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What is the name of the product?

The Name of the brand is called Ngulube, which stands for ‘the pig.’ It is a clothing brand born from Vosloorus. They sell a variety of clothing items which range from sun hats to tracksuits, and even golf shirts.

What about the brand appeals to me?

A big selling point is that their products, although being made from quality materials, are reasonably priced. The quality materials that they are made from makes the products durable to the conditions of urban life. Which touches on another selling point - the fact that their designs are original, and made with the urban youth as the target market.

What also makes the brand appealing is the fact that they are a local brand. In fact, the referrals from happy customers is what makes some people loyal to the brand. The customers will happily point you in the right direction, when asked where they bought the product from. This gives you a sense of brotherhood.

Clothes are often an expression of how we feel inside, and the brand tries to represent how we live in this country. Their slogan “playing dirty,” is a tribute to the South African workforce. The miners, the factory workers, etc. Those who take pride in doing the uncomfortable work. Those who wear the stains of the day’s work as a badge of honor. That is who this brand is for – the true hustlers.

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Bertus Blom
Lile
Dezzery Boloka
Kgothatso Thobane

The brand we chose is Coca Cola.

Coca Cola is one in the largest world and famous brand in beverages industry, since the brand become the household drink in over 200 countries across the globe. Coca Cola always shares the picture of happiness.

It was patented in 1887 and registered as a trademark on  1873, by 1985 it was being sold all around the United States as early as 1899 there several franchises bottling operations for Coca Cola in the United States and by 1906 it started to be available internationally. Which not just with there taste, but also with the way the enrich the communities with the 5 by 20 program they have empowered 4.6 million + woman.

Coca Cola has a long history in sport sponsorship as well. Which includes Olympic games, NASCAR, NBA and also competitions like American idol.

Coca Cola uses  a rigid standards to the materials  they use in there brand, to ensure the best possible product. And that is why Coca Cola is our favorite brand.

www.qualityassurancemag.com

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Group members
Lebogang Thobejane
Lebogang Seraki
Anastasia Mabogoane
Boitlelo Sefelo
Pinky Thaba

The brand we chose is Sasko

The reputation of the brand

The Sasko brand its the oldest brand  that gas been around for a very long time  and its being used by most if not all families in South Africa.it have been around for nine decades. Sasko caters for an ever changing dietary preferences  through a range of wheat based products. its products gives energy  and  care makes everything tastes better. Sasko  operates within the urban and rural footprint  throughout South Africa  supplying over millions of fresh baked loaves  and more than 51000 delivery points daily.it ensures each slice has essential vitamins and minerals to ensure the families enjoy the bigger slice. the product has
*essential vitamins and minerals *naturally high in energy
*naturally cholesterol free
*naturally trans-fat-free
*suitable for suitable vegetarians
*source of dietary fiber
*low-GI-slow release of energy .

Marketing Hype
The products  are being marketed very well in-stores and all media platforms it uses tv ,newspapers ,radio and all media prints. it is one of the best products being used on a daily basis, In stores they ensure that there are visible price points showing the price if the products, and there are promotions available. and the replenishment of stock on shelves is on top as  they replenish time and again during the day. merchandisers are there to replenish. the brand logo is very catchy and interesting, a slice of bread in sneakers and a cap with a wide smile. the quality of the products are haalal and kosher certified.

Loyalty to the brand

customers are very loyal to the brand as Sasko has been serving them for decades and it has thousands of delivery point daily.it ensures that customers are satisfied with the effort they put in making the products to  customers. The Price if the brand is very affordable  and usually usually they have buy 2 promotions. normal price of the brand usually ranges from 13.99 you can buy 2 for R20 save 7,98.  the bread it is easy for one to eat something healthy everyday it has vitamins and dietary fiber on each loaf.

the quality of the brand is very special as the employees take time to make the bread/other products special for its customers, they put more effort and their best

Reference
Sasko.co.za/products
sasko.co.za/slice-slice white-brown-bread

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Group members:

Olwethu Siguba

Robyne Domoney

Sean Sedikwe

Fanqa Simnikiwe

Sandile Shabangu

Julia Sekgobela

Bamaketse Shai

We the Dynamites group, we chooses the Nivea Face Cream because:
This brand is available at clicks stores and Clicks stores are everywhere in our country. It is affordable and it works good on our skin.
We have been loyal to this brand for some years now and we are not planning on changing it because ever since we started using it the price has not changed much and clicks usually have day to day specials on it.

