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On an earlier draft of my Advertisement I was told that the imagery and link to the album digipak was good and showed a proficient use of ICT. However, people found the advertisement text problematic  as it wasn't easy to read and wasn't detailed enough with where and how to buy the album.

I believe I have rectified these issues by switching the positions of the text, adding in more detail, changing the font and adding colour so that the text stands out and is legible.

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5) How I Would Improve Due To Feedback If I Were To Do This Again

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5) How I Would Improve Due To Feedback If I Were To Do This Again

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I would make sure that all the shots are the same quality and of good quality so that it doesn't look grainy and give it a more professional feel. I would also make sure the lighting is suitable and allows the audience to see all the band members and objects within the scene.

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2) Feedback To Earlier Music Video Drafts

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2) Feedback To Earlier Music Video Drafts

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On my earlier drafts we asked our audience to watch them and give us feedback. Their main criticisms were the amount of black screen where footage wasn't put in yet and lack of editing. However, they said that the idea of comedy was apparent and could clearly be seen within our video.

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On an earlier draft of my Digipak I was told that it had clear links to my advertisement. However, I was also told it had many problems such as an unclear house style across the digipak and that the track listing on the back cover was not easily visible and needed to be integrated with the image. I was also told that all my shots were mid shots.

I believe I have rectified these issues by adding the use of the sketch filter most of the pages while also keeping the use of some colour and only using two font styles. I have also changed and somewhat simplified the image on the back wall so that the track listing can be easily read. Along with this I have included the use of close up shots and a long shot of the band.

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1) Introduction and Importance of Audience Feedback

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1) Introduction and Importance of Audience Feedback

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This page will focus on audience feedback and how it helped me during the creation of my coursework and how it would affect my decisions if I were to do this again. Each section is numbered and I will be going from my music video to my digipak and then finally my advertisement. First of all I believe that it is important to explain why audience feedback is one of the most key factors in a profitable or well like media product. As we researched our audiences and got information off them it was easy to then change our designs, ideas and what went into my media products. The audience is key when finding what gets good demand and what works well so having multiple discussions and asking for feedback from my audience and teachers was extremely helpful.

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One piece of negative feedback we received was to do with the quality of shots as some were grainy. I feel this was due to the equipment we used as when we switched to a gopro for filming; the quality of the shots were of a much higher standard. Other comments were about the  lighting within these shots which could all be improved with re-shoots.

I feel that these negative comments could easily be combatted and fixed if we had more time so that we could reshoot certain scenes.

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3) Positive Feedback on Final Music Video

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3) Positive Feedback on Final Music Video

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Our main base for positive feedback was about the comedy element of the video and how it suited the genre however we did also have positive comments such as our use of creative shots and editing e.g. the reverse shot out of the pool at the end of the video.

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Question 3 - What have you learned from your audience feedback?

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Question 3 - What have you learned from your audience feedback?

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These pictures show one method of how I got audience feedback on my final video through texts from my friends