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Our view of beauty all changed when companies realized they could make a profit off of someone's insecurities.

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The fashion industry should be allowed to photoshop WITHIN REASON. As a photographer, there are times where a photo's lighting can be a tad off, so you might need to make adjustments post-photo set in order to get it right. Now, if you want to completely change the way someone looks? That is completely and utterly unacceptable.

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Modern fashion sets this ludicrous standard that in order to be considered beautiful, you have to fit an image that may not be you; whether it be weight loss, muscle growth, diet change, whatever it may be, whatever you' are/doing isn't beautiful.

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The video made me feel like the company did not appreciate the natural beauty and construction of the model's appearance, but only what they thought she should look like. They made her viewed as someone they want to see.

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Men and women are definitely both affected by this issue. While women are recognized to be targeted by having to be "skinny" in order to be considered attractive, men are usually targeted by this view that you aren't a real man if you don't have huge muscles.

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Modern Beauty and fashion set unfair standards when they only advertise one type of person in maybe three skin colors. Diversity can change alot of peoples opinions of themselves.

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yes i do believe both genders are equally affected by this issue. Woman aren't the only gender to have problems with self esteem or even mental health. Men and woman are all human.

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yes, i do think they should be allowed to use it. It does come in handy for certain things. like maybe photo shopping a family member into a Christmas card or such but to completely altar someones image and possibly their self esteem is a little far fetched.

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The video made me think about who were actually looking at when we see a product being advertised. With today's advancements, did they even need a model to work with or did they photo shop bits of other people to create the perfect image for the product.

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i think our views on beauty becomes distorted when we believe in others negative opinions on our appearances because when we look at any advertisement we automatically think "that is how the average human should look" and that's how alot of people think as well so we believe it. Its odd to be different.

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The modern beauty and fashion have set unfair standards by changing people in ways we can not repeat in real life.

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This video mad me a little sick it is scarey how they change so much of hear it is not the same girl at the end.

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Our view of beauty has became so distorted because to meany people listen to what others have to say about us and we have stopped listening to what we think about our self.

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Men and women are not equally affected by this issue there are countless more things that women are told that are wrong with them over men.

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I believe that the media and fashion industry should not be allowed to photoshop for any resin at all. We need to learn to accept another person for there flaws.

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Our view of beauty became so distorted by allowing the media to tell us what is considered normal or what features make a person attractive. By having blemish free skin we are beautiful. By being super slim, we will fit in and look better. Wearing make up is the only way to look beautiful.

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Modern beauty and fashion set unfair standards by using photoshop, to make their models look perfect. Men and women often feel if they do not look like models or celebrities in a magazine, they are not good looking or worthy.

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I feel that media and fashion should only be allowed to use photoshop for corrections such as acne. By cutting out the amount of photoshop used in advertisements, this would help audiences embrace their flaws.

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Women and men are equally targeted by this issue. Both genders have ideal body images and often feel the weight of not living up to expectation, in regards to what models in advertisements look like.

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This video made me feel surprised. I knew that photoshop is regularly used in advertisements, but was shocked at the extent it went to.

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The media is promoting bulling, I think in the society that we live in they should stop bulling because it can become every offensive. People are hurt by what is going on in the world today.

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I agree with Vicky about men and women are affected by this issue. People are good in their own ways, beauty is within us.

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How does this video make you feel? It gives me the impression that we should go out and buy this product. In Photoshops people are beautiful in their own way, they should not have to subject themselves to the Photoshops,

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Should the media and fashion industry be allowed to photoshop? Yes, by using Photoshop, the person or the products on will be more attractive than before. Thus, media and fashion industry would have more customer.

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Are men and women equally affected by this issue?
Yes, of course both of men and women are affected. As human, we all think we are not good enough.  Men want muscular body, and women want perfect body/ looking. Thus, not only women use Photoshop to improve looking, but also men. To be honestly, I think women will be affected more.

