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used very often, e. g. in "[…] distressing issues that we are facing collectively".

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Everyone in the auditorium, people working "behind the scenes" (camera, organisation, security,...)

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he appeals to the audience that we, while working together, can do something good, make a positive change happen and most importantly help each other, because everyone deserves a second chance

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(monological) Speech

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bring about change, make people think about the consumption of animal products, create sense of community

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He starts with stating facts about himself ("I", "Myself",...)
Next he includes the audience ("we") and states that they have much more in common than they think ("I see commonality")
Next he gives examples for these common things ("we steal her baby")
Next he puts the focus back on himself ("I am", "I have been"..)
He ends with stating a personal fact again ("my brother")

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present perfect used to emphasize his past attitudes (negative), simultaneously highlighting the possibility of change

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present perfect used to emphasize his past attitudes (negative), simultaneously highlighting the possibility of change

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present perfect used to emphasize his past attitudes (negative), simultaneously highlighting the possibility of change

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present perfect used to emphasize his past attitudes (negative), simultaneously highlighting the possibility of change

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present perfect used to emphasize his past attitudes (negative), simultaneously highlighting the possibility of change

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Everyone being there, but also the people watching it at home, in front of their TVs. Thus he has a huge range of influence.

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Short sentences; no complex structure so it is easy to follow what he is saying. 

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Short sentences; no complex structure so it is easy to follow what he is saying. 

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Many Latin-based words ("artificially inseminate")

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to call on the people in the film industry who are present who have a great influence, to use "their voice for the voiceless"

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to call on the people in the film industry who are present who have a great influence, to use "their voice for the voiceless"

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Emotive langauge | Cries in anguish, plunder | Make people feel bad – get them to think, change

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emphasizing similarities between seemingly different issues and also making the issues he stated more understandable for his audience. With this he also unites people fighting for different causes, because all issues are rooted in the same problem.

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A more educated audience (because of words like exploit, inseminate, etc.)

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A more educated audience (because of words like exploit, inseminate, etc.)

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The audience as well as everyone else.

[…] we have to sacrifice something, to give something up, but human beings, at our best [...]

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The audience as well as everyone else.

[…] we have to sacrifice something, to give something up, but human beings, at our best [...]

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The audience as well as everyone else.

[…] we have to sacrifice something, to give something up, but human beings, at our best [...]

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The audience as well as everyone else.

[…] we have to sacrifice something, to give something up, but human beings, at our best [...]

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The audience as well as everyone else.

[…] we have to sacrifice something, to give something up, but human beings, at our best [...]

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The audience as well as everyone else.

[…] we have to sacrifice something, to give something up, but human beings, at our best [...]

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an appeal not only to the people in power but also the general public to treat all "sentient beings" and the environment with the utmost respect

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an appeal not only to the people in power but also the general public to treat all "sentient beings" and the environment with the utmost respect

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acceptance speech

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I have been a scoundrel in my life. I've been selfish, I've been cruel at times, hard to work with, and I'm grateful [...]

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Lexis - emotive language/ audience engagement/ solidarity and unification/ personification   

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Lexis - emotive language/ audience engagement/ solidarity and unification/ personification   

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use of many latinate almost „high brow“  words/language - f.e. impunity, artificially inseminate, commonality

use of inclusive ‚we�‘ to evoke sense of unity and collectiveness f.e. We share the same love, we are facing collectively (double emphasis on we as a unit)

personification f.e. her [the cow] cries of anguish are unmistakable

Loaded vocabulary f.e. anguish, the fight against injustice, guilty, distressing

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racism, queer rights, inequality

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to show gratitude and persuade the audience to make a positive change in their lives

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in order to emphasize the suffering the cow endures due to our actions specifically

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To draw attention to important topics

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Figurative Emotive language: "We're talking about the fight against injustice"

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Figurative Emotive language: "We're talking about the fight against injustice"

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… we steal her baby, even though her cries of anguish are unmistakable ……and we plunder it for its resources.…because we think that we have to sacrifice something,…
-> to get his message across and make people feel guiltyTo make people think about the issue he’s talking about and change something in their lives

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"We go into the world [...] we plunder [...] we feel entitled [...] we steal [...] we take [...] we put [...] we fear [...] we think [...] we are."

