# data[].attributes.body
A company that belongs to multiple nations

A multinational company is a corporate organisation that owns or controls the production of goods or services in at least one country other than its home country.
- wing sum

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the perception of a brand

An image or identity given to a product which it gives a personality of its own and distinguishes it from its competitors brands. The brand is more than just an assurance of guaranteed quality, it will have a whole image which surrounds it and will be reinforced by advertising. This image can be created to give the company and brand personality which helps communicate and build relationships and loyalty with target customers.
- wing sum

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what is meant by the phrase "Brand name"

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what is meant by the phrase "Brand name"

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Name of the company and the name of the series of product for helping this product stands out form the competition. (Willy)

The unique name of a product that distinguishes it from other brands. Used to distinguish the organisation and/or their goods and services from their competitors.
- wing sum

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You get to be the only one allowing to to secure the job.
You will be very bored

1) Workers are trained in one task and specialise in it.
2) Less time is wasted moving from one workbench to another.
- wing sum

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The volume in sales of a business as a percentage of the total market size.
market share % = (company sales/total market sale) multiply 100%
- wing sum

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Explain what is franchise how does it work give an example.Answer pls Tiger

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Explain what is franchise how does it work give an example.Answer pls Tiger

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A franchise is a method of EXPANSION by SELLING THE RIGHTS TO distribute products or services USING THE BUSINESS OPERATIONS, BRANDING, PROCESS . For example, McDonalds operate in China through franchising.

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enterprise, land, labour, capital .
-MARKO

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The aims or targets that a business works towards. It helps make the business more successful.
- wing sum

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Tiger: A public limited company is a voluntary association of members that are incorporated and, therefore has a separate legal existence and the liability of whose members is limited.

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Hiroto
The percentage of the market a company/business has control over in a certain area of the market.

The proportion of total market sales achieved by one business.
- wing sum

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List three type of business organisation

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List three type of business organisation

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Sole trader, partnership, corporation [LIMITED LIABILITY COMPANIES ]
--- Caspar

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Method 1: Amount of labour working in this company.
Method 2: Total output.
Method 3: Market share
Method 4: Market Capitalisation
Method 5: Return Of Capital Employe (Willy)

The percentage of the population employed in the company. The value of output made by the company.

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List the 4 elements of the marketing mix

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List the 4 elements of the marketing mix

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Price,  place, promotion, product. (Willy)

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List TWO BENEFITS and TWO NEGATIVES of performing Primary Research.

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List TWO BENEFITS and TWO NEGATIVES of performing Primary Research.

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Timothy
Advantage:
Can gather SPECIFIC INFORMATION, owner of the information (POTENTIAL TO SELL DATA)

Disadvantage:
CAN BE high cost for example QUESTIONNAIRES, time consuming, has a chance of being inaccurate

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Explain and give an example of PENETRATION PRICING.

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Explain and give an example of PENETRATION PRICING.

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Holaam-
A pricing strategy where the company sets the initial price low in order to attract customers.

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c(Willy)

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Explain how TWO DIFFERENT PRICING STRATEGIES can influence customer perception.

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Explain how TWO DIFFERENT PRICING STRATEGIES can influence customer perception.

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Perineum pricing
Using high quality materials and low prises

Loss leader
setting the prises high in the hopes of some customers to buy them

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Explain the KEY DIFFERENCE between a Plc. and an Ltd.

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Explain the KEY DIFFERENCE between a Plc. and an Ltd.

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Plc can be able to sell shares in stock market, while Ltd can't. So the shareholder of the Private limited company is the whole public(people who buys the shares), but the shareholder of the Ltd is only private individuals and people who the owner are familiar with, such as friends. (Willy)

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List the INTERNAL STAKEHOLDERS of Yew Chung International School.

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List the INTERNAL STAKEHOLDERS of Yew Chung International School.

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Teachers, principle, cleaning staff, students? - David

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Explain ONE FACTOR which justifies HIGH PRICES.

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Explain ONE FACTOR which justifies HIGH PRICES.

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Hiroto
Quality of product. If the product is made from better materials and spent more time and care on it will obviously increase the cost thus justifying HIGH PRICES.

David
New and innovative technology or product. If the technology is unheard of, the price of it can be set higher .

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List the FOUR elements of the Marketing Mix.

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List the FOUR elements of the Marketing Mix.

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Product, Price, Place, and Promotion

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Identify the key motivational factor of the Taylor Theory of Management.