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How did the video make you feel?
In modern times, people like do some make up and use some software like Photoshop to improve their disadvantage they think, even they are beautiful enough. However, people should know that nobody could have a perfect looking. Defect is also a kind of beauty.

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How Did this Vidoe make you feel?
To be honest, I was not at all surprised by this video.  Magazines have long been portraying unrealistic images of men and women.  It is clear when you look at the majority of ads and images that it is not possible for any one person to be so perfect.

How does modern beauty and fashion set unfair standards?
By using tools like photoshop to give models clearer skin, higher cheekbones, slimmer figures and perfectly shaped features, it makes their portrayal of what is "beautiful" unattainable.

Are men and women equally affected by this issue?
Both men and women are portrayed in the fashion and beauty industry in an unreastic way.  Although I do think that men are affected by this, I feel women are more critical of themselves.

Should the media and the fashion industry be allowed to use photo shop?
I think that instead of saying not to use photo shop, we should educated our young population on things such as natural/inner beauty. We should continue to show videos like the "Dove Campaign" in the schools to show that anything is poosible with the use of modern technology.

How did our view of beauty become so distorted?
With the advancement in technology and the use of social media, beauty and fashion is now more visible than ever before.  Our society is more focused on material things and on how we look than it used to be.

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How does modern beauty and fashion set unfair standards? It is all because people think their are not beautiful enough. Therefore, they try to find a
celebrities as a standard to change themselves such as doing exercise to get a perfect body. Some people even do a plastic operation to change their looking. Plump people think their are too fat, people covered with freckles could not leave foundation. Furthermore,  media like advertise some celebrities are beautiful because they want these celebrities bring advantages. Thus, people' s aesthetics would changed easily by media. All this unfair is because people do not have self-confidence that all of them have their unique beauty.

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How did our view of beauty become so distorted?
For now, commercial company would like to use poster with perfect looking women or men to attract customer. Most of the picture on poster will have a finishing which is use make up and technology to change and improve all disadvantage. Therefore, most people think beauty is like people on poster. However, more and more people  yearn for the looking like photos which is not real anymore. The point is nature looking is most beautiful.

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Modern beauty and fashion does set unfair standards. It all brainwashes everyone, into making them forever feel "not good enough" like I stated prior. Fashion has gone completely crazy, in the sense of some stores have duplicates, for "petite" people vs. "plus size." Mannequins in stores are highly criticised over the fact of most middle aged people are bigger then a size 22inch waist. I understand as humans we are ALL different sizes, but the industry sets out to people that girls have to be very slim with no stretch marks, big breasts and "behinds", while men are set out to look slim but have abs, and lots of muscles, nothing jiggling, a firm "behind" and big arms. With both sexes not having acne, and to have perfect eyebrows and jaw lines. All of this is unfair because the people they set out as models don't even look like their real self.

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I'm not impressed with the video at all. It is more shocking to see this is the real world now. Everything has to be fake and come off as "perfect" so that we all give in to the industry, by girls buying makeup, certain clothes items, and make us feel like "wow I wish I looked as good as them." It's upsetting and sad to see how many people are truly effected by this world's issue.

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The media and fashion industry should not be using photoshop. It makes everyone feel insecure in ways. This is probably the number one reason why so many people go through mental health issues, with most of them being lucky to overcome them but a lot of people have killed themselves due to the feelings they feel of never feeling good enough for someone. This is also a huge reason why people get bullied and made fun of how they look, rather than getting criticized about their real knowledge of the matter. Then the bully jumps to belittling rather then helping someone understand or learn...
Photoshop causes all kinds of issues, making people look different from how they actually do in person, jealousy issues, insecurity. It's fake, and will forever be.

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I believe men and women are both affected by this. As humans we forever feel "not good enough." We all show emotions and have thoughts/feelings towards other people in this case. If this ad was a man, he would probably have the chiseled jaw, the abs and muscles added in to define a perfect/fit man. We are all affected.

