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The tutors give conflicting advice so it’s especially hard to try and gage if what you’re doing is right or not in achieve the grade you want. I feel the tutorials can be pointless at times as I would much rather be spending the time on the large work load we have got

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I’ve attended almost all of the lectures and every time I go I regret it... There’s no theory, there’s no explaining of things, I feel like 85% of the time in this course we just look at pretty images. The self promo sessions were pointless, still don’t know what I’m supposed to do with my sketchbook and the tutors are very bad at explaining things. The Tokyo trip is INSANELY expensive, you could go by yourself for 12 days for half the price.. Don’t know how this course will help me to get the job I want

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Looking through previous years dissertations, I can easily assume that we have never had at least half of the things that we are asked to put into dissertation on lectures and seminars. Lecturers aren’t able to communicate with each other well - creating confusion as every one of them has a different thing to say. The Tokyo trip is not affordable to any normal student. Working students aren’t even considered on this course. From my perspective I believe that we should not have to work with the same teams for trend project, colour film and the big film project. My group did not work well together from the very start which ended with a really bad grade and problems with communication. It all could have been resolved earlier if we only could change teams.

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We don't get taught enough about software at all, time could be much better spent learning important skills like this that are needed for industry rather than spending hours writing words in different fonts...

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Projects often feel very overwhelming and time doesn’t feel split up well, we spend so much time on context then it feels like we just rush through the rest and don’t get time to fully develop or refine before final presentations. Another issue is that we constantly get conflicting advice from tutors and are never sure who to believe to get the good grades. It would be good if IT sessions taught us more about indesign and especially illustrator as we’ve never been shown the basics of how to use it and a lot of job descriptions have it in their requirements so clearly it’s a useful skill. In terms of Tokyo a lot of people aren’t sure why it’s as expensive as it is and it’s pretty much unaffordable for a lot of people on the course unfortunately it feels sometimes like if you’ve not got a lot of money you’re not gonna get as far on this course.

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Projects have been overwhelming this term with very little support . I think group projects should be better considered for if something goes wrong as we shouldn’t have to be staying up working till the late ours of the night to pick up the slack. Emails are very rarely replied to which isn’t good and seems like projects are just thrown together . Also why is Tokyo so much more expensive than last years trip to Tokyo

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A few times I’ve been to studio sessions to talk about ideas and help with self promo and no one has actually been there to talk to, which isn’t great when you want some advice and want to get on with work.
Also think that some of the sessions just seem a bit pointless... particularly some self promo ones. Agree with the point made about feeling like we’re doing things as a trial run.

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Essay writing skills / practice before we have to do our dissertation

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All lecturers seem to tell us different things.
I feel as if we need more support on self promo and summative.
It’s also as if they are testing new ideas things on us all the time to see if they will work within the course, rather than having a structured idea. Which confuses them and us.

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From what’s been said already, I agree that the integrated marketing campaign should of been taught to us a lot sooner than just two days before our final presentation. Even though we had a lecture about this during our first week of the fashion week, I feel as though this didn’t help us at all as we were just shown methods rather than doing them ourselves.
I think we can benefit from having more self promotion seminars & only having one tutorial a week. Some people (including me) might not be able to make the drop ins during the afternoon after tutorials so I think having one-to-ones during our actual tutorials would be great.

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More self - promo seminars throughout

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The timing of some seminars / lectures seemed out of place, e.g the intergrated marketing campaign 2 days before our presentation

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Haven't heard anything about Tokyo in a while, the lecture on it and of last term made me think maybe a deposit would be open soon?

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Who is thinking about Tokyo?

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More illustrator sessions would have been good.

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Having the integrated marketing seminar before the last week would have been beneficial. It would have given the information longer to digest and allow us to respond to it with clearer objectives. I know we had the lecture on it right at the beginning, but we were just told the methods, rather than how to implement this.