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The Nestle company history. (2020). Nestle. Retrieved from https://www.nestle.com/aboutus/history/nestle-company-history

Nestle. (2013). The Nestle Policy on Environmental Sustainability. Retrieved from https://www.nestle.com/aboutus/mediadocuments

https://www.independent.co.uk/life-style/health-and-families/veganism-environmental-impact-planet-reduced-plant-based-diet-humans-study-a8378631.html

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While earlier generations didn’t cared much, millennial today are very much concerned about the food they buy for their pets. Thus it’s important for Nestle to provide its products while keeping sustainability in mind. This can be done by improving their packaging which can be recycled and does not affect the environment. Another thing to keep in mind is protein sources in the food, which needs to be more environment friendly and sustainable. Through this, Nestle can provide a new range of sustainable pet food and enter a new market with a lot of growth opportunity.

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Nestle provides various drinks to its consumer and another field it can enter is the non-alcoholic drinks. A big segment is looking for options in drinks without the bad effects of alcohol and these drinks can easily replace them. These drinks are comprised of a whole new category of flavours which can easily replace carbonated, fruity or sugary mocktails.

These drinks can help in creating a healthy drinking habits which will lead to better fitness and less health related problems among people.  Further, it will reduce mental health issues which can stop various abusing incidents and other social mishaps.

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Taking the veganism ahead, it is important for nestle to provide replacement for dairy milk as well. There is a huge opportunity for Nestle to introduce substitutes like Soy Milk, Almond milk with other options like rice, coconut or cashew milk.
1. This will reduce the carbon emission by half .
2. It can help in controlling water consumption as well. 3. This will also free land for wildlife or agricultural use. 4. Further, it will help in reducing animal cruelty seen in such dairy factories.

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Nestle has entered the field of plant based products with wide range of meals through its newly added brand of Sweet Earth. It has provided consumers with vegan meals, plant based food that not only helps in preserving animals and sustaining environment but also towards exploring more options in kitchen and providing right nutrition to its consumers.

Statistics from different sources has shown a great increase in the consumption of vegan food over the last decade. This in turn, clearly shows a great opportunity for the organisation and a very new field to work in.  Further, it is a good way to help sustaining the environment as it will reduce greenhouse gas emission and free wild land used in agriculture. This will also help in stopping mass wild life extinction.

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The company started through the merging of Anglo-Swiss condensed milk Company and Henri Nestle in 1905 and started trading internationally and became the global dairy company. Later, the company started to promote the products to satisfy health conscious consumers with its new ‘Nutrition, Health and Wellness’ ambition. Today, Nestle is solidifying its position in traditional segments, infant formula and frozen food, and focusing towards the medical nutrition as well (The Nestle company history, 2020).

Today, Nestle is dealing in baby foods, bottled water, cereals, chocolate, coffee, frozen food, dairy, healthcare nutrition and many more.  The company has also focused towards environmental sustainability through its methods of creating values for shareholders and society as a whole, also called Creating Shared Values (CSV) and aiming for sustainable development in all its activities, brands and products (The Nestle Policy on Environmental Sustainability, 2013, p. 1).