# data[].attributes.body
Amateur level golfers who are interested in playing, but do not have the sufficient funds to do so.

# data[].attributes.body
A casual player who wants to experience golfing but doesn’t have extra money to spend on golf balls.

# data[].attributes.body
Nonprofessionals who want to try out golf but are not willing to invest lots of money for golf equipment

# data[].attributes.body
Young recreational golfers who don’t want to pay for the higher end golf balls.

# data[].attributes.body
People who are playing golf for fun and are not very good at it

# data[].attributes.body
A casual player who would not benefit from a high level ball or are not interested in or unable to pay for prestigious high end brands

# data[].attributes.body
Beginner level golf players who play casually.

# data[].attributes.body
Golf balls that are affordable and more forgiving to use for non professionals

# data[].attributes.body
Low cost, beginner level golf balls.

# data[].attributes.body
Beginner level ball with low entry cost to the sport.

# data[].attributes.body
Access to begin or continue playing golf casually with affordable golf balls.

# data[].attributes.body
Effective and low-cost golf ball that eliminates hooks to support players.

# data[].attributes.body
A golf ball that is low cost, eases play, and reduces error so that learning the sport is simplified.

# data[].attributes.body
An affordable, accessible golf ball suited to low skill play

# data[].attributes.body
So they get emotional boost post recession.

# data[].attributes.body
A chance to play golf embarrassment free

# data[].attributes.body
A chance for stress free golfing

# data[].attributes.body
Learning new things is hard, failure is discouraging

# data[].attributes.body
To allow users to feel more comfortable and less embarrassed around higher skilled players

# data[].attributes.body
Wants to obtain fulfillment (empowered?) on a budget

# data[].attributes.body
Enjoy golf without embarrassment