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- Identification- The text type is an online article found on the Online UK website known as The Independent.

- Audience-The article is found under the lifestyle page of the website.
Primary- The Primary audience may include males  of the working age looking for fashion advice or ways to look smarter in every day life. It may also include watch enthusiasts. The article may be targeted towards people of the upper class.
Secondary- The Secondary audience may include people looking to gift a man something or it could be daily readers of The Independent.

- Purpose- The online article was probably published to give readers knowledge on a new trend that must have started. Many people could have been curious as to why men were wearing broken watches. The article also has tips and tricks that might be helpful to men in daily life.

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Interactive features:

hyperlinks- “fashionable”, “trend”

Social media’s linked

These keep the readers engaged

Language:

causal and informal- “chic outfit”

Rhetorical questions- “what is the point of wearing a watch that, to put it frankly, is broken?”

Quotes- “ “I don’t wear a tank watch to tell the time” Warhol stated in 1973”

ellipsis- "you go about your day...right?"

use of punctuation- a lot of exclamations and question marks have been used

The image:

dark colours are used

The watch is the salience

A man wearing a suit is shown, which could suggest a formal setting

Irony: the image and the language of the text is contrasting

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Navigation Tab-> organization, interactive elements, accessibility

Heading-> "THE STRANGE REASON WHY MEN ARE WEARING BROKEN WATCHES"-> Capitalized, bold, serif, highlighted in white

Photographs

Main Image-> Introduces articles, focuses on subject (a man wearing a watch)

Subheading-> "Do you believe style should be prioritized over substance?"-> Engaging question, interactive

Byline, dateline, publication

Social media icons-> digital text conventions, interactive, hyperlinked

Small paragraphs-> easy to follow, concise, enumerated

Hyperlinks & underlined phrases

Pictured embedded in the middle of copy--> captioned, collage, visual narrative, aesthetically appealing, anchoring

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Deliberately sequencing

Linear

Clear sense of introduction & conclusion

Clear development of argument

Use of concise language

Variety of sentence patterns

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The format of this article is more or less conventional. However, the social media icons are placed in the top part of the article below the image, when they are usually placed below the conclusion of the article.