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To talk about things which are general/universal -> e.g. the bel one species has the right

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Expressing gratitude, general introduction into topic

Establishing commonality

Emotional climax: exemplification & persuasion

Personal redemption, expressing gratitude, conclusion
Quote

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At first the main audience are the other actors, film makers as well as the film enthusiasts in the room

during the speech the audience shifts to humanity as a whole

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the purpose shifts from an ordinary acceptance speech towards a speech that should provoke and shed light on pressing issues, he expresses concerns and appeals for change, and expresses that „we“ all share the same goal

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1) primarily: people at Oscars: fellow actors, regisseurs, etc.
2) people watching Oscars in front of TV
3) people watching just this speech
--> could be everyone with different backgrounds

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acceptance speech/ speech of gratitude for receiving an Oscar

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acceptance speech/ speech of gratitude for receiving an Oscar

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show gratitude for receiving an Oscar --> use speech to give 'voice to the voiceless' and point out present inequalities. The speech is an appeal to change the world

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show gratitude for receiving an Oscar --> use speech to give 'voice to the voiceless' and point out present inequalities. The speech is an appeal to change the world

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"cries of anguish" (cow)
"Run to rescue with love, and peace will follow"
--> arousal of strong emotions; get intention of audience --> theatre/film and thereby figurative and metaphorical per se

2) inclusive "we" vs. "her" (cow)
"The belief that we're the centre of the universe"
"we steal her baby"
--> makes injustice even worse and exclusion of everything from humanity; condemnation of actions by humanity for no reason

3) emotive lexis; vogue/'buzz' words
"love and compassion"
"inequality", "rights", "injustice", "humanity", etc.
--> arouses emotions in audience, makes audience feel with the told injustices

4) rhetorical devices
anaphora
"one nation, one people, one race, one gender or one species"
--> more emotional, gives structure, climactic: more dramatic
Tricolon
"create, develop and implement systems of change"
--> climactic: more dramatic; easy to keep in mind

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Development of himself shown in use of tenses:

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Development of himself shown in use of tenses:

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for now: use of present simple
for development: present perfect
--> strengthens the difference: selfish, cruel man vs. selfless, supportive and loving man now
--> appeal to strive for same development

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clear paragraphs; new ideas introduced and linked (linking words) --> cohesive text --> lexical chains, linking words, pronouns, parallelism, repetition (see lexis), etc.

coherent text: makes sense, new ideas clearly introduced, developed and linked

textual development: chronological (now, his thoughts, ideas developed from thoughts, personal development as example, appeal to all, end

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First of all, the other nominees, actors, people working in the entertainment industry.
Second all the people watching the speech online or on TV,
Third, all human kind
-> "And i think that´s when we are at our best" "That is the best of humanity"

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Monologue

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To encourage people to change their view and behaviour  towards the world, to demonstrate that when we support each other and look out for each other we can change the world and make it a better place

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1) Personification: refers to the cow as she and Attributes her with the human Emotion sadness "her cries of anguish are unmistakeable".
2) Parallelism: "I have been a scoundrel in my life. I have been selfish, I have been cruel.."
3) direct pronuoun we and us "But i think the greatest gift that is given me, and many of us in this room"

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Present simple, monosyllabic short direct speech, subordinate sentences

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Present simple, monosyllabic short direct speech, subordinate sentences

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h

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Introduces the topic by saying how thankful he is for being able to use his voice for the voiceless, he starts the first paragraph by saying he sees commonality BUT and then he introduces his main topic we have become disconnected from the nature, we exploit the nature and are egocentric. in the secondhalf of the speech he demonstates what he wants humans to change and finish the speech with a Quote taken from a song from his brother

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- gratitude ( I'm full of gratitude)
- saving face (I do not feel elevated above any of my fellow nominees)
- encouragement/advice (when we use love and compassion as our guiding principles [...])
- motivation ([...] when we guide each other, that is the best of humanity.)

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including plea/appeal

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guests of the Oscar event primarily, however, also people watching at home or via social media

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to raise awareness towards the responsibility every single one of us has towards each other, a responsibility of treating each other and our environment better

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emotive language: fight, injustice, anguish,...
inclusive "we": "We've become very disconnected", "many of us"
informational text -> high lexical density? gender inequality, racism, queer rights,... fight, injustice, gender species,...

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informational text due to present simple -> I think, we're guilty, we go,...
parallelism: I have been

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informational text due to present simple -> I think, we're guilty, we go,...
parallelism: I have been

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informational text due to present simple -> I think, we're guilty, we go,...
parallelism: I have been

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informational text due to present simple -> I think, we're guilty, we go,...
parallelism: I have been

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informational text due to present simple -> I think, we're guilty, we go,...
parallelism: I have been

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informational text due to present simple -> I think, we're guilty, we go,...
parallelism: I have been

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informational text due to present simple -> I think, we're guilty, we go,...
parallelism: I have been

# data[].attributes.body
informational text due to present simple -> I think, we're guilty, we go,...
parallelism: I have been

# data[].attributes.body
informational text due to present simple -> I think, we're guilty, we go,...
parallelism: I have been

# data[].attributes.body
informational text due to present simple -> I think, we're guilty, we go,...
parallelism: I have been

# data[].attributes.body
informational text due to present simple -> I think, we're guilty, we go,...
parallelism: I have been

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informational text due to present simple -> I think, we're guilty, we go,...
parallelism: I have been

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informational text due to present simple -> I think, we're guilty, we go,...
parallelism: I have been

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informational text due to present simple -> I think, we're guilty, we go,...

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begins on very personal note (his feeling right now), ends on even more personal note (dead brother's lyrics)