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What does it say about a particular group in society?

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What does it say about a particular group in society?

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The advertisement is saying that people are constantly trying to be like those around them, to be stronger and better, and will do almost anything to get there.

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The commercial is trying to say that Old Spice Body Wash will make the consumer just as powerful as Terry Crews and his enormous muscles.

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The target audience is towards men who want to be better in their life, so they will follow in the footsteps of a famous man that also has a body many men wish they had.

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Logical Fallacies and Appeals: Terry Crews Old Spice Commercial

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Logical Fallacies and Appeals: Terry Crews Old Spice Commercial

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False Authority: The commercial shows Terry Crews, a famous actor in America, showing off the affects of Old Spice Body Wash.
Appeal to Men: Many men would be jealous of Terry Crews' muscles, and in an effort to be like him, men will want to buy the body wash.

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Terry Crews Old Spice Body Wash Commercial

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What does it say about a particular group in society?

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What does it say about a particular group in society?

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The commercial is saying that people love to fit in. In order to fit in though, viewers must buy an Orange Slice drink, or

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The advertisement is trying to persuade people into buying the drink by showing what will happen if you do not get it and how life will be amazing if they do.

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The target audience of this commercial is towards the average citizen. Consumers have a choice of getting the drink and living their life to the fullest, or not having the drink and having an awful time.

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Logical Fallacies and Appeals: Orange Slice Commercial

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Logical Fallacies and Appeals: Orange Slice Commercial

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Either/Or: The commercial shows a bunch of instances where, if the consumer has the drink, their life is easygoing and free, but without the drink, their life is in chaos. They either have the drink or they don't.
Appeal to Average Citizens: The commercial shows instances of consumers not having their wallet in a taxi, a common instance of the average citizen. If they just have an Orange Slice, life will be easier.

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Orange Slice commercial 1988 "You either got it, or you don't!"

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What does it say about a particular group in society?

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What does it say about a particular group in society?

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The commercial is saying that women care about how their men smell, and if their men smell great, their lives will be much better in the long run.

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The commercial is trying to persuade consumers to buy the Old Spice cologne by showing them how it could lead to diamonds and horses without any effort, all you have to do is get the Old Spice.

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The target audience of the advertisement is towards men. However, the commercial does direct itself towards woman, too, to have them buy Old Spice for their significant others.

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Logical Fallacies and Appeals: Old Spice Commercial

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Logical Fallacies and Appeals: Old Spice Commercial

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Faulty Causality: The advertisement shows a man describing everything that could happen if the man decides to wear Old Spice instead of smelling like a lady. Consumers could get tickets and even diamonds out of seemingly nowhere.
Appeal to Women: Although the commercial is for a men's cologne, the commercial directly is telling females the affects of what could happen if they buy their man Old Spice.

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Old Spice | The Man Your Man Could Smell Like

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What does it say about a particular group in society?

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What does it say about a particular group in society?

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The advertisement is saying that women are unable to resist the wonderful smell of Axe. If a viewer wants to impress women, they need to wear Axe products.

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The commercial is trying to say that how you smell will directly affect how women view the consumer. If women believes a man will smell good, then they will be attracted to them, so smell great by using Axe products.

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The Target audience of the commercial is men and potentially women to see that Axe products are so good they will immediately make women attracted to the user.

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Logical Fallacies and Appeals: Axe Commercial

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Logical Fallacies and Appeals: Axe Commercial

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Hasty Generalization: The commercial shows a young man becoming an irresistible man of chocolate that every lady immediately falls for men that wear Axe.
Appeal to Men: Men are constantly trying to do everything to impress ladies, and if they wear Axe, there is no doubt they will be as "irresistible as chocolate".

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What does it say about a particular group in society?

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What does it say about a particular group in society?

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The advertisement is trying to say that people let simple annoyances affect other parts of their life and it would be easier to avoid if they fixed the problem instead of letting it progress.

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The commercial is showing people how a minor annoyance with something such as bad cable can be such an inconvenience it will affect other aspects of your life. The commercial shows how it will lead to the end of the world and the human race, but if viewers switch the DirecTV, a reliable network, then consumers can save themselves a rough time.

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The target audience is towards people who have issues with their cable provider and are constantly having to worry about it, which might affect other aspects of their life.

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What does it say about a particular group in society?

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What does it say about a particular group in society?

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The advertisement is saying that people don't want to pay for something that they could have for free somewhere else.

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The commercial is trying to convince customers of DirecTV that they hate puppies simply because they're taking money away from the customers by charging them monthly for something they could get free with Time Warner.