It has lots of competitors but this brand came out to be on top because of the way that it is marketed, affordable and produce best quality of your skin

The quality of the product is exclusive as it works well, proven by the results which reveal themselves in no time. It also contains simple instructions to use.

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group members
Kgothatso Thosago, Lubabalo Bunyala, Clayton Bosch and Mahlatse Thosago

The brand  that we chose is Telkom.

We as “THE COOL” group chose to go with Telkom brand, it is affordable and we remain loyal to it at all times because of the reputation it has worldwide. The promotions that Telkom has are very affordable for anyone, school leaners and anyone with a tight budget.

Telkom has changed how people view the life of communication in a different way and making sure that they are able to contact each other. It has showed the world that even if you stay in the rural areas and as poor as you can be but you can afford to have a phone and start to connect to anyone anywhere.

This has fast tracked a quicker way of communication without any delays. In my own opinion Telkom was introducing the use of Phones in the rural area or any other disadvantaged areas, it has taught people that you can talk to loved ones even if they are far away from you, easy to call emergency services.  Now Telkom have millions of people a new way of saying hello.

About the Telkom brand.

The brand was founded 1 October 1991 and is South Africa’s number 1 wireless telecommunication provider and leading Internet Service Provider (ISP), it covers all nine provinces. Telkom has served a large range of business and residential customers, and have all the key components of true convergence, enabling them to offer integrated voice, data, fixed, mobile, IT and data centre solutions

Bibliography

·        Telkom. 2020. About Us | Telkom. [ONLINE] Available at: https://www.telkom.co.za/about_us/index.shtml. [Accessed 21 August 2020].

·        South African Media. 2020. Telkom – South African Media. [ONLINE] Available at: https://www.southafricanmedia.co.za/digital-media/telkom/. [Accessed 21 August 2020].

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Cadbury wants it customers to 'feel part of the story', customers have to enjoy and feel the Cadbury moments of joy. It reassures its customer support by applying strong emotional advertising campaign focusing on the preferences and likes of the customers when they opt for a chocolate purchase.

Reference: https://www.campaignlive.co.uk/article/cadbury-wants-customers-feel-part-story-dairy-milk-ritz-campaign/1282728

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Group Members
Sehlapelo Mmakhutedi Kagiso
Teffo Innocentia Mokgadi

The brand/product we chose

Vaseline Blue Seal

The brand we have chosen is Vaseline blue seal. It is one of the best purified form of petroleum jelly and it does not contain harmful ingredients. Is also affordable, Vaseline use to treat and moisture the skin at different ages. It is also very useful to apply on very dry skin, it keeps the skin warm during winter and is effective on the market. It can be used as an everyday moisturizer for dry skin.

The reputation of the brand

The reputation of the product is based upon its effectiveness and as for the Vaseline blue seal product it the best skin product for all skin types and age group, it knows how to transform an archly skin to a nourished.

The marketing hype

For more than 140 years, the restorative power of Vaseline has been generously passed down from generation to generation. This iconic and caring heritage has created an ideal platform for Vaseline to continue inspiring and helping people, offering expert advice and leading skincare solutions. The success of Vaseline’s past is just a small testament to the great future that lies ahead. With a range of exciting new Vaseline product innovations to restore your skin’s moisture and get you excited about skincare … it’s time for rediscovery. It is time to embrace the healing power of Vaseline.

Loyalty to the brand

We are loyal to the brand Vaseline because we grew up using it and is also well known as the best petroleum jelly. It keeps on doing wonders on our skins. Vaseline locks in any moisture on the skin without adding other ingredients that might irritate your skin.

Reference
https://www.vaseline.com/za/en/products/petroleum-jelly/vaseline-jelly-original.html