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Our view of beauty has become so distorted due to the technology that has been created, to change what a real photo would look like. To make items or the "beauty" they're promoting, stand out compared to anyone else's brands or people they use as models.

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Modern beauty and fashion set unfair standards as they always promote people to look perfect and dress in the best clothes

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I do not believe they should be allowed to photo shop as things are now real and then everyone is constantly looking for better things

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Our view of beauty became so distorted as technology became so advanced and things can been changed or so called improved

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i believe this video would affect both men and women the same as they post video's about both men and women all the time.

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This video made me feel that people have the need to be something they are not because of advertising

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How did our view of beauty become so distorted? Over many years with help from things such as makeup and photoshop our view of beauty has become more and more skewed, to a point where people thing that only perfection is beautiful, and nothing will but that unachievable perfection will suffice.

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Are men and women equally affected by this issue? Sure, much like there are many female models that utilize photoshop to set an impossible standard on women, there are similar cases in advertisements for men as well.

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How does modern beauty and fashion set unfair standards? With the use of photoshop as the main example the media can literally create the perfect human and tell the consumers that that is true beauty. But being perfect isn't possible and others will look down on themselves for not being able to achieve the high standards set by the media.

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How did the video make me feel? Bored mostly, I honestly don't care for the whole marketing vs reality argument, I get it, i get why people hate the impossible standards pushed onto the consumers, I just simply don't care about it.

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Should the media be allowed to use photoshop? Sure, they want to advertise their products to the general public in a way that would catch their attention. If to do that they wish to make a picture perfect model using photoshop then sure, it may not be the most ethical way to advertise but that

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i think both men and woman are effected by this very easily because we live in such a society where you have to look like or that to be cool or good looking instead of expressing your self the way you should and stand out. I hate that society is like this because everyone calls me a freak because i like piercings and stretching my ears and being outside the normal of society.

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I ask myself how our view of beauty became so distorted a lot. In the 1950's and to this day, Marilyn Monroe is the biggest sex symbol. Not many people know that she was a size 10. In today's society a size 10 is considered 'plus size' and even in today's plus size models, they are still photoshopped to have no belly flab. I missed the bus on how today's size 00 and rib cages are considered sexy.

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Yes I do think Men and Women are equally affected by this issue. Men do suffer insecurities and self shame, though not nearly as much as women. In colon ads, men's clothing ads and car ads its 99% good looking men with a muscular body frame.

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Modern beauty and fashion set unfair standards by the images in magazines, the weight and size of fashion models, and false advertising in commercials. For example, every single mascara commercial has a fine print stating " model wearing false lashes or lash extensions". I constantly see "thick girls" ads over facebook but not one them have a flabby belly. Beauty standards are that 'thick' means big boobs and big butt but no belly.

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The video made me feel confident that things with the fashion industry will eventually change. The message of false beautifying to sell products is being put out there and hopefully one day it will be abolished.

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No, the media and fashion industry should not be allowed to photoshop. Having 4 daughters, I work hard at teaching them to feel beautiful naturally. I believe there are days when a little makeup and a pretty hair-do are essential in making yourself feel good but I do not believe in hours in front of the mirror trying to change the way you were made basically photoshopping yourself. Photoshopping is a completely false way to achieve beauty.

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While watching this video, I felt that the way they edited the models pictures and Photoshop her picture to the point where it no longer looked like the original model. I felt that this is not what true beauty is suppose to be about. Afterwards I felt that there is no wonder many woman feel unattractive and not beautiful enough for today's society due to our models pictures we look up to aren't even a real human due to how badly their pictures are edited and Photoshop.

Modern beauty and fashion set unfair standards all the time. they end up taking beautiful woman covering them up with make up and doing their hair. Then I found out not only do the edit the pictures but they Photoshop them to the point where it no longer looks like a real person.  They change the hair, eyes, nose cheeks and the after all picture looks nothing like the original model they started off with.

