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This is simply an indicator that you have completed the mandatory sections it is not an indicator of the quality of your profile.

Proofread your profile carefully

Customise your headline to give people a clear idea of your area of career interest

Write an effective summary that includes key skills that are relevant for your career

Make sure that your picture is of just you and is appropriate for the professional setting

Personalise your URL, add your pronouns and record your pronunciation of your name

If appropriate add a profile in another language

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Follow companies, professional bodies, hashtags and key figures in the industry/profession you are interested in

Join industry specific groups

Use the People and Alumni tools to research career pathways, office locations and industry specific skills

Check LinkedIn regularly for the latest news and stories in your industry

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Looking at other people's profiles is a great way to learn how to to enhance your own.

You can select what others see when you've viewed their profile

Private mode is great while you are developing your profile

Don't forget to set it to display your name and headline when you are ready to be visible

How to change your Visibility:

1. click on the arrow below your profile photo

2. select Settings & Privacy

3. select Visibility from left hand menu

4. select Profile viewing options

5. choose Private mode to go incognito!

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Start by adding friends, course mates, colleagues and University staff that you know

Add people who work for companies you want to work for or are in roles you are interested in. Always include a tailored note with the request explaining why you would like to connect and highlighting any link or mutual connection you have.

Join Groups relevant to your interests and actively participate in discussions.

When you receive connection requests from people you don't know, look at their profile to assess if they are relevant to you. Avoid connecting with bots and people trying to sell you something.

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Set your profile to 'Open to work' and customise your settings.

Use industry or role-specific key words throughout your profile to help the right recruiters find you.

Keep your profile up to date with new courses, skills and projects as they happen.

Be active on the platform by liking, sharing, commenting on posts and authoring original content.

On company pages, create Job Alerts in the Jobs tab, and register your interest in working for them in the future in the About tab.

Join industry relevant groups and actively participate in conversations.

Follow relevant companies, organisations and people that share opportunities.

If you see an interesting vacancy advertised on LinkedIn, where possible apply directly to the company rather than through the platform.

If you see a role you are interested in connect with the recruiter/hiring manager and ask thoughtful relevant questions about the position in your connection request.

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Q: Should I use Premium?

A: Premium is not beneficial for most users. It’s designed for recruiters or salespeople.

Q: Should I include a link to my LinkedIn profile on my CV?

A: Yes, as long as it is professional, and it adds something.

Q: Do you recommend using LinkedIn for job searching?

A: This depends on the industry and how you use the platform. The LinkedIn Jobs tab tends to have less entry level roles and more mid-senior roles, so it is not an accurate reflection of the labour market as a whole.

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University of Strathclyde Alumni tool

Tips for filtering your search:

Change the start/end dates

Filter by subject studied to explore career paths of graduates from your discipline. TIP: use the main search bar to add a specific course title or subject

If you plan to relocate filter by where they live to identify companies in that area/country

Identify graduates working in a specific company using the where they work filter

Scroll down to see a selection of profiles based on your search:

TIP: don't click on Connect as this sends an automatic request. Instead, view the profile - you will then be able to add a note to your connection request

View Experience to explore their career journey

View their Interests for ideas of companies to follow and groups to join

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For example: The Scottish Government

Identify Strathclyde graduates via where they studied

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Use the main search bar to find groups of interest to you eg social justice groups

Identify groups from the Interests section of profiles you view

Participate in discussions

Ask questions/seek advice

For example: University of Strathclyde Alumni

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LinkedIn Jobs page

Here, you can:

select Open to Work and choose who will see this

search for jobs, for example: add policy and research to main search bar

filter by location/company/experience level/remote according to your preferences

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Company pages, for example UK Civil Service

View posts to learn more about their work, company culture/values

View jobs, register for alerts

Note affiliated pages and follow ones that are of interest

Connections you have that work for the organisation are also highlighted

Example of a much smaller organisation: Charlotte Street Partners

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Linkedin: Anna Selwood

LinkedIn: Nicola Sutherland

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Short course:

Get Started with LinkedIn for Students

Get Started with LinkedIn for Graduates

Social Media for Job searching page.