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What You Need to Know About Collagen and Your Skin - Prime Women

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What You Need to Know About Collagen and Your Skin - Prime Women

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Thank you to Collagen For Her for sponsoring this post to share more information about the benefits of collagen and skin for women over 50.
One of the most evident signs of aging is also one of the most perplexing to address: wrinkles. Though considered to be part of the natural aging process, wrinkles can make you look - or at least feel - older than you already are. Even though wrinkles are often the result of environmental factors that you don't have control over - such as a lack of flexibility in the skin as you age and the breakdown of collagen and elastin due to the sun's rays - this doesn't mean that you don't have any options. Taking collagen supplements is proving to be a real option but to better understand why this is the case, let's first dive into the basics of collagen.

Collagen is the most abundant protein in our bodies. It is found in our muscles, bones, joints, and skin which is why it is often referred to as "the glue that holds our bodies together." Without collagen, our bodies wouldn't be able to perform many essential functions. Unfortunately, starting around the age of 25, our bodies naturally start making about 1% less each year. A lack of collagen production could be a contributor to signs of aging such as wrinkles, thinning hair, slower metabolism, joint pain, and poor digestion.

Collagen is a protein that comes from animals, so one of the only ways to add collagen to our diet is to eat an abundant amount of animal protein. This includes the connective tissue where the collagen-rich proteins are most prominent. As a society, we are moving towards a more plant-based, lower meat diet, so it is becoming more difficult for people to get collagen from non-supplemental sources.

There are a variety of foods that can help boost collagen production; however, the easiest way to replenish the collagen that your body is naturally losing is with a pure collagen supplement. The essential amino acids in collagen peptides are quickly absorbed into the bloodstream and go to work repairing and rebuilding the connective tissue that are lacking the collagen they need.

Collagen is most widely known for its benefits for hair, skin, and nails but there's plenty of anecdotal and science-backed evidence that collagen can help in other ways, including:

Promote hair growth as well as healthier, shinier, and fuller hair*

Improve skin elasticity and the appearance of skin*

Strengthen nails*

Reduce joint pain and degeneration*

Regulate digestion and boost metabolism*

Improve gut health and immune system*

Support heart and liver health*

"As most of us age, our knees, backs, etc. start to hurt. I have noticed a big difference with my knees while taking collagen." - Dr. Bethany Johnson
Collagen - in the form of either a powder or a pill - is a supplement that has been gaining more attention as a way to address aging skin. And why not? Collagen already occurs naturally in your body and is its most abundant source of protein. Because collagen plays a vital role as the skin's structural support, a decrease in its levels leaves your skin more prone to the fine lines that can lead to deeper wrinkles. Drinking collagen peptide powder or taking collagen pills regularly can boost your skin's elasticity and increase the process your body uses to repair your skin. But how much collagen should a 60-year-old woman take, and how should it be ingested?

When it comes to the best collagen for 50+-year-old women, collagen powder is pretty simple. It is flavorless and tasteless, so you can add it to your morning coffee, tea, or smoothie. The versatility of the powder also means you can add it to oatmeal, soup, sauces, baked goods, and more. Most women will see benefits by taking one scoop a day (around 11g of collagen) but consistency is the most important factor in seeing results. It is recommended to take collagen daily for a minimum of three months before expecting to see any changes.

Collagen masks and creams have been shown to make the skin look more youthful but because topical application of collagen cannot actually break the skin's barrier, the long-term effects of topical collagen are still to be determined. Adding collagen supplements, though, in the form of collagen powder or pills, provides your body with the extra support it needs for its natural production if your diet isn't able to do so. Because you're ingesting collagen supplements, it reaches your system more quickly.

Those women who find themselves on the go might find the collagen pills suit their lifestyle better. The main difference between collagen powders and collagen pills is that powders most of the time contain more grams of collagen per serving. One scoop of unflavored collagen peptide powder contains 11g of collagen whereas one serving (three capsules) of these collagen pills contains 1500mg.

This doesn't mean that pills aren't effective but because the grams of collagen are lower, it just may take a longer period of time to see results. There is no wrong way to take collagen, so it really just depends on personal preference. A little bit of collagen is better than no collagen at all! You can also use both pills and powder, either together or by alternating them.

Just like almost any discovery, there is some skepticism regarding the effectiveness of adding collagen to your diet. Well, these days everyone from actresses like Jennifer Aniston to the members of the PrimeWomen Facebook group is enthusiastically embracing the youthful effects of collagen powder.

Not all collagen is created equal though, and the effectiveness of a certain supplement is highly reliant on how bioavailable it is, meaning how much of it is actually absorbed by your body. There are many different factors that can affect how bioavailable a supplement is, including the formulation, the delivery method, interactions with other substances in your system, gastrointestinal health, etc. Supplements that have been formulated with a higher bioavailability will be more effective because they help the body to absorb more of the substance without having to take higher doses.

