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A calls for consumers to submit an entry to be judged

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The customer need to sign up to be the first person to buy this palette and get a chance to win a free set.

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https://youtu.be/N3FepE09Qlk

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Adv

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Price packs

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PRODUCT DIVERSIFICATION FROM BURGER SATAY

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PRODUCT DIVERSIFICATION FROM BURGER SATAY

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Contest

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they're giving a pouch bag to their customers if you are purchasing their products during the christmas celebration

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They are giving free certain product if you purchase more than 2 of their products

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Maybelline offers a bundle of 6 lipsticks of different shades at a lower price compared to if you buy those 6 lipsticks individually.

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Point of purchase

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The consumer need to recreate the look using maybelline product only, post it on instagram, put the hashtag and tag a friend. Best look will wins.

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Point of purchase
The way they display their products

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Contest and promotion

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Sweepstakes

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Sweepstakes

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Calls for consumers with something every time they buy

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Games presents

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Goods offered either free or at low cost as an incentive to buy a product

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Advertising specialties