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Q1: E-commerce and direct selling from zenith house.

Q2: Zenith have local customer that come to her house to buy product and choose their own design that fit with their own taste. With this Zenith also can have a opinion for the design to make it more creative. Besides that, through online the customer also can buy the products and see the design that zenith have in his collection and its more convenient shopping through online for the customer that busy and far from zenith house to see the product directly. It also allows zenith to expand her business globally through online shopping where zenith have global customer from Mauritius and Australia.

Q3: For my opinion, zenith able to attract her customer by allows them to go to her house and choose their own design for their outfit and taste by providing variety of outfit design and her collection. Zenith personally always assist her customer by giving them some advice and let the customer to try his product. Besides that, through zenith website, it is advantageous to attract more customer locally and globally based on their preferences. it is more save time and energy for the customer.

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Hildawati Hadaly @ Hadily Vitus BB12110181

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Hildawati Hadaly @ Hadily Vitus BB12110181

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Q1: Zenithdivas terlibat dalam jualan secara langsung iaitu pelanggan boleh melawat terus ke rumah Zenithdivas untuk melihat sendiri produk thersebut. selain itu, Zenithdivas juga terlibat dalam perniagaan e-dagang dimana pelanggan boleh mencari maklumat yang berkaitan dengan produk Zenithdivas dan membuat pembelian secara online.

Q2: Zenithdivas mempunyai pelanggan yang mementingkan rekaan yang unik dan bersesuaian dengan kehendak mereka. selain itu, Zenithdivas juga mempunyai pelanggan yang mempunyai pengetahuan tentang teknologi, dimana mereka biasa dengan pembelian secara online.

Q3: Pada pendapat saya, faktor yang membuatkan pengguna memilih Zenithdivas berbanding butik lain ialah Zenithdivas menyediakan perkhidmatan yang boleh memudahkan pelnggan. sebagai contoh, membuat penjualan secara online yang mana pelanggan tidak perlu berkunjung ke tempat penjualan untuk membuat pembelian. selain itu, produk yang disediakan oleh Zenithdivas juga unik dan mengikuti kehendak pelanggan. pelanggan boleh membuat sebarang permintaan rekaan atau tema mengikut keinginan mereka.

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1) Zenithdivas is involved in independent single store, direct selling and online shopping.

2) Zenithdivas have the type of customer that prefer online purchase. Thus, she have customer which come from Mauritius and Australia.

Besides that, Zenithdivas also have the type of customer that prefer unique design and care about fashion trend. They want to have unique and special outfit that different from other so they choose to customize their own outfit at Zenithdivas' store.

3) In my opinion, the factor affecting customers' store choice decision toward Zenithdivas compared to other boutiques are as below.

Zenithdivas providing customise services. She give the customer the services which can satisfied them in the term different and special with others.

Zenithdivas provides feel and touch services that usually would not provide at online shopping. She welcome her customer to go to her house for 24 hour. This make her store different with others store that are only open 8 to 12 hour on weekdays.

Zenithdivas provides online shopping. This make her customer more convinience and won't waste too much time. Besides, this also solve hard to find parking lot problem when go to store to purchase. Other than that, online shopping can attract customer from different countries to view her pages and make purchase. This bring her business toward globally.

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1) Zenithdivas is involved in direct selling, independent single store and E-commerce which is online shopping.

2) One of the types customer that Zenithdivas have is really care about the design and up to the date for the fashion. They mind about their outfit and they would not want to have the same design as others, they wanted to have the only one that have that design by choosing their own accessories to mix and match with their outfit. For example they want to have a special design for their heels for their dinner, so they can customise it by themselves.

Next, it is the customer who wants to feel and touch their outfits. The customers usually want to try the outfit before buying, because they can know whether they suit the outfit that they wanted to customise.

Besides, there are also customers who are following the trend which is online shopping. They are up to date because they know how to shop using the internet. There are those people who stay very far away such as Australia and Mauritius who wanted to buy the product through online.

