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They would need to be clever about how they addressed it, but yes I think it could be done.

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I reckon this is a great topic for a brand to talk about. I know I would definitely listen to them.

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Yes!!!

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I would have a lot more respect for a brand like Topshop if they spoke about this. This is a subject that needs to addressed, especially for their consumers

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I think using a brand would be the perfect way to address this issue. The kind of people who are considered vain are definitely ones to follow brands.

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I think it's something people definitely need to be aware of, as I don't think they realise how they're being or how it will effect generations to come

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Yes, I think Topshop need to do something like this if any brand were to address this.

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As long as it's addressed in the right way. People won't listen if the brand starts making you people feeling bad for the way that they are.

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Absolutely! They need to follow brands like Missguided and ASOS who are facing social issues

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I think that this issue being addressed by a brand could work really well. Brand's, in a way, encourage vanity and narcissism so for them to be the ones that address it first could create huge impact.

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It is definitely something that needs to be spoken about. I worry for generations to follow, how it may effect them. As a generation now we're so bothered about what people think of us and how we appear to the rest of the world. If it's like this now then what will it be like in 10 years time?

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Addressing this topic through a brand is definitely the way forward. People listen to brands these days, they play a huge role in society.

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It would need to be done smartly in order to be effective, but yes I think it is a really good idea

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Yes. It would be great for a brand to encourage young people in how they can think outside of themselves, so they can be a good example for generations to come.

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Yes. Missguided have just brought out a new campaign using a diversity of different models. I really respect them for it and I know people would respect Topshop more for this

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100%!! I know I would definitely listen to a brand like Topshop if they were addressing this matter. In a way I'd be shocked as I feel like they come across as a brand that encourages vanity, so them changing their perspective on this I think could really work in their favour.

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Yes. This self obsessed generation seem to have become so self obsessed with the influence of social media and smart phones. Topshop social media platforms well so in a way you could do it through this, use the tools that they know

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Topshop would be the perfect brand to do this. They've never really addressed a serious issue so this would be the perfect chance for them to do so. Topshop have a lot of connections with celebrities and influencers too, so getting those on bored would really help as the power of the influencers is huge right now

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Brands have an enormous power in society these days, so the high street brand Topshop is definitely one that could make an impact with it being such a well known name

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It does need to be addressed, but it needs to be done in a smart way. They would need to give them example of how they could not be so self obsessed, rather than just pointing the finger at them and making them feel bad.

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Definitely. I feel like as a brand, Topshop have never really been one to address social issues or act as role models. If anything I think they give off bad examples of how women should look through mannequin and model sizes. Them addressing this topic I think could really work in their favour.

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Yes I think it definitely is something that a brand like Topshop could address. The have the opportunity to engage with a generation who are becoming obsessed with how they portray their lives through a phone screen rather than enjoying the experiences they are having with friends. In the long term this could have detremental damage on their mental health and self esteem

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Yes, I think it is definitely an issue that needs addressing. An increasing number of young people have become so obsessed with themselves as a result of social media that they are unaware of the bad effect this is having on them and those around them.  In my view, it would take a brand like Topshop, that influences their lives in other ways and is not seen as a parental or authoritative voice, to get them to take notice of what is happening to them and help them see how they could change their thinking.

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Yes I think it is a really important topic that needs to be highlighted, particularly with younger generations and the reliance on social media etc. I think Topshop is a good brand to highlight the issue as they appeal to the target market.

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I think it needs to be addressed, but in a way that the generation that is most guilty of it will take notice. A brand like topshop is perfect because so many young people are influenced by what they put in their stores and throughout their social platforms. More to the point it’s the perfect way to directly communicate with them. The concept of talking about vanity through a brand that potentially fules that vanity sounds unexpected and as a result an exciting starting point! 

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I think it needs to be addressed, but in a way that the generation that is most guilty of it will take notice. A brand like topshop is perfect because so many young people are influenced by what they put in their stores and throughout their social platforms. More to the point it’s the perfect way to directly communicate with them. The concept of talking about vanity through a brand that potentially fules that vanity sounds unexpected and as a result an exciting starting point! 

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Definitely - a clothing retailer like TopShop enables the younger generation to express themselves through their clothing to reflect their personal ‘vanity and narcissism’

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I think that it is definitely an issue in today's societ particularly within the younger generations and the rise of social media sites e.g. Instagram, and if you were to target them then topshop would be a great brand!

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Yes - the world of mobile and apps such as Instagram and trends like “the selfie” has made us vain. Topshop  would be good because lots of young girls look up to this brand

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Yes definitely but it would need to be really clear so there consumers would understand because it is a complex topic