition, the flag can also be interpreted as a stylized representation of the oil well (the stick in the middle is the oil drill string).

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Tchibo is the name of a famous European coffee brand, which was established in Germany in 1949. The logo of the brand is a slightly slanted coffee brand, stylised as a cursive letter "T" with a slender curve in the upper part. The golden curve is also like the stem above a cup of fresh hot coffee in the morning. The row of uppercase and lowercase letters in the title is elongated, and the horizontal bar of the capital letter "T" is curved on the left. The last letter "O" of the logotype looks similar to the brand badge, creating a balance for the entire visual identity design.

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The author of the Monster Energy badge is the designer of McLean Design. The badge represents the large neon light "M" on a black background. Each font is unique and slightly different in size, so it produces a very different visual effect. The "O" character with overlapping vertical bars is the most eye-catching. The combination of font and colour perfectly embodies the aggressiveness, vitality and excitement of the product.

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Bosch is the iconic name of the home appliance industry. The badge has thin lines, which adds a sense of professionalism and simplicity. The badge is in the form of a circle, and the image of the magnet is stored in it, and the magnet is placed vertically. Strict and simple lines make the Bosch logo look smooth and stylish. The iconic Bosch logo uses a sturdy and bold sans-serif font as its wordmark, looks powerful and confident, and brilliantly reflects the character and approach of a reputable company. The bright colours of the wordmark evoke warmth and vitality, and the powerful and decent badge is perfectly balanced.

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This is the new logo created by Bito Studio for metro Taipei as this is their 25th anniversary.

In order to keep up with the current trend, they simplify the original logo and light up the accent colours of it. They used "diversified and open information exchange station" and "life business provider" as the concept base. So, they've decided to turn the sharp edges on both text and logo into rounded corners; put the two parts parallel and keep the empty space means unblocked metro.

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The Tokyo 2020 logo was launched on 25 Apr 2016, and designed by Japanese artist Asao Tokolo.

Chequered patterns have been popular in many countries around the world throughout history. In Japan, the chequered pattern became formally known as “ichimatsu moyo” in the Edo period (1603-1867), and this chequered design in the traditional Japanese colour of indigo blue expresses a refined elegance and sophistication that exemplifies Japan.
Composed of three varieties of rectangular shapes, the design represents different countries, cultures and ways of thinking. It incorporates the message of “unity in diversity”. It also expresses that the Olympic and Paralympic Games seek to promote diversity as a platform to connect the world.

Ref: http://logok.org/tokyo-2020-logo/

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Ultraman is known as an alien hero movie from Japan. Different from the previous design of the hero, the new Ultraman from comic has ironic design like ironman. The Wordmark used in Netflix animation also has a hard and steel style. Red has been used as the hero is in silver and red color. He has a blue signal light in the "A" letter as the symbol of Ultraman.

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35 years after / forward is a fictive exhibition organized by the Graphic Design department of the Faculty of Graphic Arts & Design, Technological Institute (TEI) of Athens. The department operates since 35 years, and this exhibition aims to promote the creative fields which the study plan offers to the students, along with selected graduation projects (theses) from the students.

Ref:

https://www.behance.net/gallery/4344093/35-years-after-forward

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The logo is created with a symmetrical symbol that presenting the wood element clearly.

This company is dealing with the sale of wooden furniture, finished and made ​​to order.

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There is another version of the animated logo. but basically, they're trying to construct the waves and field with the dynamic lines.
It looks simple but actually not and they also provide a hint on the sector they're working on - animation.

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This is a logo exploration of simply combining Cloud and Paper together. Which is simple and clear to convey the 'message' paper and cloud to the audience.

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Cloud+Paper | Cloud Logo Exploration designed by Sumon Yousuf. Connect with them on Dribbble; the global community for designers and creative professionals.