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GROUP ACTIVITY #2 . MARKETING MANAGEMENT.
Burger king is the brand that we have chosen as a group.We have concluded that this fast - food is the mutual favourite we all have in common.Burger king is a fast - food chain,second largest hamburger chain worldwide founded in 1954 but some argue it was found in 1953.
The brand is appealing to us because firstly their burgers are huge and immediately catches the eye.Their products are of high quality as they have/are keeping up international standards.They produce delicious,mouthwatering products.Loyalty of the customer is driven by the standards and services offered by the business and this is what you can expect to find at burger king and also a big reason why we remain loyal to them.Their eating staions/areas are always clean and the employees are always welcoming and inviting.
They don’t target only 1 specific group but cater for everyone,if you walk into any of the various burger king branches you will see people of all ages,sizes,races though in developed countries most of their customers are between the ages of 15 – 40 years.
Burger king stands out from their competitors because they create aspects which sets them aside from the crowd,this is achieved through its slogan(be your way)and the way in which they advertise.They create new menu items from existing ingrediants which illustrates creativeness in the workplace.
They perfectly implement the marketing mix throughout the business.People are allowed the option to order online or they can make their way to any (place) burger king branch.Their (products)burger meals are placed into different categories and new items are advertised separately.Burger king is highly appealing as they do an amazing job at advertising (promotion).They make use of social platforms such as T.V ads,print media.Employees also do personal advertising to bring in more feet.Compared to the competition burger king works with a (pricing) policy of which it does not allow them to sell products at a too high or too low price compared to that of its competitors.
Lastly and in conclusion,we have discussed the various reasons why burger king fast food appeals to us and if you have not yet tried out one of their devine burgers do yourself a favour and rush on over.
References:
www.britannica.com
www.mbaskool.com
www.panmore.com
www.mobilemarketer.com
Wikipedia.com
Group Name :BBA SOLDIERS.
Group Members
Aquila Varrie              -      Tiangelani Bayana
Johannes Segoala     -      Ntombizine Booi

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Group members:

Aviwe Sixishe

Ramaabele Sefala

Tebogo Thukwana

Sharlotte Serothwane

Sello Tsutsa

Sarina Semono

Abraham Sethemane

The Brand we have selected is Vaseline.

This brand is one of the oldest brands found in the market today. Its reputation and quality has made the product one of the most striving and growing brands worldwide.

Vaseline has been used by our families from generation to generation (it is like a family heirloom which is passed on from generation to generation). Even before lotions were produced, majority of African people used Vaseline to moisturize their skin.

History of Vaseline
The brand Vaseline was created by Robert Chesebrough in the 1871; however in the  year 1987 he sold this brand to Uniliver.  It was said Chesebrough travelled to Titusville, a small town in Pennsylvania.

That's where he found rod wax, which is an unprocessed form of petroleum jelly (Vaseline, 2020), this was used to treat burns and cuts.

Vaseline over the years has improved from producing only petroleum jelly to producing a variety of products,which we have shared on the attached video.

The main products we have selected as a team are Vaseline Petroleum Jelly and Vaseline Lotion, but all further information is contained on the link attached below.

As team Hurricane we decided to compile a video for this assignment. We hope you will find it insightful and of great delight.

Reference:

1. ´En.wikipedia.org. 2020. Vaseline. [online] Available at: <https://en.wikipedia.org/wiki/Vaseline> [Accessed 20 August 2020].

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Nivea is offering it’s product at a reasonable price with a good price performance ratio which makes it to a brand for the masses. Nivea is an established name in high quality skin and beauty care balance of the right product , price , place and promotion . That’s the main reason i am loyal to it 

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Nivea is offering it’s product at a reasonable price with a good price performance ratio which makes it to a brand for the masses. Nivea is an established name in high quality skin and beauty care balance of the right product , price , place and promotion . That’s the main reason i am loyal to it 

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Dineo Tatisi
kefilwe Babusi
Annah Bopape

Brief background of the brand we chose:-

The brand we chose is Samsung Mobile Phone (Galaxy A30s Special Edition) Samsung A30 is the new generation  mobile smart phone which is equipped with more features that we don't usually get on a smart phone, some of the features are competing with our desktops.

Reasons why we like and have chosen the brand:-

Promotion hype :-
we were intrigued by the technique used which was endorsement advertising whereby a well known  South African artist was used to fill the streets of South Africa with galaxy A30s and during the official launch other inspirational South African celebrities were invited to try the mobile phone and they give out good reviews on the Samsung experience.

The promotional advertising of the phone having a celebrity personalized alarm included in the phone was something that was very appealing to us.

The quality of the phone:-
The strategy used to showcase the Samsung A30s was displaying games  played on the phone which shows the power to handle high quality games & fast response to real time moments.

The power of their quality triple camera which gives customers a new experience to look forward to.

The rotating camera which is something new and all day battery.

The Image or Reputation:-

The brand is our favorite mostly because of its reputation, it has been ranked number 2 in 2018 reputation ranking among global information technology firm carried by Boston based reputation institute.

The brand has over 11 years experience and still finds a way to stay relevant in the mobile tech industry by making products  that are rated the best of our daily used gadgets from home appliances, computers up to mobile devices where we currently have Samsung galaxy A30s.

