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A criticism of this theory is that people can use classical conditioning to exploit others for their gain.
A prominent example of this occurs in advertising.
The advertiser generally attempts to get consumers to associate their product with a particular response or feeling. Advertisers can use music or mouth-watering food, creating an association with the product.

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Pavlov's theory recognizes the ability to "train" children mentally and physically. Parents can reward their children for good behavior, which can help a child understand what is right and wrong. However, this can also be used if a child misbehaves and expects a punishment in return for their behavior.

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Neurologist and physiologist known for his discovery of classical conditioning through his experiments with dogs.

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Current implications of classical conditioning

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Current implications of classical conditioning

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Classical conditioning is a basic form of learning, and humans and animals learn to associate unconditioned stimulus with a neutral stimulus, stimulating a specific response. Pavlov's principles can influence human health, emotion, motivation, and therapy for psychological and other mental disorders. There are many clinically related uses of classical conditioning.

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Classical conditioning is the foundation of Pavlov's theory. Classical conditioning involves pairing a neutral stimulus with an unconditioned stimulus to create a conditioned response.
In one of his most known experiments, Pavlov observed that dogs are naturally salivated when presented with food, considered an unconditioned stimulus. However, through repeated pairings of a neutral stimulus, such as a bell, with the food, the dogs eventually began to associate the bell with the arrival of food.

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https://www.firstdiscoverers.co.uk/ivan-pavlov-child-development-theories/

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Ivan Pavlov was a Russian physiologist known primarily for his work on developing the principles of classical conditioning. Pavlov's classical conditioning has found numerous applications: in behavioural therapy, across experimental and clinical environments, in educational classrooms as well as in treating phobias using systematic desensitisation.

Ivan Pavlov Theory: Classical Conditioning

First discovered by Russian physiologist Ivan Pavlov (1849-1936), classical conditioning is a learning process governed by associations between an environmental stimulus and another stimulus which occurs naturally.

All classical conditioned learning involves environmental interaction. For learning to occur, there must also be a 'neutral stimulus' which is then followed by a naturally occurring reflex. For instance, Pavlov's dogs heard a tone (neutral stimulus) followed by salivating (naturally occurring reflex) in response to the arrival of food. Once the sound of the neutral stimulus became linked to the stimulus present in the environment (food arriving), it soon became possible to induce salivating just by sounding the neutral stimulus.

The action of classical conditioning upon a subject is a three-phase process:

Phase 1: Pre-conditioned state

Classical conditioning demands a naturally occurring stimulus which will induce an automatic response. So at this stage, there is a UCS (unconditioned stimulus) linked to a UCR (unconditioned response) which occurs naturally.

Phase 2: Conditioning state

Next, a neutral stimulus is repeatedly introduced alongside the UCS. Soon, the neutral stimulus becomes linked with the UCS. Once this starts to happen, the neutral stimulus is transformed into a CS (conditioned stimulus) because the subject has now become conditioned to respond to the CS as if it were the natural UCR.

Phase 3: Post-conditioning state

One the UCS and the CS are connected, the CS alone will trigger a response. At this final stage, the response has now become a CR (conditioned response). That means the subject has learned to produce the CR when triggered by the CS - which was previously just a neutral signal.

The key elements of classical conditioning:

1. Acquisition

Acquisition requires a neutral stimulus to become linked with an unconditioned stimulus. This must then be repeatedly reinforced to ensure strong learning takes place.

2. Extinction

Extinction (the opposite of acquisition) occurs when a conditioned response weakens or ceases to exist. For a conditioned response to be maintained, the unconditioned stimulus must be re-introduced occasionally to 'top up' the desired conditioned response.

3. Generalisation of stimulus

Once a conditioned response has been created, it can tend to emerge as a response to other stimuli which appear similar. For instance, if a particular bell tone is the conditioned stimulus, similar sounding bell tones can elicit the same response.

Teachers can use classical conditioning to help children overcome some anxiety-provoking contexts. For instance, providing consistent reassurance and support may help a child who is anxious about reading aloud start to feel more calm and comfortable.

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A Russian physiologist known primarily for his work on developing the principles of classical conditioning, we take a look at the career of Ivan Pavlov.