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Originally the FireFox browser's logo contain a blue gradient  globe and a orange fox. Today the enlarged fox is now drawn in profile and looks tender and friendly, cuddling the circle of the globe. The lines of the creature’s tail are elongated and smooth, looking elegant and sleek.

https://blog.mozilla.org/opendesign/firefox-the-evolution-of-a-brand/

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Logo designed by Med pepper, which uses abstract line work to capture the idea of pulling energy out of the moon.

https://99designs.hk/blog/creative-inspiration/abstract-logos/

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The logo designed by shaka88. It is a abstract logos with symmetrical patterns which with balance feelings.

https://99designs.hk/blog/creative-inspiration/abstract-logos/

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The thread design echoes our roots in the textile industry of Hong Kong, and as it takes the form of a human mind or an embryo, it represents our core values of creativity and the magic of possibility.

Ref: https://www.themills.com.hk/en/about-the-mills/vision/

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Jig Coffee [J/I/G] expresses the [coffee vending machine] of the unmanned cafe, and intuitively/symbolically contains the naming and identity of [Unmanned Cafe Jig Coffee].

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It is a logo design that intuitively depicts the number ‘50’ and ‘rice bowl, ramen, and pork cutlet’ on the tray. It is a logo design containing the identity of ‘Wok’s 50’ neatly and modernly by connecting the neat and tidy gothic font and the number ‘50’ contained in the tray and ‘food’ (rice bowl, ramen, pork cutlet).

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[Snail] to convey the naming and meaning of [SLOW = products made slowly, slowly and healthy], [Dutch coffee] with coffee bean + DROP, and [Handmade fruit juice] with fruit + DROP, the naming of SLOWCITY and It symbolically embodies the identity.

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Switzerland-based architectural studio. Precision, quality and rigour. Empatía designed a monotone palette and simple logotype that reflects the confidence of the studio and the simplicity of its designs and style.

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Maldonado 888 is a high-end, contemporary real estate development in Uruguay. Designers were commissioned to provide this project with a clean, confident and modern brand identity. They developed an identity based entirely on the project's core value: location.

They created a logo that easily reflects the building's address & simultaneously enabled us to create a minimalist and open system.

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The bird, depicted in the Twitter logo, looks pretty much the same as the mountain bluebird, which can be found in North America. The bird represents freedom and creativity, reflecting the essence of the brand and its character.

The Twitter logo, simple as it may seem at first glance, has a very interesting geometry behind it. In fact, the picture is built up of parts of perfect circles. This means, that every part of the bird can be defined with the help of portions of circular arcs (one or two circles).

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The name "Mitsubishi" refers to the three-diamond emblem. "Mitsubishi" is a combination of the words mitsu and hishi. Mitsu means three. Hishi means water chestnut, and Japanese have used the word for a long time to denote a rhombus or diamond shape. Japanese often bend the "h" sound to a "b" sound when it occurs in the middle of a word. So they pronounce the combination of mitsu and hishi as mitsubishi.

Yataro Iwasaki, the founder of the old Mitsubishi organization, chose the three-diamond mark as the emblem for his company. The mark is suggestive of the three-leaf crest of the Tosa Clan, Yataro's first employer, and also of the three stacked rhombuses of the Iwasaki family crest.

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“The Olympic symbol consists of five interlaced rings of equal dimensions (the Olympic rings), used alone, in one or in five different colours. When used in its five-colour version, these colours shall be, from left to right, blue, yellow, black, green and red. The rings are interlaced from left to right; the blue, black and red rings are situated at the top, the yellow and green rings at the bottom in accordance with the following graphic reproduction.” (Olympic Charter, Rule 8)

“The Olympic symbol expresses the activity of the Olympic Movement and represents the union of the five continents and the meeting of athletes from throughout the world at the Olympic Games.” (Olympic Charter, Rule 8)

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The prototype of the logo we all know today was designed for Comedy Central in 2011. It was an emblem, composed of two letters “C”, which were placed resembling of the Copyright symbol — one small “C” inside the bigger one, mirrored.

The wordmark, placed under the new emblem was also unique — the “Central” part was turned upside down.

So despite the simplicity of the colors and lines, it was a truly remarkable visual identity design, following all the trends in contemporary design.

Ref. URL: https://1000logos.net/comedy-central-logo/

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Cloudnola Flipping Out: A Sleek Clock with Retro Designs and Modern Materials

Ref. URL: https://pin.it/73LrcCM

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Millical is using symmetrical patterns to convey a brand message.