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Identify the key motivational factor of the Taylor Theory of Management.

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Money makes people work harder. So MONEY
Taylor based his ideas on the assumption that all individuals are motivated by personal gain and therefore, if they are paid more, they will work more effectively.

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Explain the importance of the MARKET ORIENTATED approach to marketing.

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Explain the importance of the MARKET ORIENTATED approach to marketing.

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The market orientated can help the company to get customer satisfaction as the goal, and improve the quality of service, to maximize profits.(Oscar)

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Identify and Explain realistic Business Objectives of a Bicycle Shop in its FIRST YEAR OF OPERATION.

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Identify and Explain realistic Business Objectives of a Bicycle Shop in its FIRST YEAR OF OPERATION.

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Kenji
INCREASE MARKETSHARE. This can helps the bicycle shop get stable income.

David
Create social media or website so that you can spread awareness. This helps the brand to be recognise and create new potential customer.

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Explain the term 'SECTOR INTERDEPENDENCY' Give an example.

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Explain the term 'SECTOR INTERDEPENDENCY' Give an example.

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Holaam-
When the company is made up of multiple sectors that are closely related and depend on each other.

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Explain ONE benefit and ONE negative of franchising to the FRANCHISOR.

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Explain ONE benefit and ONE negative of franchising to the FRANCHISOR.

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Hiroto
GOOD They must pay a licensing fee and royalty
BAD If the FRANCHISOR gains negative reputation the franchise as a whole may suffer

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Explain TWO benefits to a FRANCHISEE of operating a franchise.

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Explain TWO benefits to a FRANCHISEE of operating a franchise.

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1. Doesn't need to build a new brand image 2. You don't need to create new PROCEDURES to train your employees - David

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Explain ONE reason why a business might want to remain small.

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Explain ONE reason why a business might want to remain small.

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Tiger: The manager do not have the experience or ability to control big businesses.

Faster profits: If a business remains small, it would have lower start up costs and fewer expenses.

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Tiger: A franchise is a method of distributing products or services involving a franchisor

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Explain TWO benefits of setting up a PARTNERSHIP.

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Explain TWO benefits of setting up a PARTNERSHIP.

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Kenji
Setting up a partnership can helps the company has more opinion and you can take less responsibility

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What can an entrepreneur do to increase their chances of receiving Government Grants? Give an example.

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What can an entrepreneur do to increase their chances of receiving Government Grants? Give an example.

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an entrepreneur can increase their chances of receiving government grants by producing a service that is beneficial to the general public, eg, schooling and hospitals. - OWEN

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List TWO NEGATIVES of being a sole trader.

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List TWO NEGATIVES of being a sole trader.

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Sole trader have unlimited liability of debts as there's no legal distinction between private and business assets. Also, sole trader capacity to raise capital is limited.

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A direct or indirect payment of money/financial aid given by the government to businesses or individuals

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Explain what is meant by 'HORIZONTAL INTEGRATION' Give an example.

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Explain what is meant by 'HORIZONTAL INTEGRATION' Give an example.

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Horizontal integration is the merging of a company with another company which is doing the same thing as itself. An example of this would be a bike company merging with another bike company

Hiroto
When two or more companies in the same area of production merge or takeover.

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Define the term 'PRIMARY SECTOR' Give and example.

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Define the term 'PRIMARY SECTOR' Give and example.

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Primary sector is the sector which produces raw goods. An example of a primary sector job is a farm. - OWEN

Extract raw resources directly from nature.
--- Caspar

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Explain how a coffee shop may increase efficiency by using External Growth Methods.

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Explain how a coffee shop may increase efficiency by using External Growth Methods.

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A coffee shop may increase efficiency using external growth methods. For example, Vertical backward integration which will let the coffee shop to obtain its source. This will allow the shop to decrease the price needed to acquire raw materials, significantly increasing efficiency. - Hiroto

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List FOUR KEY ELEMENTS of a Business Plan.

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List FOUR KEY ELEMENTS of a Business Plan.

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Tiger:
Background Information
Marketing Plan
Operating Plan
Financial Statements

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Explain why volume of output might not be a good measurement to apply when comparing the 'success' of businesses.

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Explain why volume of output might not be a good measurement to apply when comparing the 'success' of businesses.

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Volume of output may not be the best measurement when it comes to the 'success' of a business as a business may be operating in the tertiary sector, which produces an unfairly large amount of goods. - OWEN

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person assets are secured against failure - OWEN