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film logo

large bold title

clear text, easy to read

clear, high quality images

direct address

release information

slogan

subheadings

awards

credits to those in main roles

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I developed the convention of including the film title in large think and blocky font because i felt my trailer didn't benefit from the block style as the title, I instead used a curvy and elegant font to suggest theme as my film logo and then on film title.

I used the convention of have any text on the billboard being clear and readable because it might have caused unnecessary confusion and disinterest in the poster itself, in personal experience if it’s difficult to read then I don't read it. In the majority of the billboard I found the texts where in a similar font throughout them, in an attempt to find a similar font, I used silver fish which was long thin lettering. This made the billboard look modern while adhering to the conventions and making the billboard easy for a consumer to view.

Another convention which didn't make sense to brake or challenge was high quality pictures. I wanted the actors and any background i used in either of my print product to be high quality and professional looking, it was also very important to me that my photos weren't distorted in any way and looked natural, distorted images wouldn't work for a romantic or comedic genre film, however if done right can be very effective for different genres or narratives, typically horror or thriller.

In the image I used for my billboard poster i used the convention of direct address. I understand that direct address is important for a film because it makes the audience feel involved in the story and perceived involvement often increases the likely hood of becoming involved in the film and enjoy it more.

Release information is another convention which i used due to the fact that i wanted my audience to know when to expect my film, although i did not include a specific date, i also felt this worked despite challenging the convention because it draws interest into the specific date, the idea that anybody interested might visit a website.

I used the convention of including and creating a slogan to link all of my products together, by linking them it gives my audience a specific phrase to recognise and relate with the film itself. I decided to use the phrase "school isn't over" as a way to represent the connection between the main characters being from school and that this connection follows Charlie the main character and hurts her in the memory of her school life and how it still affects her.

I used the convention of including possible awards that my film could have won because i felt that the film posters which showed off the awards they had been given or nominated for were often the more successful at gathering interest from an audience, the curiosity from learning other people previously recommended the film installs some confidence that the film is of a good quality.

I used the convention of naming and crediting the main actors and crew roles of the film because in famous films many fans pay attention to where their favourite actor is going next film wise, also known as star power I wanted to portray that they were the focus of the film for fans or people interested in them as people and their skill in acting.

I used the convention of having and advertising the social media and online pages created for the film because i recognise my audience is young and very online oriented. Due to this I wanted to advertise and reach out in all of the ways i could to my target audience. specifically, I focused on social media sites which were free for me to create dedicated pages.

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I used and followed the conventions of magazines, more specifically movie magazines in multiple ways, in some parts of my movie magazine cover i challenged or developed existing conventions from magazines i analysed.

I used the convention of large, thick text as the masthead of the magazine because it meant that the magazine name was visible at a quick glance and grabbed the attention of the audience. The importance of being attractive and noticeable to an audience is that the chances of being consumed become greater which is the end goal and reason of producing a magazine. The goal of the magazine front cove which i have constructed was to get followers of the magazine or people who see the magazine to learn about the film, hopefully my target audience

i used the magazine convention of direct address in the main image of the actors staring in the film, this brings a sense of involvement to the audience as it feels like the characters the actors are playing are looking at the audience, this as a feature draws attention due to the fact a relationship between them and the media text is being established for them to create expectations from

Conventions of movie magazines in the shot department are that the photo includes main character of the film in an action pose use or with direct address to the audience, i challenged this convention in the fact that i felt it was important to include the two main characters of my narrative, this changed the composition of the cover lines around the picture. The conventions of cover lines are that they stay to the outside of the magazine away from the body of the main picture to frame the actor, because of the extra space used by including another character i lost a lot of outer magazine space. In the lack of space away from the actors bodies I decided that to get the cover lines onto the magazine I would need to cover less important part, for example if I were to cover the faces it would have been detrimental  to the authenticity of the cover.

I decided to use the convention of mid shots for the pictures,because it meant that there was an appropriate amount of detail the audience could see in the facial expressions and also that they could get an idea of the costume type or theme (business smart)

I used the convention for romantic comedies where the two main characters are back to back in posters. I felt like this would feel closer to typical idea of a romantic comedy in its essence typically there was a divider line between the two characters, in some instances it was edited in ad some played parody to the convention by putting a divider line in the setting.

I conformed to a convention of using the film logo in the magazine, for example in the entertainment magazine i used for inspiration. I wanted to make sure that the film title was obvious and thought that the way the magazine had done it was a

In a majority of movie magazines and magazines in general, the pictures are the main focus of the cover, while the masthead of the magazine is also important is noticeable that the actor’s body’s or heads usually are shown on top of the masthead, giving the magazine a dimensional look as there are different layers to the cover.

I developed the convention of including a banner on the cover to shine a spotlight on other successful movies and actors to draw attention to reading the magazine, also the idea that these actors had been pushed to inside the cover instead of featuring on front might make the audience view the featured film as a potential watch.

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The movie magazine with my film at the focal point uses, challenges, and developed forms and conventions of movie magazine covers.

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The movie magazine with my film at the focal point uses, challenges, and developed forms and conventions of movie magazine covers.

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large bold masthead
main image of main characters
film titles featured
anchorage text
coverlines
barcode
different sized fonts to draw focus to specific parts of the cover.