The logo has a Colours approach for communicating with the customers their intention to bring the right balance into their lives.

The Colouring has soft tones that match well with the symmetrical pattern.

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In 1964, The Nutella logo looked nothing like its predecessor. It was simpler yet more memorable and professional. The design forces behind the brand opted for the wordmark where the initial was black, while all the other letters were maroon. The name of the brand was given in lowercase letters. The type was a minimalist and perfectly legible sans. It was not the font but the approach to the color scheme that made the design look fresh and distinctive.

In 1970, the type has grown slightly bolder. The boldness of the letters brings to mind the sweet chocolate flavor you get from a thick layer of the spread. The heavier glyphs seem to be better visible at larger distances.

The new color, bright red, also makes the wordmark better visible and more eye-catching.

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At first glance, it just looks like a rounded 'b' inside a circle, right? Look again. Like many of the best logos of all time, this one has more going on – and in this case, there's a delightfully appropriate hidden image.

A TikTok video (below) has pointed out that the logo also resembles a side profile of somebody wearing headphones. And just in case it isn't obvious, the video (by digital marketing agency Raising Sails) even adds an eye and smiling mouth to the face. It's impossible to unsee after that.

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Campbell's is a legendary brand of American canned food manufacturers, founded in 1869 by Joseph Campbell. This is a bright red custom cursive letter with long and thick lines and rounded angles. It is placed on a white background with no outline or frame.

Some experts believe that one of the reasons for imitating handwriting is to attract housewives of the time.  This script turned into handmade recipes, and the ladies often exchanged recipes at the time.  This added a homemade feel to the label. Appreciate this "home-made" fantasy for those who have neither a wife to prepare this kind of meal nor time to cook it themselves.

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ASOS is a British e-commerce platform, known for its affordable clothing. The name ASOS is a derivative of "as seen on screen". The online retailer's career began with the sale of fashion goods, copies, celebrities and fashion items seen in movies.

All lowercase letters of the bold sans serif font are executed, and the letters "glue" to each other and produce a feeling of a single element. The nameplate is perfectly balanced, and the smooth lines evoke a sense of luxury and fashion.

The visual image of this famous online retailer is minimalist and confident. Simple, elegant and recognizable.

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Casetify is an online retail platform that specializes in the distribution of smartphones and protective cases and other accessories. The strict white wordmark is now placed on a diagonal black rectangle. There is also a bright spot on the emblem of the e-commerce platform-a red dot above the letter "I", which adds playfulness and uniqueness to the entire visual image, allowing the traditional minimalist logo to be instantly recognized.

The nameplate evokes a sense of seriousness and stability, while its diagonal placement adds a sense of friendliness and welcoming, balancing strictness and traditional lines.

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Designed by 岡田善敬 and the logo won a grand prize
of Newcomer award 2012 by Sapporo Art Director Club. Designer used the words of "ISHIDA" to create a logo as same as the book opening or flipping. "ISHIDA" means 石田 in Chinese, it is  a company which is providing the book binding, photos and books printing services in Japan.

https://www.studio-24-7.com/japanese-logo-design/
and
https://i-bb.co.jp/select/

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Mansard is a Tbilisi based architectural studio.They have used the structure of the connected house to create the logo.It is a minimal design and we can still clearly see the words of "M" and "A" inside the logo.

https://www.pinterest.com/pin/224546731407795462/

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We can see the chef smiling face and the capital "G" of its face. It is the largest bakery production company in Hong Kong. This logo is designed by KL&K DESIGN. Symbolized the satisfaction and joyfulness to be brought about by the GARDEN's breads and foods.

Ref：http://www.klandk.com/projects/show.php?itemid=93

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The redesign project of Minermais’s brand and products, was developed based on their tradition and their strong presence in the manufacture of animal feed for the livestock breeding sector. The logo concept represents the strength, protection, also the wide range of products that they offer. The main goal was to update and modernize the branch, though the colors that represent trust, energy and vibration, which aligns perfectly with the quality of products that Minermais offers. Therefore, designers created elements that align on Minermais’s context and products, by giving a modern aspect to it, with the goal to make their operation in this sector and expansion moment stronger.

