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I am Jahnavi
contact no: 9121581111
Email ID: luckychilakapati@gmail.com
About me: I love swimming, playing board games and read comics

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Name : Aishwarya Prakash
Class : 8 th
Phone no. : 9846711111
Email : krishnaprakash239@gmail.com
About me : I love cycling , swimming , ofc hearing songs and at last to eat 😅

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I am Khushi your program coordinator for Junior CMO course. Please upload your details in the below format to introduce yourself to your batchmates.

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Email: khushi.p.mody@gmail.com    Mob no: 9321605488
About me: I love reading books and I believe I am the worlds greatest prankster :)

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Hii i am manan agrawal
No. 8959862121
Email preetikbj@gmail.com
I like to play basketball

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Ok Welcome to your Junior CMO course. We will be working on this padlet link for the next 10 days. Thanks

Check this column for daily updates and the project guidelines.

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https://linksharing.samsungcloud.com/kOB0zlVKudEl

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No. 6283144487
Email: shivmalhotrashiv675@gmail.com
My hobby is to play Guitar

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CMO Day4_Value and Percieved Value (Daily)

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Web word processing, presentations and spreadsheets

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HV-Brownies

We are going to have packed healthy Gluten Free Vegan brownies which will be good enough for a snack and along with that being healthy too. The ingredients it will contain are the following:
Jaggery powder, vegetable oil, flex seeds, oat flour, cocoa powder,baking soda, salt and vanilla.

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An Innovation LaunchPad that takes your project to the NEXT level. Present your work to Industry Leaders and win the ultimate prize!

A simple 2 round competition:
- Round 1: Your projects will be uploaded on our Online Innovation Summit Instagram page. You'll have a week to share the link with the world! The top 12 most voted projects will qualify for round 2!
- Round 2: Present to industry leaders and stand a chance to win Rs. 25,000/-

The OIS is about taking the skills of JuniorMBAs to the next level.
As marketeers, tech planners, and entrepreneurs, the 2 rounds of our competition enable you to share your idea with the 🌏 and present it to corporate leaders 😎
Like every startup that starts off with the support of its friends and family, the 1st round of the OIS is all about getting support from your near and dear ones 😀
However, to reduce the influence of only friends and family, we will also be promoting them so that all ideas have the chance of being seen and getting the maximum likes 🙌🏼

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Registration for Online Innovation Summit 5.0

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An Innovation LaunchPad that takes your project to the NEXT level. Present your work to Industry Leaders and win the ultimate prize! A simple 2 round competition: - Round 1: Your projects will be uploaded on our Online Innovation Summit Instagram page. You'll have a week to share the link with the world!

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User Positioning: We are a healthy vegan brownie brand hence animal lovers and health cautious people will buy us.

Benefit Positioning: We offer brownies without sugar, without eggs, they are completely natural and are also gluten free.

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Geographic: This is for the cities in India, mostly in Mumbai. In the rural areas for the supermarkets available there.

Demographic: This is for all ages from young kids to middle aged people. This is for all genders and is affordable for all people.

Psycho-graphic: This is targeted for the people who think healthy and think about animals as this is vegan. This is also safe for the people having any allergies.

Behavior: This is for fun loving people as well as anyone else. People who workout and are cautious about their health and who would like to have a tasty snack can have these brownies.

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Mood Board

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Marketing Mix

Product: The product is of a healthy vegan brownie. It is a readymade packed brownie which can be bought and then further consumed. It is gluten free, sugar free and vegan which makes it stand out from the other competitors.

Price: By considering the costs of the brownie, the brownie will be priced at 100 rupees for a 100 grams piece. The brownie has similar cost to other competitors in the market.

Place: The product will be sold in physical stores as well as online. The product will be placed near the cash counter and at the food section, preferably at eye level. Online it will be on the food page.

Promotions: This brownie will be promoted in advertisements, in the newspaper, social media campaigns, banners and will also be promoted through sponsorships or partnerships. This can be partnered with gyms, marathons, sport events, food events,etc.

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No. 9642434900
Email: chhaasith@gmail.com
My hobbies are reading books and playing guitar

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Advertising:

This will be done in HV brownies, there will be television ads, print media ads, billboards on roads and malls , and digital media advertisements. These will be the main advertising mediums for HV brownies.

Sponsorship:

This is another thing HV brownies will do and sponsor sport teams, sport events, health events and food events too. This will be done in order to reach a larger community in the market.

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Introduction to Marketing 10-day Feedback

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Congratulations, you did a great job! Please take 10 minutes to fill this out :) We're looking for honest feedback, your facilitator will not have access to your response.

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Marketing Mix 1.Product :- The product is a delicious, healthier and affordable Ice cream. It contains milk& milk solids, which gives to your body Vitamin D, Vitamin A, Calcium, phosphorus and riboflavin which makes more healthier than its competitors.2.Price :- The ice cream price would be Rs.130 to Rs. 160 per 100 Grams include delivery charges. The ice cream price is slight costlier than competition as it product quality is superior and offering home delivery facility.3.Place :- The Ice cream will be available only in online markets like flipkart, amazon, jio, big basket , grofers. 4.Promotion :- Company promotes the product by spending advertisement in Televisions, you tube and social media. Company promotes the products by display hording at Mall, Mass gather events. Weird Promotion - Advertising The ice cream would be advertised in newspapers, television ads, by distributing pamphlets, social media campaigns and sponsor local events.

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Marketing Mix 1.Product :- The product is a delicious, healthier and affordable Ice cream. It contains milk& milk solids, which gives to your body Vitamin D, Vitamin A, Calcium, phosphorus and riboflavin which makes more healthier than its competitors.2.Price :- The ice cream price would be Rs.130 to Rs. 160 per 100 Grams include delivery charges. The ice cream price is slight costlier than competition as it product quality is superior and offering home delivery facility.3.Place :- The Ice cream will be available only in online markets like flipkart, amazon, jio, big basket , grofers. 4.Promotion :- Company promotes the product by spending advertisement in Televisions, you tube and social media. Company promotes the products by display hording at Mall, Mass gather events. Weird Promotion - Advertising The ice cream would be advertised in newspapers, television ads, by distributing pamphlets, social media campaigns and sponsor local events.

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Elevator Pitch

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Elevator Pitch