3) One of the factors that affect the customer’s decision is Zenithdivas provide special service which is she can customise the special and unique pattern  and design that you wanted, while the boutique stores only provide those with only limited design which the customers may not like it. The customer can now have their own design and own creation, so they will be satisfied with their own choice.

Next, Zenithdivas provide online shopping through the internet. Some of the boutiques do not provide online shopping, so it is hard and troublesome for them to go to their shop which might costs a lot of time and money. Through online shopping, they can save a lot of time and money, yet those from overseas can easily buy the product with just a click of button.

Last but not least, it is the service that Zenithdivas provide. She allows people to come over to her house to try out the accessories and outfits including handbags and heels. Moreover, she also provide such service which is visit at her customer’s location. Boutique stores only open from 8am – 5 pm usually and closes on public holiday but Zenithdivas provide service which is 24hours a day 7 days a week.

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Q1: Independent single store, direct selling and online shopping

Q2: Zenith have customers that prefer to make make a purchase online and this shows that they have knowledge in the use of technologies instead of the web pages that have been provided to make purchases of items that they want. Moreover, the customers that concern to the importance of the high quality and the unique design, especially the customers want a design that different from others where the customer is given the convenience to make a choice according to the design that they like.

Q3:

a) Zenithdivas provide a service that she usually visit the clients at their location to get the loyal client

b) Zenithdivas welcoming their customers to go to her house with their own clothes to suit the design that provided so the customers can make their own choices that will give the satisfaction to her customers.

c) Zenithdivas also accept the customers that want to come to her house to take a look for the design and items then she also give customers a chance to try on the items

d) The business for Zenithdivas also open 24 hours everday a week to serve customers

e) Zenithdivas provide online business that customer can place their order through the website and this show that customers can save their time and less stressful

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Q1: Zenithdivas involved in independent single store through E-commerce and direct selling from zenith house.

Q2: Zenith have customer loyalty from local customer that come to her house to buy product and choose their own design. besides that, through zenith website, the customer also can buy the products through online shopping where it is convenient. it also allows zenith to expand her business globally through online shopping where zenith have global customer from Mauritius and Australia.

Q3: in my opinion, zenith attract her customer by allows them to go to her house and choose their own design for their outfit by providing variety of outfit design and her collection. zenith personally always assist her customer. zenith also provide services where she usually visit at her customer location. besides that, through zenith website, it is advantageous to attract more customer locally and globally based on their preferences. it is more save time and energy for the customer. zenith provide services for the customer 24 hours a day, 7 days a week and serve the customer of the day and night

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Q1. Direct selling (Home basis) and E-commerce (Online Shopping)

Q2. Local client(loyal customers where they can drop by to Zenith's place to see her collection, they can select what design they wanted and also they can try out zenith's collection as well. ). Besides, Zenith also expand her business through online shopping where everyone can access Zenith's website to ease them to choose what design they wanted to. This allow Zenith's to have bigger client (loyal customers) from in and outside country.

Q3.

a). Zenith's collections are handmade, design by Zenith herself which suits to the taste of her clients.

b). Zenith also provides customer service whereby she will usually visit at her client location and customers are allow to drop by her house to see her own collection as well as choose their own design to match with Zenith's collection.

c). For online business, customers can place their order through her website, and it allows customers to save their time and energy where ever they make their purchases.

d.) Her business opens for 24 hours, everyday a weeks to serve every custoers through days and night.

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Mohd Zukrih bin Mohd Kassim (BB12110340)

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question 1: independent single store question 2: ZenithDivas have a customer have their own ideas in aspect of creativity and preferences which they can custom and add-on the product.

question 3 : the factor influence the customer to go to ZenithDivas because the online or internet. the convenience to customer for check or windows shopping the product on internet make the customer attract to go to the Zenith. when the customer went to the store or owner house, they just get the product and buy it or try. this will save a time and less stressful to the customer. the services on add-on or design the product follow customer preferences make it unique and it influence the customer to choose Zenith.