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The target audience of the advertisement are those who want to save money and are attached with DirecTV. The goal of Time Warner is to take some of their customers and make them their own.

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Logical Fallacies and Appeals: Time Warner Commercial

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Logical Fallacies and Appeals: Time Warner Commercial

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Ad Hominem: The commercial shows a worker from Time Warner Cable making accuses towards DirecTV and their services to say that Time Warner will do more for your money while DirecTV charges you money you could be spending on something else, like puppies, which DirecTV hates.
Appeal to Average Households: Many households can not have animals because they can not afford to have one, but by choosing Time Warner, you'll have the extra money for an animal.

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What does it say about a particular group in society?

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What does it say about a particular group in society?

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The advertisement says that people are tired of paying for so much for fast food but getting so little in return

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The commercial is saying that McDonald's and Burger King's sandwiches have nothing on them and that if viewers eat Wendy's instead, they will get more to eat for what they pay for.

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The target audience is directed towards citizens who generally eat Burger King and McDonald's but should switch to eating Wendy's instead.

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Logical Fallacies and Appeals: Wendy's Commercial

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Logical Fallacies and Appeals: Wendy's Commercial

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Straw Man: The advertisement discredits McDonald's and Burger King's sandwiches to convince viewers that Wendy's has more on their sandwiches.
Appeal to Average Citizens: The majority of citizens in the U.S. eat fast food places such as Wendy's, McDonald's, and Burger King.

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Logical Fallacies and Appeals: DirecTV Commercial

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Logical Fallacies and Appeals: DirecTV Commercial

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Slippery Slope: The advertisement shows how having an indecent cable company could anger viewers enough to do something irrational, which will affect their lives in an awful way, like destroying the planet.
Appeal to Average Citizens: Most citizens have an issue with their cable company giving them issues throughout the week by not working as consumers want it to.

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What does it say about a particular group in society?

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What does it say about a particular group in society?

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The commercial is trying to say that people are completely unaware of how their decisions with harmful substances will also harm another human being, such as a small child that you love.

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The advertisement is trying to show the effects of those around those who smoke, specifically the lives of young children, that they effect when they continue to smoke. Viewers who smoke are potentially setting themselves up to die sooner than they would, which would leave children alone in the world to fend for themselves without them.

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The target audience is directed towards parents and guardians of children who are not aware of or neglect the consequences of smoking.

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Logical Fallacies and Appeals: Quit Smoking Advertisement

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Logical Fallacies and Appeals: Quit Smoking Advertisement

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Scare Tactics: The commercial shows a young boy panicking over losing his mother after a few moments, sometimes referred to as a mother's worst fear.
Appeal to Average Households: Average households would have a hard time watching their child struggling and not being able to help them, which the commercial emphasizes would be the outcome if they continued to smoke.

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2008 Time Warner Cable Direct TV Hates Puppies

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"Don't Annihilate The Human Race" DirecTV Commercial

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What does it say about a particular group in society?

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What does it say about a particular group in society?

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The commercial says that people who are "peppers" are those who drink Dr Pepper, and when you're a "pepper" you're unique and special.

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The advertisement is trying to show how much better your life would become if you drank Dr Pepper and how amazing the taste is. It claims that there is nothing like the taste of it, so everybody should drink it.

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The target audience is common households with how they use ordinary events to show how much fun they're having by drinking Dr Pepper.

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Logical Fallacies and Appeals: Dr Pepper Commercial

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Logical Fallacies and Appeals: Dr Pepper Commercial

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Bandwagon: The commercial is showing everybody enjoying life and singing about how amazing the taste of Dr Pepper is and how everyone should drink it.
Appeal to Average Households: The commercial shows everybody enjoying parties on a boat, a wedding, and fishing trips, all things the average household typically does.

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What does it say about a particular group in society?

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What does it say about a particular group in society?

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The advertisement is saying that most people worry about how reliable a certain car could be in their life, and if a car is as reliable as their dog it would be a worthy car to buy.

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The message of the commercial is to show that a dog is a commitment that will last you years, no matter what else is going on. The Chevy Dealers are trying to convince the viewer that a Chevy car is just as reliable to you as a best friend (the dog) would be.

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The target audience is common households with young children that are looking for a reliable car to own and last for a while as they do what they need to do daily.

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Logical Fallacies and Appeals: Chevy Commercial

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Logical Fallacies and Appeals: Chevy Commercial

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Sentimental: The advertisement shows a young girl experiencing her life with a dog and getting her first car, a reliable Chevy.
Appeal to Average Households: The commercial shows the young girl, her family, and the dog together multiple times, a common sight for most households.