M is initial letter of the name, which has element of fence.

Fence mean strength and protection

Circle representing the range of products that the brand has.

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The brand brings as a purpose and concept the fish universe, with an extensive variety of commercialized products.

Designer use the letter “M” as a symbology represented through the waves along with fish, to strengthen the brand structure, facilitating the reading and understanding of all who observe it.

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A simple logo to present the “paper” icon and “P”

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Orange outline of a shape of a tiger and combined with the letters T and R, a nice design with a simple outline and appropriate colour match.

https://stock.adobe.com/453404392?as_channel=adobe_com&as_campclass=brand&as_campaign=srp-raill&as_source=behance_net&as_camptype=acquisition&as_audience=users&as_content=thumbnail-click&promoid=J7XBWPPS&mv=other

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The designer put the "S" in negative space. Although the letter "K" has divided into two parts, the monogram is easy to read.

https://www.pinterest.com/pin/722757440188522797/

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Created by Javiera Rodríguez.
MAVI is formed by big and small triangles where the designer would like to keep the consistency with the old logo but turn it to a more modern taste. You can still read the "text" clearly.

Ref. https://www.behance.net/gallery/15165959/MAVI

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MAVI / Museo de Artes Visuales

Proyecto de desarrollo de marca para el MAVI, relizado en taller de cuarto año.

"El MAVI debe transformar su imagen hacia una más moderna que de cuenta de su visión como museo, y que a la vez pueda conservar latradición de la forma original "

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MAVI / Museo de Artes Visuales Proyecto de desarrollo de marca para el MAVI, relizado en taller de cuarto año.

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Event app logo

U + J + :) (joy)

ref. https://www.behance.net/gallery/36979319/jujus-event-app

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Event app logo designed by Olga Tkachenko. Connect with them on Dribbble; the global community for designers and creative professionals.

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Presents the 'orbit' concretely through the connection of letter "O" and "i"

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The logo features sparks which symbolise inspiration as the basis of creative endeavours, signifying that creative ideas often begin with a sudden inspired moment and an instant of insight. It visualises Hong Kong as a place where innovative ideas are generated.

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Logo designed by Alexander Schultz. Logo with the letter "P"&"W" and it forms like a fish hook.

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Logo designed by Damian Kidd. The logo we can see in two letter "S" in black colour. Also, we can see letter"H" in empty space between two "S". It is interesting.

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The logo created in 2013, it features the same typeface and color scheme, but the letters “M” and “N” of the nameplate lost one of their vertical bars. The second “M” of Eminem and the “N” share it’s side bar with the letter “I”, which creates an interesting graphical effect. The last “M” of the wordmark shares its left bar with the backwards “E”.

The signature ”E” is used as a signifier or an icon, sometimes the Eminem name is placed on it’s vertical bar, but even without it the ”E” is instantly recognizable.

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Logo designs created by Liam + Jord. The logo with the word Gym and letter "G" with the muscular arm. It is simple and interesting.

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The current version of a letter 'D' has become more than a single letter. The universal recognition of it shows it has now transcended standard calligraphy – even though it has never been straightforward to recognise. It is now a symbol of the company, a feat that belies the power of the brand and the success of the design.

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Volume and color were added to the Honda visual identity in 2000. The emblem was redrawn and the letter “H” got its lines elongated, so now they were touching the frame. The emblem got switched from monochrome to gradient metallic gray, with a matte sleek surface. As for the logotype, it turned red and got its lines thinner and more elegant. The size of the letters was also rethought — the inscription became a bit smaller, so the whole image looks better balanced now.

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The emblem includes the three letters forming the company name divided by two dots. Only one of the letters, the “C,” is solid, while the “M” and “A” both are broken into two parts. In case of the “M,” the thin white gap dividing it into two parts goes almost in the middle of the letter, just a little higher than the angle (to the left). In the case of the “A,” the gap is positioned on the right end of its horizontal bar.