The price :-
Looking at the market competition around the Samsung as a brand and Samsung A30s, the price is very fair and affordable  taking into consideration that it is shipped from overseas and the price of inflation.

The emotional appeal:-
The use of the statement "Don't just live life nje, Live a galaxy A life", this statement appeals one to change their old phone for a Samsung.

We are very loyal to the Samsung brand because it has been in the market for years and it manages to stay relevant with times and always exceed expectation.

Reference
1.https://www.samsung.com/africa_en/
2..https://www.youtube.com/watch?v=CFG9nJ9rk44
3.https://www.youtube.com/watch?v=FTnxKptYFbI

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Kgabo Thantsa

Lihle Zwane

Linda Thekiso

Mohale Makoma

Karabo Sekhoko

Lehlogonolo Shai

Coca-cola

As a group we sure do agree on one thing: the great and refreshing taste coca-cola has. It has an emphasis “ Coke doesn't sell a drink in a bottle, it sells “happiness” in a bottle”. Coca-cola has great quality with a great reputation worldwide with reasonable prices.

Coca-cola is one of those brands that inspire emotions, best success stories of all times. We commend the brand on its marketing, for their creative videos which are interesting and fun to watch. It is respected for its consistency and being voted the best.

We are all definitely loyal to our brand. It is Coca-cola over any other fizzy drinks. With their variety of products to choose from it makes it hard for us not to be loyal.

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Kgabo Thantsa

Lihle Zwane

Linda Thekiso

Mohale Makoma

Karabo Sekhoko

Lehlogonolo Shai

Nike

Nike appeals to us because of their high quality sneakers with great designs. Nike is a great brand which does worldwide marketing of high quality footwear,accessories,etc. The brand is accommodating to everyone.

The way in which they promote and advertise their brand is appealing,their ads or commercials sure does communicate a strong message to their customers. Their “Just do it” slogan is not just a catch phrase, but motivates and encourages their clients more especially to athletes. Nike values the consumer and the importance of providing quality products.

Them offering different products from footwear to accessories makes us remain loyal to the brand, because we just keep going back for more and more.

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MARKETING MANAGEMENT GROUP ACTIVITY

STUDY MASTERS

Unathi Booi

Kgabo Boroto

Raesetsa Thole

Michaela Basson

Junior Sitshaluza

THE BRAND OR PRODUCT WE CHOSE

We as the Study Masters group have chosen the Nando’s restaurant for the marketing and me group activity. “Nando’s is a South African restaurant chain which specializes in Portuguese-African food, including its signature flame-grilled peri-peri style chicken. It was founded in Johannesburg in the year 1987 and it operates in over 1000 outlets in 35 countries. Its logo is a Portuguese symbol for the Rooster of Barcelo’s.” (Wikipedia) The brand is appealing because of their marketing strategies by using various integrated marketing communications and advertising effortlessly.

REPUTATION OF THE BRAND

Nando’s has satirical positive brand reputation that audiences associate with the brand’s marketing efforts. Nando’s focusses on both social and political issues affecting South Africa. The advertising used in this particular video and across other platforms has a strong brand identity and cultural relevance. Nando's has no limitations, their marketing team is both brave and creative. The restaurant’s advertisements are the best and are very humorous. Like the video we added, it simply takes us through some of the most memorable moments in South Africa’s history, such as the day Nelson Mandela was finally freed. It also shows the Gupta brothers fleeing with bags full of cash. The message is simple, we as South Africans have somehow always fixed our problems and can do it again.  The restaurant is a place for good and simple meals such as the tasty chicken peri-peri. Their chicken is soft and fresh, the coleslaw salad rules over. The service is quick and efficient and has amazing staff.

THE MARKETING HYPE OF THE BRAND

The brand is the epitome of savvy marketing in South Africa. The brand’s witty adverts and social media presence have made its marketing strategies the envy of many businesses. Building the much-needed hype and keeping with the Nando’s spirit, the brand has created a many incredible feedbacks from a lot of countries, which is a way to create excitement and engage its customers. Nando’s has always been a young and lively brand and this is showcased through the marketing initiatives. It also has a unique approach that create a sense of intrigue among customers. The hook of the marketing is cultural relevance focused on current affairs, with comic relief at often tough economic times. They use traditional and digital marketing and advertisements, as well as word-of-mouth from social influencers for audience reach. In the instance of the video; the marketing team (Joe Public United) responsible for Nando’s campaigns used offensive marketing strategy - a shock factor, but instead of purely focusing on the product and direct competition: they alienated the competition all together and focused on the target market, “South Africa” by pointing out political issues that have many people disgruntled and ending the video with the brand plus slogan, ‘Nando’s. Fire it Up’.

