# data[].attributes.body
- To obtain information on the company, for future referencing

- To gain knowledge on how a reputable corporation proceeds with managing and marketing its products

- To understand the ins and outs of a successful international F&B corporation

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La nina bring havoc with landslides and flooding

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No haze threats; therefore people feel safe travelling to dine out

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La Nina

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Government build a campaign about obesity and diabetes to affect the consumers to be more careful about what they eat

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there has been an increase in the number of mid-priced trendy or ‘hipster’ cafés, especially in urban areas

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Young people often hang out mostly in 24 hours fast food restaurant and mamak.

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Ethnicity and religion are influenced by the types of food families and exposed to different cultures

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Greater demand for HALAL food

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More consumer are being mindful about what they eat
eg; healthier food

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The abundance of affordable cuisine affect people to prefer dining out

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Malaysians can there to six meals a day, including breakfast, brunch, lunch, tea, dinner, and supper

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Depreciation of MYR causes more people to eat fast-food takeaways or order home-deliveries

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Most of the population prefer to dine out to increase social connections

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More and more websites that help customers purchase goods online pop out

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Anual income steadily increases

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Improvement of middle-high and high-income earners

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Influential players are having positive outcomes due to monopolization of the food industry

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Most female are working so they don't have time to cook

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Offers an easier online ordering process and monitors on-time delivery services

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100% home delivery/takeaway has increased because of consumer demand for convenience.

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Full service restaurant provide delivery

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enhance membership rewards

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Full service restaurant is growing

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Increase of healthier lifestyle

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In 2030, there will be an increase of population around the age group of 80

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Malaysian citizens are mostly working individuals; at a level of 67.4%

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A growing number of consumers push them to eat at home.

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More people can afford to eat out

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Increase of online-based purchasing; smartphones, social media

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The unemployment rate will increase from 3.1% to 3.2% in 2016.

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Higher property prices; and tougher credit requirements

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Increase of population by 22.6 % in 2030

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Online Delivery

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Imposing of GST