What makes the letters unique, apart from their two-part structure, are their proportions. The glyphs look flattened (or stretched to the sides), due to which they are wider than average and shorter than average. Another distinctive feature is the way the letters stick together: neither “M” and “A” nor “A” and “C” are separated from each other.

The two dots can be seen slightly above the horizontal bar of the letter “A.”

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The symbol itself is a combination of four simple symbols: a head to represent people, a location icon to represent place, a heart for love and then an A for Airbnb. A video (embedded below) explains the geometry of Airbnb’s logo.

Ref: https://www.youtube.com/watch?v=nMITXMrrVQU&ab_channel=Airbnb

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A printing company called Printing Room in Kwun Tong. It combines “P” and “R” in a letter. And also the letter is in a rectangle to present the “room”.

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Loewe has launched its reinvention with the unveiling of a new visual identity. The metamorphosis comes in conjunction with the arrival of  Jonathan Anderson as Creative Director of the House in September 2013, just ahead of his first menswear collection, to be shown at the end of June.

Created with the French graphic design duo M/M, this makeover marks a key stage in Loewe’s transformation. The new logo is inspired by the work of German-born British typographer Berthold Wolpe, whose trajectory echoes that of  Enrique Loewe Roessberg, founder of the House. The creative, contemporary and refined élan evokes the past, present and future of Loewe.

(Ref. url: https://www.lvmh.com/news-documents/news/loewe-unveils-new-visual-identity/)

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Gucci logo is perhaps the most recognizable in terms of luxury brands.

Gucci is a designer fashion label, that produces fashion items, mostly including high end leather goods and clothing.

But have you ever wondered why Gucci logo features double G in it?

In fact, there is no double-G, but rather double C, in the name.

(Ref. url: https://www.ebaqdesign.com/blog/top-logos-explained#gucci)

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Unilever’s logo is characterized by a large blue “U” which stands for the company’s initial. Each icon represents a unique connection to the business.

(Ref. url: https://www.google.com.hk/amp/s/turbologo.com/articles/unilever-logo/amp/)

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The Royal Cypher is the personal device or monogram of Her Majesty The Queen (EII refers to Elizabeth II and R is for Regina, meaning Queen) surmounted by the St. Edward’s Crown. A symbol of sovereignty, the cypher is used in the insignia of Canadian orders, decorations and medals, and on various badges.

(Ref. url: https://www.canada.ca/en/canadian-heritage/services/royal-symbols-titles/royal-crown-cypher.html)

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TU monogram designed by Richard Baird. The letters T and U are just from a single line, it looks simple and clear.

https://www.pinterest.com/pin/351632683415306462/

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The Sony Vaio logo is made of two parts, the “va” and “io”. Both parts were cleverly crafted to contain a deeper meaning based on the history of the company, the progression of the technology and Sony’s transition into the future. Beginning with the more antiquated technology, the analog wave, the “v” and “a” are combined to reflect the image of an analog wavelength. Moving from left to right, showcasing the progress into the future; the “i” and “o” then work together to represent binary code. The movement from left to right, from the analog wave to binary code, reinforces the progress of the technology and showcases Sony’s movement from television products and into digital computing: the intended purpose of the Vaio sub-brand.

To summarize, the Sony Vaio logo has three concealed messages; the analog wave, the binary code and logos transition from left to right highlighting the evolution of the technology and the company.

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The designers modernized the corporate identity by repainting neon yellow flower and surrounding it with three contours: gray-green, red and white. They also updated the font, changing the spelling of the "C" and "S" in the word "Chups" and depicting "Chupa" in handwritten script

https://logos-world.net/chupa-chups-logo/

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A new YouTube logo concept was introduced in 2017, and this is when the emblem we all can see today appeared. The logotype with “Y” and “T” capitalized is still executed in the same sans-serif typeface, but now both parts are written in black and placed on a white background, on the right from a red emblem. The new emblem featured the same shape of a softened horizontal rectangle, but instead of the lettering, there is a white triangle, pointing to the right, and resembling the “Play” button.