Men are affected by this but not as bad as women and here's why, Men are affected because this is not what real everyday woman look like and that gives them a false image of when woman are suppose to look like according to social media. As for Woman this leads to woman second guessing their appearance and increasing their self esteem based on their appearance and sometimes can even lead into depression due to how badly you feel that you need to look like the models social media is advertising.

I feel that our view of beauty became so distorted due to online social media. Over the last 10 years woman and even preteens are more concerned about their appearances and looks due to social media and many people being addicted to some social media programs like Face Book or Instagram ect.

I personally don't think the media and fashion industry should be allowed to Photoshop their models pictures to the point where it no longer resembles the original model. I think they need to have many different types of models and not all models need to wear a ton of make up either. We need to see more natural looking models from all sizes and heights ect,

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I think is should be illegal to edit a person to look differently. This means you are allowing people to post what ever they want without following the guidelines of truth and false.

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These videos I hate! They make you feel weak.

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I think both men and women are both affected by this because we all have self esteem issues.

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the view of beauty became distorted because it is not real so our self esteem is then fake

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This video made me feel sad for the person in it as that is not who she is and  it encourages us to be something we are not.

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The questions that are being asked are difficult to answer issues with the system. But I've seen these videos before and showed them to my daughter, and I want her to be comfortable in her own skin and unfortunately she is being judged and bullied because her body isn't like the girls in her school. I believe that once we stop buying into what they want to sell us they will change. Change will only happen when they see it effect their bank accounts for people in the media trying to sell to us. Once we make the change then the media will change. If we just sit by and wait for others to change then nothing will change. For things to make a difference you need mass people to make the point in today's society.

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I do not believe they should be allowed to photo shop pictures as advertisement as it is false and not real results from the products.

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I believe that men are equally affected to this issue because today just like men and women we want perfection in both, so that means men need to look a certain way for them to be attracted to women.

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our view on beauty got so distorted, because perfect sells imperfect does not so by attacking your low self of steam, because they know u will buy their product to feel better about yourself.

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they media and fashion makes there images unfair,because they take an already good looking person and keep changing all of their little imperfections tell theirs nothing left for people to see beside perfect.

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i believe that media can use photo shop but not fashion , because the media create things like movies,TV shows and things for shock value. so i believe the media can use it as long as its not for the wrong use like this type of things.

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i believe men and woman are effected evenly here, because if they do this to woman  then they must do this to men, to create that perfect human they always want to show.

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I am unsure how our view of beauty got so distorted. Perhaps because we see how those people look so some of us may expect the general population to look the same. Unsure how to answer that one.

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this video made me feel like we live in a fake world and that everything around  us has to be so fake or it wont sell!

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I do not believe that the fashion or media should be allowed to use Photoshop. I believe that if anything should it not be more like false advertising because even they cant get their models to look like that just by using their product.

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Modern beauty and fashion both set unfair standards by computer generating their photos and by making everyone believe that they will never remotely look like that without purchasing which every product they are trying to sell.

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I don't think I have seen how they edit the picture before so once i saw how they did it i thought that that was ridiculous. No one can live up to or look like the photos if they are all edited.

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Men are equally effected by the same issues. mainly in the form of you have to have the muscle and you have to be tough or your not manly enough.

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Watching this video makes me sick. To think that woman should look a certain way. Have their hair a certain way and their make-up done. Natural beauty is beautiful. You don't need make-up to be beautiful

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The video made me fell that real beauty gets hidden behind makeup and photo shopping people. Modern beauty and fashion set unfair standards because only people with lot of money can afford to look fantastic all the time.They should not be allowed to photoshop because thats not the true beauty of the person.Yes the both sexes are equally affected by this issus cause everybody want to look good. The view came distorted because of all the thing they had to do to make the peson look flawless in the picture.

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I think it's unfair because most beauty treatments are very expensive and making society think they are not good looking as they are.

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This makes me feel sad that society puts that much focus on changing the looks, when you are already naturally good looking.

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I don't think they should allow photo shop because this is being dishonest and very misleading to the audience.

