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Cardenas Caballero Debanhi
1ºC
Wednesday 20th 2021

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There was an exchange of goods with barter.

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In the feudal system the lowest part of this society gave the products produced to the nobles and these in return received protection and housing.

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This type of economy is commonly referred to as a pure subsistence economy. In a pure subsistence economy, there is little need for marketing .

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Print advertising made it possible

brochures and fliers to potential

customers.

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INDUSTRIAL REVOLUTION          1760 - 1840

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INDUSTRIAL REVOLUTION          1760 - 1840

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Technological advances in manufacturing. The Industrial Revolution paved the way for more modern forms of advertising and retailing of goods and services.

Variously increases production.

The appearance of the railroad which increases distribution.

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The first magazines were developed and released.

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France banned posters on private property.

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The production era is so named because many companies' main priority was the reduction of the cost of production.

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People began renting billboards for advertising.

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Companies' main priority was to move their products out of the factory using a variety of selling techniques.

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Advertising time on the radio.

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This generation was affected by World War II and they are traditional people.

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People began purchasing television

advertising at this time.

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They are called Baby Boomers because after World War II and with the return of the soldiers to their countries, a period of economic growth was experienced.

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Telemarketing was born, with businesses utilizing the telephone to reach  customers.

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Many companies changed their thinking or purpose from that of manufacturing products to that of satisfying customers.

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It corresponds to people who were born in the period 1965-1979 and are between 38 and 51 years old. This generation values what they have and is monotonous.

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The marketing department sets company operating policy, including technical research, procurement, production, advertising, and sales.

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Mobile Advertisements Between the 1970s and 1994

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Mobile Advertisements Between the 1970s and 1994

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Advances in technology enabled new marketing capabilities via the Internet such as e-commerce promotions and computer-oriented spam.

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At this time, people were born in a context of globalization and development of the internet and social networks. A growth of the economy began as had not been seen before.

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It is the process where a firm builds long-term satisfying relations with its customers in order to retain the customers' loyalty in buying the firm's products.

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Members of this generation are born with the internet and the use of information technologies. They are multitaskers, not very patient, they work in groups and have revalued business activity.

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Businesses and individuals began creating blogs as vehicles to share professional or personal information.

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We've already entered and have seen maturity for the era of social relationships and are starting to see threads of social colonization with early technologies like Facebook connect.

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Social media websites became popular at this time as a way for people to share information.

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Google provides website owners with information about people who visit their websites that can help them see if they're reaching their audience.

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They are able to surf the networks and video games. Easy access to technology