https://1000logos.net/youtube-logo/

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The wordmark was slightly tweaked in 2018.
The two parts of the logo, the emblem and the name of the brand, can be positioned in several different ways. The wordmark can be placed under the note, and in this case, the note will be comparatively large. When the note is placed to the left of the text, it is only slightly larger than the letters.
While the original wordmark was black and white, the version adopted in 2018 features color accents on the “o.” They copy the shades of blue and red used on the main TikTok logo. Not only are the colors the same, but also the shape of the “o” echoes the note, which helps to create visual rhythm and merge the two parts of the logo into a coherent whole.
The distance between the first “k” and the “T” has grown smaller. And yet, the two syllables still don’t look exactly like a single word because the second “T” has been capitalized.
You can also spot quite a few modifications on the typeface. The original square-like shape above the “i” has been replaced by a circle. The original elliptic “o” has turned into a circle, too. The bars forming the glyphs have different ends. The lower diagonal bars on the “k’s” have been moved slightly higher and to the right.

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The iconic logo for the American tobacco brand we all know was designed in 1932 and barely changed by today. The black inscription in a title case is placed on a white background with a red geometric figure on top.
The wordmark of the first version was written in a smooth serif typeface, which is very similar to Hancock Pro Cond Bold with elongated vertical bars of “L” and “B”. This logo is still in use on the same editions today.

In 1954 the company decided their brand needed a mascot, and the famous Marlboro man was created. He was an inevitable part of all the advertising campaigns until 1999.

In the 1980s the Marlboro logo was slightly redesigned. Keeping the style and color palette of the previous version, the wordmark was slightly modified and the emblem was added to the pack.

The inscription of the new version is executed in a thick condensed serif font, the one close to OL Corvinus Bold Cond. It looks more confident and modern than all the previous logotypes, reflecting the authority and expertise of the brand and its huge experience.

As for the emblem, it is a heraldic symbol, depicting two rampant lions in gold, holding a red medallion with the crown on top. Two white letters, “PM”, standing for Philip Morris Group, are placed on a red background. This seal is a quality mark and a sign of the brand’s affiliation with one of the world’s most reputable and influential corporations.

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Pinterest is a social networking site that serves as a digital message board for images. The P stands for Pin, and Interest stands for interest. Users of the platform can ‘pin’ interests’ on one of the created message boards. Because the word “pin”, and the action to pin something on a board play such a crucial role in the identity of the brand, the Pinterest logo has a pin design hidden in the letter “p”.

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Canon is a Japanese manufacturer of high-tech products.

From a shape point of view, the most unique font of the Canon logo is "C", with the top curved inward and a sharp element at the end. The tails of all letters are elongated and sharpened, representing movement and progress. The internal blank of the letter "O" is slightly inclined to the left, parallel to the vertical bar of "A", balancing it, and creating an artistic and cool Hyun mood. Red symbolises responsibility, hard work, purpose, energy, and determination.

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This is a wordmark full name logo of a luxury England beauty brand covering with the fashion, makeup as well as accessories so on. It is surely an England designer brand who named as "Alexander McQueen.

The special thing about the logo is that its name is the name of his brand, and the English letter "C" in it is inside the English letter "Q" , which is one of the unique ways of displaying the brand.  And the brand logo often implements this concept to update new designs.  For example, only the English letter "QC" is used to show the image of the trademark, or the skull bones are used to replace the English letter "C" in the English letter "Q".  And the skull is the representative of the designer’s concept and style. we can have a view of that logo design in monogram type.

"The Alexander McQueen logo would have looked rather generic if not for the unique “Q,” which seems to be an emblem in itself. In spite of the simple type, the logo catches your eye because of the way a small “c” is placed inside the bigger letter “Q.”

We should also discuss the logo of the lower-priced diffusion line McQ. While the range itself was launched in 2006, its current logo was introduced in 2015. It features a large letter “Q” with smaller “M” and “C” inside. So, it looks a lot like the “Q” from the primary logo, with a minor difference." 16th May, 2021., 1000logo.

Reference link:
http://logorealm.com/alexander-mcqueen-logo/

https://1000logos.net/alexander-mcqueen-logo/

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The most recognizable symbols in the fashion world, two interlocking opposed C letters.