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SABTURIA BINTI MANSUD @ MANSOR (BB12110509)

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SABTURIA BINTI MANSUD @ MANSOR (BB12110509)

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Question 1:

1) Direct selling
2) E-tailer

Question 2: 1) For me, the types of customer that Zenithdivas have are absolutely from the boutique,tailors and also the individual who is frequently and like to shop trough online.
2) The individual who really concern about the quality and design especially the customer who likes to buy exclusive and limited design of the heels and clutches because they don’t want to have the same heels and clutches as the others.

Question 3:

1) For wholesale basis, Zenithdivas usually visit the client at their location so that customers feel easier.

2) Customer can choose the heels and clutches design to mix and match with the outfit exactly like what they want without need to be struggling to find it, as it is not easily done elsewhere.

3) Zenithdivas always welcoming their customers to come over to the place to bring along their outfit that they would like to mix and match so they would have better idea and which design to be select.
4) Customer can come to Zenithdivas place to try and see the heels and clutches before decide to buy it.
5) From the online website, Zenithdivas reach to bigger clientele base so, it brings the global customers.

6) From the online website also, the buying proses is much more structured and customer can get the information about the product easily through online.

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Soalan 1 : Zenithdivas mengamalkan peruncitan secara jualan langsung. Bermaksud menjual barang terus melalui kunjungan, dimana pelanggannya boleh datang terus ke rumah untuk melihat sendiri barang yang ditawarkan dan boleh mencuba segala barang serta boleh membuat pembelian secara langsung. Selain itu, Zenithdivas juga membuat jualan secara E-dagang. Iaitu membuat jualan secara online dimana semua pelanggan dari seluruh negara boleh membuat pembelian di laman web yang telah disediakan. Pelanggan boleh melihat gambar dan segala maklumat yang diperlukan mengenai sesuatu barangan tersebut dengan hanya melayari laman web Zenithdivas.

Soalan 2: Pada pendapat saya, Zenithvidas mempunyai pelanggan yang mengikuti perkembangan teknologi yang ada pada masa kini. Contohnya, ramai pelanggan Zenithvidas yang membuat pembelian secara online. Di sini bermakna mereka merupakan pelanggan yang mempunyai pengetahuan mengenai E-dagang. Di samping itu, pelanggan Zenithvidas juga merupakan pelanggan yang bukan hanya mementingkan kecantikan sesuatu produk, malah mereka juga mementingkan kualiti sesuatu produk sebelum membelinya. Contohnya, pelanggan Zenithvidas datang ke rumahnya untuk melihat sendiri barangan tersebut sebelum membelinya untuk memastikan kualiti produk tersebut dan mereka juga boleh membuat tempahan sesuatu barangan tersebut yang mengikuti citarasa mereka.

Soalan 3: Anatara faktor yang mempengaruhi pilihan pelanggan untuk membuat pembelian di Zenithdivas berbanding di butik lain adalah kerana Zenithvidas menawarkan barangan yang unik dan cantik yang mampu menarik minat pelanggan untuk terus membuat pembelian. Seterusnya, perkhidmatan yang ditawarkan adalah sangat memuaskan kerana beliau melayan pelanggan yang datang ke rumahnya untuk melihat barangan dengan baik. Selain itu, Zenithvidas mempermudahkan pelanggan untuk membuat pembelian juga merupakan satu faktor yang mempengaruhi pembelian pelanggan. Dengan membuat jualan secara online, pelanggan tidak perlu lagi ke rumah atau kedai beliau untuk membuat pembelian, hanya dengan satu klik pelanggan mampu memperolehi sesuatu barangan tersebut. Di samping itu, pelanggan juga mampu menjimatkan masa pembelian sekiranya dibandingkan dengan pembelian yang memerlukan kita untuk ke kedai tersebut dan berbaris panjang untuk membuat pembayaran.

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Watch the video clip. Then respond to those questions:-

(1) What type of retailer does Zenithdivas involved for its business?

(2) What do you think the types of customer that Zenithdivas have?

(3) In your opinion, what are the factor affecting customers' store choice decision towards Zenithdivas compared to other boutiques?

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Get Malaysian Business Online Case Study - zenithdivas.com.my

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Get Malaysian Business Online Case Study - zenithdivas.com.my