LOYALTY TO THE BRAND

We are very loyal to the brand as the food is fantastic. Also, the chicken is beautifully flavored. Besides the fact that it is delicious, it is very healthy as it is flamed grilled and not deep fried. The brand creates a memorable experience for everyone who has a bit of Nando’s in their life. There’s consistency that we appreciate as far as brand measurement is concerned. The brand also serves as a conversation piece at dinner tables and social trends.

REFERENCES

Nando’s – Wikipedia (11 August 2020) https://en.wikipedia.org/wiki/Nando%27s (Accessed 16 August 2020)

Nando's Advert South African can fix anything - YouTube  (13 April 2013) https://www.youtube.com/watch?v=4lSTi3Wllxk (Accessed 15 August 2020)

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Raw cocoa beans that produce cudbury chocolate... Additional to Caroline van merwe's group

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Rich Marketing but intricate techniques by Cadbury

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Rich Marketing but intricate techniques by Cadbury

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Group name: The High Stakers BankBreakers

Group leader:
-Caroline van Der Merwe (did the "survey and appeal" section, designed and participated in the survey)

Group members who took part in the survey:
- John Sibusiso Tema. (Did section on "pricing")
- John Sefara
- Ennie Sithole (aka Vhuyeya) ( Did the section on "How the product makes the customer feel")
- Noluthando Tapa (also Did the "Packaging and appearance" section)
- Xola Shabangu
- Mumsy.     (also Did the "Reputation and Customer loyalty" section )

Note: Nicholas Tau did not participate in any of our group activities including this one.

"SURVEY AND APPEAL"

We decided to fill in a little survey of our own, however one person did not participate.
With 7 group members to see how we actually feel about the brand "Cadbury in our lives"
It's no secret that Cadbury is as an indulgent product as it is as a rich product.Rich in both character, and taste. And evokes a strong reaction in both its customers base and competitors.

Our survey at the end revealed that suprisingly 3 people in our group never ate a piece of Cadbury in a month, only because they were on a diet! But when asked if any of them felt like a Cadbury right now, 6 out of 7 said YES! Only one person said "NO" to that question. When asked if they had R100 to spend on Only chocolate and nothing else, 6 out of 7 members agreed that they would definately buy a Cadbury for sure.

Thus, it is clearly evident that there is always room for improvement in their marketing techniques and something could potentially be lacking in their approach.
Their quality and reputation is highly favoured by us, but they could do some work on their image and price. The higher the demand the higher they increase their product range prices, which discourages our customer loyalty. When they increase their prices, it feels like they can not make up their mind as a brand. We obviously want consistency and reliablity in prices, because that represents part of their reliability as a brand. Both the marketing and promotion is on key. Whereas price seems to be their downfall as well their markets decisions to diet.

Over all, only 1 group member said that they were not loyal to the brand...

"HOW THE PRODUCT MAKES THE CUSTOMER FEEL"

Cadbury wants its customers to feel ‘part of the story', their customers have to enjoy and feel the Cadbury moments of joy. In the ads people will be bored but immediately after eating their chocolate they will be dancing and triggering their moments of joy. It actually talks about how products are there to create a moment of joy in our lives. It reassures its customer support by applying strong emotional advertising campaign focusing on the preferences and likes of the customers when they opt for a chocolate purchase.

"REPUTATION AND CUSTOMER LOYALTY"

The sustainable cocoa life  programme  is mondelez international way  of ensuring  its  brand support sustainable cocoa farming, The Cadbury brand's success  is determined beyond  the  products they sell. Tansparency  around  the whole origin of their products have  become an important factor when determining our customer  loyalty. "Mondelez”  the  producer  of Cadbury chocolate  has always put  sustainability  to  the  forefront  of its priorities.They have never taken the ” business as  usual ” approach when it comes to the forefront of the sustainability of their farmers. This reinforces and shows the  reputation  and  loyalty  to  the  brand. Cadbury, the dairy  milk  chocolate  slabs  sold  in SA , now  bear the  cocoa life  logo, means that it is made the right way. So not only are we choosing the Cadbury, but we also choose the "cocoa life logo" which means everyone  can  love  the  chocolate  as much  as we do, but also the right  way.

