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https://www.powtoon.com/s/c2EvJwegnOs/1/m

America Ad
https://www.powtoon.com/s/f37Ok6NkNsl/1/m

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maple in a cup - canada ad | Created using Powtoon - The Visual Communication Platform

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Company Name : Maple In a Cup
Two countries :
Malaysia -> High Context Culture
Canada -> Low Context Culture

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https://www.powtoon.com/s/fifTqtoa5kH/1/m

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- maple syrup is easily canada's most iconic food .
- not only high in antioxidants but also offers nutrients like zinc and magnesium
- higher concentration of minerals and antioxidants but yet fewer calories than honey
- good complement with desserts

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- Gula Melaka originated in the state of Malacca , Malaysia .
- it is a type of sugar made from the sap of flower buds from the coconut palm .
- many people often use it as a replacement of brown sugar
- rich in vitamins B1, B2 , B3 ,B6 , and minerals
- safer for people who suffer from diabetes as it has a lower glycemic index

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Company name: Boba Boulevard
Eastern country (high context): Taiwan
Western country (Low context): America

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Taiwan has a unique and diverse culture where the traditional Chinese and aborigine values and beliefs have a significant role in it.

Taiwanese have a high context culture and indirect communication - where they would read between the fine lines and context surrounding the spoken words. They tend to avoid answering directly, especially if it is negative, and they will use silence and non-verbal cues to communicate implicitly.

Taiwan has one of the largest and strongest economies due to the open-market policies that helps businesses to facilitate the flow of goods and capital.

Most of the population speaks mandarin Chinese or Taiwanese hokkien.

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Language spoken: English

Religion: 71% of Americans identify themselves as Christians, 23% have no religious affiliation and ~ 6% are made up non-Christian religions.

Food Preference: hamburgers, hot dogs, potato chips, macaroni and cheese, and meat loaf, and apple pie.

Sports: football, baseball, basketball and hockey & others. Baseball, which was developed in colonial America and became an organized sport in the mid-1800s, is known as America's favorite pastime, although its popularity has been eclipsed by football for the past three decades.

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Company name: Premium Tea Leaves
Two Countries: China (high context) and USA (low context)

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America
-Feature sports teams - to advertise the bubble tea
-English
- showcase large sized bbtea

Taiwan
-script that allows viewers to read between the lines
-emphasis through facial expressions and body cues/language
-hokkien/mandarin narrative

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- Always 'on the go'
- Most only speak 1 language
- Generally loud-spoken people
- Food was influenced by  Europeans and native Americans
- Self-sufficient; independent
- direct, less formal
- Many holidays also influenced by Europeans and native Americans.
- Top 3 most popular sports is Baseball, American football, Basketball.

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- diverse country with people that appreciate different taste and flavors
- has the ' shutterbug ' syndrome where Malaysians enjoy and appreciates visuals of the food by taking pictures of it
- enjoys spice and having chili incorporated into their food
- enjoys having quality time and food at a cheap price
- health conscious  about their food therefore quality ingredients should be used
- majority are Muslims, we would consider our product to be halal

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Sugar Daddy!
Western country:
America(Low-context)
Eastern country:
Japan(High-context)

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- values time
- individualism
- people are informal
- practical
- loud, "silence is not golden"

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Company Name: QualiTea
Eastern Country:
Singapore (Low-context Culture)
Western Country:
America (Low-context Culture)

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- rude to eat and drink while walking
- eat on low tables and sit on the floor
- love tea
- family-oriented
- formal

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- Singlish language
- Queues for long periods of time if they really want to purchase something
- Trend hopping
- Multi-racial society

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- people of different races queuing at the shop
- they are speaking Singlish, talking about how they came across the newly opened shop, and which trendy drink they are thinking of buying
- the quality ingredients used in making the drinks, and its process

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- "on the go"
- Prefer dining out or takeaways
- bubble tea is known as "Boba"
- Americans prefer large and luxurious, including the food they eat

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- formal
- confucianism
- family-oriented
- tea has many different meanings in China such as what tea that you drink can show your social status, typical way of welcoming visitors and to finish business transactions
- calligraphy is a revered art form

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- Usually formal and classy
- Can show that Bubble Tea is made available at drive-throughs
-Will always show how aesthetic the place and their drink can be

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- has a diverse ethnic population
-Canadians are very outspoken and direct
- Canadians are very likely to prepare their food from scratch
- "big-eaters" particularly in meat
- Canadians usually would have a complete 3-meal per day (breakfast, lunch and an afternoon dinner)

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- Use popular sports to advertise. (NFL)
- Pair westernised food with bubble tea. (Turkey)
- Holiday special bubble teas.(Christmas)
- Less formal and more informal to get attention.
- Christmas music
Link for the video:
https://www.powtoon.com/s/fZm8kod7HN1/1/m
(done by kaiser, dillon and charlene)

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America
- Famous actor or famous team advertise it
-show people of different race enjoying it
-Get a drive through bubble tea shop
- have hype up/ loud music

Japan
-Show unique macha flavour
- show an intriguing dine in/ place to sit
- have it taken near a park
- have many groups of friend buy it together to enjoy
- show them how some of the bubble tea is made

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- different types of tea
- definitions of the tea
- name of the tea
link for the video: https://invideo.io/preview-link?id=1598066
(by tracy and zong aik)