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5). What differences are there between London & Scotland in terms of popular films?

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5). What differences are there between London & Scotland in terms of popular films?

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In London, the most popular films were Django Unchained, Fast & Furious 6 and Gravity. However, in Scotland, the most popular films were Sunshine on Leith, Filth and Star Trek Into Darkness. The difference here is that people in Scotland seem to prefer to watch films that have some relation to the country.

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4). Which 3 films were most popular with the 7-14, 25-34 and 35-44 age groups? What does it tell us?

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4). Which 3 films were most popular with the 7-14, 25-34 and 35-44 age groups? What does it tell us?

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The 3 most popular films with the 7-14 age group were Wreck It Ralph, Despicable Me 2 and Monsters University. This tells us that animation is the preferred genre.

For the 25-34 age group, the 3 most popular films were Django Unchained, Fast & Furious 6 and Rush. This tells us that the preferred genre is action.\

Lastly, for the 35-44 age group, the 3 most popular movies were Frozen, The Croods and Jack and the Giant Slayer. This is because within this age group most adults are parents. Thus they would take their children to see the film.

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3). What genres were most popular with men and women?

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3). What genres were most popular with men and women?

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Genres that are most popular with men are: Thriller, Action and Comedy. Famous films that ranked high on the Box Office under these genres are Captain Phillips, Star Trek Into Darkness and Alan Partridge.

Genres that are most popular with women are: Documentaries, Comedy and Animation. Famous films under these genres are: One Direction - This Is Us, About Time and Frozen.

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2). Which film was most popular with the over 50s? What genre is this film?

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2). Which film was most popular with the over 50s? What genre is this film?

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From researching, it seems that Sunshine on Leith was the most popular film for this age group. The film's genre is Romance.

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Audience Research - 1). Which age group made up the largest proportion of cinema admissions in the UK? Which comedy film was the most popular with this age group?

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Audience Research - 1). Which age group made up the largest proportion of cinema admissions in the UK? Which comedy film was the most popular with this age group?

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The age group which made up the largest proportion is 15-24 year olds. This age group comes up to the percentage of 33%.

The comedy film which was the most popular with this age group was The Hangover Part III.

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3.5). How many animated and action films were made?

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3.5). How many animated and action films were made?

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Animation - There were 33 animated films.
Action - There were 47 action films.

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3). Which film genre made the most films released in 2013-14? How many films in this genre were made?

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3). Which film genre made the most films released in 2013-14? How many films in this genre were made?

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The film genre which made the most films released in 2013-14 was Comedy.

Under the genre Comedy, 153 films were released in 2013-14.

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2). Which 3 genres were least popular or successful at the UK Box Office?

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2). Which 3 genres were least popular or successful at the UK Box Office?

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War - <0.1% with Lore.
Documentary - 0.9% with One Direction - This Is Us.
Romance - 1.2% with I Give It A Year

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1). Which 3 genres were most successful at the UK Box Office?

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1). Which 3 genres were most successful at the UK Box Office?

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Animation, Action & Comedy.

Animation's percentage being 21.4% with Despicable Me 2. Action's percentage being 18.7% with Iron Man 3. And lastly Comedy's percentage being 13.7% with The Hangover Part III

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Genre & Audience Research - Blog Post: 12 

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Genre & Audience Research - Blog Post: 12 

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By Felicia Mills.