There must be a history of the Chanel logo, especially as women can spot those Chanel trademark even from a hundred yards.

According to the legend there are different theories about the origin of the Chanel Logo.

Apparently, Coco Chanel was not the first influential woman to use interlocking C’s as a symbol.
Queen Claude of France used a similar symbol at the Chateau Royal de Blois, and also Catherine de Medici after marrying into the French royal family.
But Gabriele Chanel definitely has made it eternally famous.

The first version, it’s came from the interlocking C’s found on the stained glass windows of the Château Crémat in Nice.

The second and most romantic, it was a merge of the initials of Coco Chanel and Arthur Capel “Boy”, who was the love of Chanel’s life and a founding business partner who financed Chanel’s first shop. Their romantic relationship continued until his tragic death in 1919, which was a devastating event for the designer.

The official story according to the fashion house founded in 1910, is that Coco Chanel designed the famous logo herself in 1925, finding inspiration from the geometric patterns of stained glass windows of a chapel in Aubazine, a monastery where Chanel grew up and spend most of here childhood.

Whatever the reasoning or inspiration behind it, the Chanel logo is one of those instantly recognizable symbols. Gabriel Chanel is an icon of style and elegance, and the interlocking CC logo became synonymous to luxury, wealth, and elitism.

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The Joox visual identity boasts a bold stylized logotype with one graphical element in it. Executed in black and usually placed on a white background, the logo looks solid and confident, and has a fun and cool young mood, reflecting the spirit and essence of the service.

The logotype is set in the uppercase and uses a bold modern sans-serif typeface for its letters. Black on white, everything is pretty simple, but two letters “O” in the middle of the word are overlapping each other and the one on the left is stylized as a vinyl disk with a large white circle in the middle and a solid black dot on it. There is also a small black arrow coming out of the vinyl and pointing bottom right.

The vinyl “O” has just three white touches on the upper right side and three mirrored ones on the bottom left one, and this is more than enough to represent the texture of the music disk and to reflect the purpose of the online service — music streaming.

As for the color palette, black and white is a timeless combination, which stands for elegance, actuality, and strength of the brand, which is constantly expanding its audience and music library.

https://1000logos.net/joox-logo/

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The logo has a unique quality that reflects the dominance, stability, and reliability of the network. There are red and white in the logo - the red colour symbolises the passion and courage of the network; the white colour stands for perfection, truth, authority and supremacy.

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Linkin Park changed its logo in 2017, making it airy and fresh. The black inscription with a lot of space and air in it is now written in a lightweight sans-serif typeface with very thin and clean lines. It is something new for the band, and shows it from a completely different side, intriguing and attracting people.

The very essence of the symbol, the intricate “LP” design, has stayed the same, but the round shape around it has been replaced by a hexagon. Every angle of the hexagon is supposed to symbolize one of the band members (six altogether).

https://1000logos.net/linkin-park-logo/

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Wannaeat is a restaurant in San Po Kong. The logo combine with “w” and “e”. This two letters form a snake.(Like the snake game we played on the phone)

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Sprite is a well-known beverage brand, known for its refreshing lemon flavor. The bold and elegant white wordmark italics is placed on a sharp green badge with six-pointed corners. The dot above the letter "i" is a pure yellow dot representing the iconic lemon. It seems simple, but it still represents the taste and freshness of the drink.

The most important point of the Sprite logo is freshness. The color and shape represent the sparkle and lemon flavor of the iconic drink.

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This is the most recognized fast food restaurant - Subway developed their logo with yellow and green color and arrows coming out of the "S" and "Y" in the letters. The arrows in the logo is to promote the idea of movement, motion and speed.

The "SUB"  bright yellows to present the positive and flavor. And the "WAY" is using crisp greens to present the idea of freshness. It is because Subway is not only selling fast fresh food but also its with healthy ingredients like freshness vegetables.
(https://blog.logomyway.com/subway-logo-design-history-business/)

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PlayStation is a famous brand of a video game company. It is a 3D design and designed by a Japanese artist-designer named Manabu Sakamoto. The design concept is came from a common video game called "Snake". The "P" is figured standing, and the "S" is lying as the shadow of the "P" - short for PlayStation.