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I think our views on beauty has been distorted more with all the computer programs that you air brush, take away wrinkles and scars.

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Yes men and woman are affected by this because they both aim at having a good body and looking good.

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Our view of beauty has been distorted by the many new technologies and products available to consumers, all aimed at changing your life for the better or so they want you to believe.

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Modern beauty and fashion have set unfair standards, that now a lot of people are turning to medical and cosmetic procedures, to obtain perfection.

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This video makes feel that the whole operation, the hours spent with the make-up artists, the Photo-shopping, all to present a falsehood, what a waste of money.

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Yes, men and women are affected equally by this. Today, both men and women feel pressured to achieve a certain look.

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I do not believe media and fashion should use Photoshop, because it gives a false portrayal of reality, that men and women will spend thousands of dollars to achieve, yet never reach. It's all about getting your money out of your pocket.

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The standards set are unfair because the make them unattainable for the average person today. They make it seem like those products they sell will make me and the world around me see things differently.

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This video makes me feel as though the advertising of the last decade has been geared to how we perceive each other on a superficial level. Society has been slowly molded in such a way that we can never attain such expectations. Saddens me to think it's all a ploy to get rich!

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Men and women are equally affected. More so the Metropolitan men are affected and the trend followers. In order for men to attract these women, they must look the part.

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Our view of beauty has become so distorted, because we place perfection as the staple in our fashion and beauty today. Being really comfortable today isn't the media's focus. Instead looking good to feel good seems to be the bar which is set by the big cosmetic companies.

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I believe Photoshop  has been overused in advertising of products. Has distorted the customers views to simply get sales. All about the mighty buck.

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I do not think media and fashion should be able to use Photoshop. I think they should use men and woman in their natural beauty. They have used so much technology changing things like bigger eyes and a smaller nose. Technology has distorted our views on beauty. Society needs to be more excepting of natural beauty. We all come in different shapes and sizes.

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Beauty and fashion sets pretty unfair standards because it expects you to have glowing perfect skin, long hair, to be a size 0. But in reality the men and woman you see in magazines don't look like that in person. Photoshop takes these unrealistic expectations to a whole new level. To look perfect is what they want. But perfection is pimples, wrinkles and scars. We are all human and we are perfect in our own way.

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Our views of beauty has gotten so distorted because of technology. Doesn't matter if you have the perfect features. Perfect body. It could always be better with technology like Photoshop. But i think if there was more advertisement with people in their natural state, the view of this society would change. People would start to be more confidant without having to feel like they have to change every feature about themselves.

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I believe both men and woman are effected. Men have pressure to look a certain way as well. The perfect hair, the defined abs.

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This video makes me feel, extremely upset. That this society has made our view of beautiful so fake. Fake eyelashes, fake nails. This a lot of pressure to look a certain way. But in reality everyone gets pimples, wrinkles. Love yourself no matter what society portrays as beautiful.

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They set unfair standards by, putting out an image that everyone has to look the same way.

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The video made me feel like, they didn't think the woman was beautiful enough to be put out in public. I feel they put to much pressure on people to look how they think everyone wants to see them.

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Our views of beauty became so distorted, by the media & ad's about how your "suppose" to look.

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Men & women are affected equally by this issue. Most people don't realize that men are expected to look a certain way as well.

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No, I don't think they should be able to use photoshop. It shows an image that is untrue & fake to the product.

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I do not think it is a good idea to standardized photo-shopping, People are made in different shapes and forms.

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Beauty and Fashion are being target, People are made in different shapes and forms, and sizes, beauty is in the eye of the beholder.

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The media and fashion industry should not be allowed to photo-shop because it is lowering self-esteem on a massive level with each commercial played. Besides which, what you see in an advertisement, is usually a lie because almost every model is being photo-shopped to make us believe the product can work miracles as long as you are using it.

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Our view of beauty became distorted when we realized we can make people feel like they need a product just to sell the product and make money at the expense of other people's self-esteem.