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Essay written in 1972 by Gloria Steinem. Issued in a copy of Ms. magazine.

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A spokeswoman for feminism from the 1960s-70s, Gloria Steinem became one of the most famous feminists in American Society. She became such an icon thanks to comic books, primarily "Wonder Woman." It was the first comic she could relate to where the woman had genuine power. Steinem looked up to the creator, William Moulton, for empowering her to even be a feminist. Only later did she realize he may not have had the ideas she portrayed him to have. This further pressured her to question the societal constraints put on women. Eventually Steinem gave up on Wonder Woman, growing out of the comic as Wonder Woman became over-sexualized and increasingly powerless. After some time, though, she realized how much the comic really did save her she began to fight for Wonder Woman's rights once again.

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Born: March 25, 1934 in Ohio
Education: Bachelors at Smith College in Massachusetts in 1956, then studied in India for 2 years
- Feminist, activist
- Co-founder of Ms. (a feminist magazine) in 1972
- Co-founded Women's Media Center in 2005, aimed to make women visible and powerful in media
- Awards: Presidential Medal of Freedom, Glamour Lifetime Achievement Award

https://www.womenshistory.org/education-resources/biographies/gloria-steinem

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*A comic book can link into a persons mind and offer ideas not once thought about
*Superheroes preserve the idea of free-will and power
*Women, as depicted by Wonder Women, should not blindly accept the domination of men
*Wonder woman highlighted equality, peace, love, and justice.
*The writer of the comic "Wonder Woman" may not have been as feminine as depicted
*Steinem challenges the idea of men standing for violence and women standing for love
*She highlights a mother's impact on her daughter. Taming the daughter for either fear or powerlessness
*Wonder Woman's power diminished over time, leaving her more dependent on men
*After push-back, the writers of Wonder Woman gave in to feminism and revamped her to be the same powerful woman if not more powerful.
*Steinem ends by highlighting a past dominated by women (the amazon society) and how it was likely real.

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Steinem describes Wonder Woman as "protofeminist" but she could have definitely been more feminist. William Moulton, the author of the "Wonder Woman" comic based the female heroine off his view of what a woman should be. He believed they exist to bring love and peace while men only brought force. Steinem greatly disagreed, questioning society's view of men and women and how detrimental it is to advancement. Men should not be expected to be violent, just as women should not be expected to make men obey. Steinem's belief in feminism is based on the idea of equality.

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1960: JFK elected president, "The Pill" aka birth control is born,

1961: US builds it's presence in Vietnam, idea of impending war strengthens. USSR tests hydrogen bomb

1962: First 'Students for a Democratic Society' meeting, Marilyn Monroe dies, "Silent Spring" published bringing attention to the environment

1963: JFK assassinated, "The Feminine Mystique" published

1964: Civil Rights Act

1965: Voting rights act; ends discrimination in the polls, the "hippie movement" is introduced

1966: Martin Luther King opposes the war on Vietnam, NOW is formed

1967: The "Hippie Movement" gets big, summer of love,

1969: We land on the moon, the first email is created, Stonewall Riots

1972: Ms. magazine becomes a stand alone magazine, Steinem writes "Wonder Woman"
https://www.pbs.org/opb/thesixties/timeline/timeline_text.html

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When Ms. was launched as a "one-shot" sample insert in New York magazine in December 1971, few realized it would become the landmark institution in both women's rights and American journalism that it is today.

The founders of Ms., many of whom are now household names, helped to shape contemporary feminism, with Ms. editors and authors translating "a movement into a magazine."

Ms. was a brazen act of independence in the 1970s. At the time, the fledgling feminist movement was either denigrated or dismissed in the so-called mainstream media. Most magazines marketed to women were limited to advice about finding a husband, saving marriages, raising babies, or using the right cosmetics.

When the Ms. preview issue debuted - carrying articles on the housewife's moment of truth, "de-sexing" the English language, and abortion - the syndicated columnist James J. Kilpatrick jeered that it was a "C-sharp on an un-tuned piano," a note "of petulance, of bitchiness, or nervous fingernails screeching across a blackboard." And after the first regular issue hit the newsstands in July 1972, the network news anchor Harry Reasoner challenged, "I'll give it six months before they run out of things to say."(To his credit, Reasoner ended up apologizing years later.)

But Ms. struck a chord with women. Its 300,000 "one-shot" test copies sold out nationwide in eight days. It generated an astonishing 26,000 subscription orders and over 20,000 reader letters within weeks. By the time Ms. celebrated its 15th anniversary in 1987, media soothsayers had all been pressed to change their tune.

Ms. was the first U.S. magazine to feature prominent American women demanding the repeal of laws that criminalized abortion, the first to explain and advocate for the Equal Rights Amendment, to rate presidential candidates on women's issues, to put domestic violence and sexual harassment on its cover, to commission and feature a national study on date rape, and to blow the whistle on the undue influence of advertising on magazine journalism.

In short, Ms. was the first national magazine to make feminist voices audible, feminist journalism tenable, and a feminist worldview available to the public.

Unique, outspoken, and hard-hitting, Ms. has consistently faced down financial instability and advertiser resistance. From 1978 to 1987, Ms. was published as a nonprofit magazine through the Ms. Foundation for Education and Communication. In the ensuing decade and a half, Ms. had four different commercial owners and eventually adopted a revolutionary and extremely popular advertising-free model.

From 1998-2001, a consortium of feminists - including Marcia Gillespie and Gloria Steinem, as well as leading businesswomen, philanthropists, and activists - had been publishing Ms. as Liberty Media for Women, LLC. On Dec. 31, 2001, the Feminist Majority Foundation, the largest U.S. based feminist research and action organization, became the sole owner of Liberty Media, and began publishing Ms., relocating its editorial operations to the organization's offices in Los Angeles and the publishing operations to its Arlington, VA office.

Today, Ms. remains the most trusted, popular source for feminist news and information in print and online. Its time-honored traditions - an emphasis on in-depth investigative reporting and feminist political analysis - have never been more relevant, bringing a new generation of writers and readers together to create the feminism of the future. Through its innovative Ms. Classroom program, the magazine enjoys a large and growing audience on college campuses. Its cross-generational appeal, its global reach and its deep connections to grassroots activists in the U.S. and globally, makes Ms. a critical information and ideas resource and a place where feminists engage with each other and the world for action and social change.

Indeed, Ms. is more than a magazine. Ms. is a movement.

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When Ms. was launched as a "one-shot" sample insert in New York magazine in December 1971, few realized it would become the landmark institution in both women's rights and American journalism that it is today. The founders of Ms., many of whom are now household names, helped to shape contemporary feminism, with Ms. editors and authors translating "a movement into a magazine."