The designer used colors of red, yellow and blue to represent joy, passion and excellence of their company symbolized. As the color scheme, PlayStation turns their logo into classic mix of black and white from 2009. It is more modern and elegant look in contrast.
(https://1000logos.net/playstation-logo/)

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King George VI's Royal cypher (monogram)

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King George VI's Royal cypher (monogram)

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The Royal Cypher(monogram) is a way of combining a monarchs’ initials and title. From the Tudor period in 1485, the Royal Cypher is an iconic symbol in Britain.
Cyphers are used on pillar boxes and stamps, on medals, on royal state documents, on telephone boxes and around government departments all over Britain.
The royal cypher of King George VI is a combination of "G VI R".

https://www.postalmuseum.org/blog/royal-cypher-appearances/#

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Toblerone Logo | A Mountain of Chocolate With A Hidden Bear Secret

The logo of the Swiss Toblerone requires a little more knowledge of the identity and origin of the chocolate brand. The logo shows the most famous mountain in Switzerland: the Matterhorn. But there is still something more to see, because there is a dancing bear in the mountain. The bear is the symbol of Bern, the capital of Switzerland, where the chocolate brand has its origins.

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Who doesn't like chocolate? I know that when I am in the chocolate gift-giving mood I usually turn to the Swiss classic named Toblerone. Not only is the product tasty, it has a unique triangular shape that brands the product in a way that no other chocolate bar can reach.

But did you know that the Toblerone logo has an interesting hidden secret designed into it?

Before I take a bite into that part of the story, let's visit the history of Toblerone for a moment. The company was founded in Bern, Switzerland by Theodor Tobler. In 1908 his son Jean took over the company and introduced the unique chocolate bar we all know and love to this day.

The name Toblerone is actually a combination of the family name and the Italian word 'torrone' which happens to be a type of nougat.

The Matterhorn, a Swiss mountain, apparently was the inspiration for the triangular shape of the chocolate pieces. It wasn't until 2000 when the famous peak actually became part of the official logo used by Toblerone. You'll recognise it the moment you see the unique triangular packaging that has contributed to the brand awareness of this product.

Speaking of awareness, did you know the 'mountain' branding in the Toblerone logo has a secret hidden within it?

Once I reveal it to you, you'll never look at the packaging the same ever again.

Hidden within the left side of the mountain is a white bear standing on its hind legs. You won't be able to miss it as it takes up almost half of the Toblerone logo and stands just about as tall.
Why a hidden bear in the Toblerone logo?
Well, this is one of those things I truly appreciate about graphic design - when an element can be added that is not clearly visible right away but holds some sort of meaning to the company it represents. Where this kind of treatment stands out the best is that once you see the 'hidden' part, you can't help but see it every time you look at the product from that point forward.

The bear in the Toblerone 'mountain' is actually a reference to the birthplace of the yummy chocolate treat. You see, the city of Bern happens to have a bear - a rather menacing looking black one - in the municipal coat of arms. The Toblerone white bear is somewhat less ferocious.

With or without the bear, I know that this product will continue to stand out simply due to the unusual visual branding in the shape of the chocolate and the box it comes in. I doubt there will ever be a rebranding that would change it to a flat bar because that would simply erase much of the appeal.

Plus, if the manufacturer has gone to so much trouble to create the triangular shapes, you know that they also put a lot of care and attention into their product as well.

For me, the Toblerone logo is a pretty sweet story that just melts in my mouth when I tell it.
Leave Your Mark Within Your Industry
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Toblerone Logo | A Mountain of Chocolate With A Hidden Bear Secret

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Who doesn't like chocolate? I know that when I am in the chocolate gift-giving mood I usually turn to the Swiss classic named Toblerone. Not only is the product tasty, it has a unique triangular shape that brands the product in a way that no other chocolate bar can reach.

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Amazon is an American company, their logo has always been minimalist. The yellow arrow from "a" to "z" is the iconic symbol which also expresses the diversity of the brand.