"PRICING"
- Price is important to marketers because it represents marketers’ assessment of the value customers see in the product  and are willing to pay for a product.
- Pricing is important since it defines the value that the product is worth for you to make and for your customers to use. It is the tangible price point to let customers know whether it is worth their time and investment.  Your pricing strategies could shape the  overall profitability for the future.

"PACKAGING AND APPEARANCE"

Cadbury is to introduce what it claims is more "accessible" look to the packaging for its flagship  dairy milk brand ina an attempt to bring the product closer to the informal tone of marketing.

The packaging is being rolled out to the stores nationwide over the coming weeks Cudbury Dairy Milk the first to hit the shelves.It will then be  extended to the brand's wider range alongside a roll out to other global market.

"Thank you for reading"

Bibliography:

Du Chenne, S., 2019. Brand Sustainability And Customer Loyalty. [online] BusinessLIVE. Available at: <https://www.businesslive.co.za/redzone/news-insights/2019-08-26-brand-sustainability-and-customer-loyalty/> [Accessed 19 August 2020].

- Ingenbleek, P.T.M. and van der Lans, I.A. (2013), "Relating price strategies and price‐setting practices", European Journal of Marketing, Vol. 47 No. 1/2, pp. 27-48

https://www.marketingweek.com

(Additional Source: https://www.campaignlive.co.uk/article/cadbury-wants-customers-feel-part-story-dairy-milk-ritz-campaign/1282728)

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MARKETING MANAGEMENT (GROUP ACTIVITY)

COLGATE TOOTHPASTE

Group Members are as follows:
Zwane Lindokuhle
Teffu Magdeline
Sehata Precious
Siswana Aphelele
Shabangu Xola
Siganye Refiloe

THE BRAND OR PRODUCT

The Colgate toothpaste brand has high level of customer satisfaction and brand loyalty based on their good services and performance. It is available in every retail in our country worldwide, it is recommended by most dentists because it reduces bleeding gums and gives the teeth a 24 hours protection against plague and germs. only Colgate provide antibacterial protection and direct anti-inflammatory action, which is notable given the importance of good oral health and emerging scientific research associating oral health with overall health.

THE PRICE AND QUALITY

Colgate is one of the most trusted brand nationwide from generation to generation and the fact that it now produces Colgate toothpaste for the younger ones which is why we no never look at other toothpaste when we do shopping as customers. There are range of Colgate products from Colgate sensitive, Colgate Total to Colgate optic white.

What we really love about the product is that it is more affordable, everybody can be able to afford it and it offers the best quality products. The packaging of the brand is eye catching and portable. It is oldest and trusted toothpaste company which is still standing till now with good reputation, speaking volumes and new invented products to satisfy our needs as it gives us a long lasting fresh breath and builds up the confidence to smile with pure white teeth and it has its
own unique mixture ingredients.

REPUTATION OF THE BRAND

Colgate tastes like a normal, mild mint toothpaste. It is not spectacularly tasty but is easy to use and leaves your mouth feeling fresh.

PROMOTION

The promotion of their the company's brand impresses us as it shows the best quality it can give because it uses advertising (highlighting its features), sales promotion ( mobile promotion and public relations (newspapers and magazines) in combination to promote the product.

LOYALTY

We are loyal to the brand and we even give a free word of mouth or referrals to others who have not tried it because we have never experienced any disappointments from using the products.

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herbal life products

the brand we have choosen is herbal life

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Blom Robyn
Bale Nkagiseng
Ceza Precious
Senamela Marumo

The brand we have chosen is Garnier. This is a brand that produces products that are extracted from nature or made using natural ingredients and are not harmful. Garnier has a variety of products therefore their customer base is broad. These products can be used for various purpose such as treating the skin or hair.

The brand caters for society with variety of products being sold at reasonable prices. The quality of Garnier is what sells the product. Their packaging has a young fresh and fashionable look which appeal to customers as they are persuaded to purchase their products because they are affordable and have quality and they last long.

Garnier usually has promotions running in order to attract customers to purchase their products. Garnier promote its products through Radio promotions, television commercials and also ads in magazines, newspapers and online advertising. They reduce prices to promote their products and also sell two products for one which makes customers to purchase their products. Garnier has products tailored for different skin tones and hair which makes people to purchase the products because the brand specifically caters for their needs.

We are loyal to the brand because it offers variety of quality products at affordable prices. Garnier offers products with natural ingredients which makes us like the brand. We are loyal to the brand because after using their products, we see great improvement on the skin.

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