For example, if there are two different collagen supplements that both contain 11g of collagen per serving but one is 80% bioavailable and the other is only 40% bioavailable, you will have to take a higher dose of the less bioavailable supplement in order to have the same effect. A substance will only take effect if it can be absorbed by the body, so bioavailability is a very important factor in how effective a supplement will be in delivering results and benefits.

You can read more about the bioavailability of one of our favorite brands for women, Collagen For Her, here.

As you research more to learn which collagen supplements best meet your needs, you'll realize that there are several types available.

Bovine Collagen

Bovine collagen is made from cows, which is similar to the process used to make most gelatin. Because a variety of parts from the cow are used, to get the best quality, only use collagen powder from a grass-fed pasture-raised source. You want to look for a pure bovine collagen powder like this one from Collagen For Her that is non-GMO, grass-fed pasture-raised, gluten-free, dairy-free, sugar-free, and paleo friendly. Bovine collagen contains both Type 1 and Type 3 collagen. Type 1 is the most common type of collagen in the body - primarily hair, skin, and bones -while Type 3 is found mostly in your intestines. Bovine also tends to be slightly less expensive so it's an ideal option if you're on a budget.

Marine Collagen

Marine collagen is also made from animals - fish in this case. Because marine collagen is made of bones, scales, or skin, it's an ideal choice for pescetarians. Marine collagen is made up of only Type 1 collagen. This type is also more environmentally friendly because about 60 percent of the by-products of fish processing become water.

Since we are talking about skin, we want to mention this marine collagen powder because it has added ingredients to benefit hair, skin, and nails. In addition to fish collagen, it contains 100% daily Vitamin C, biotin, and hyaluronic acid, so it is a great option for any woman looking for extra help in these areas!

Vegan Collagen

It is important to note that collagen is a protein that comes from animals, so there is currently no known source of vegan collagen. While you may see some "vegan collagen" options on the market, keep in mind that these products do not actually contain any collagen. When shopping for collagen products, always check the supplement facts to see how many grams of collagen there are per serving. If there is no collagen listed on the supplement facts panel then that product does not actually contain collagen.

Multi-Type Collagen

There are some collagen products that combine all the source types so that your body gets benefits from them all. The difference between the various types of collagen is the source, so a product that contains all five types of collagen, like these multi-collagen capsules, will contain collagen from many sources such as bovine, fish, chicken, and eggshell.

Collagen is an element that's vital to your skin's healthy look and feel. Adding a collagen supplement to your diet is an easy and effective way to boost your intake while reaping its benefits. If you are looking for a product that is high quality, bioavailable, and made for women, be sure to check out Collagen For Her. They have something for every woman!

*Disclaimer: Statements made, or products sold through this website, have not been evaluated by the United States Food and Drug Administration. They are not intended to diagnose, treat, cure or prevent any disease.
How Much Collagen Do You REALLY Need Each Day? The Six Essential Nutrients And Why You Need Them

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What You Need to Know About Collagen and Your Skin - Prime Women

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Thank you to Collagen For Her for sponsoring this post to share more information about the benefits of collagen and skin for women over 50. One of the most evident signs of aging is also one of the most perplexing to address: wrinkles.

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10 Must-Have Skincare Tools For Mature Skin | Prime Women

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10 Must-Have Skincare Tools For Mature Skin | Prime Women

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We're always sharing our favorite anti-aging products, but did you know there are skincare tools for mature skin that can make these ingredients work even harder? Whether you want to try that facial roller that you keep seeing all over the Internet or you'd like to splurge on the latest technology, there's a tool for you. Here are the best skincare tools for mature skin and how they work to battle the signs of aging.

1. Herbivore Rose Quartz Facial Roller, $40

2. Dr. Dennis Gross Skincare DRx SpectraLite™ FaceWare Pro, $435

3. FOREO IRIS™ Illuminating Eye Massager, $139

4. Dr. Dennis Gross Skincare Pro Facial Steamer, $149

5. NuFACE PRECISION Facial Toning Kit, $439

6. Aceology Pink Ice Globe Facial Massager, $54

7. Wildling Empress Stone, $65

8. Skin Gym Face Sculptor, $69

9. Lightstim® for Wrinkles, $249

10. Skin Gym Beauty Lifter Vibrating T-Bar, $59

Herbivore Botanicals Rose Quartz Facial Roller is an incredible tool for inner and outer beauty. Facial rolling is relaxing and de-stressing. It's been a beauty ritual since ancient times in China, dating all the way back to the seventh century. Physically, it aids in supporting the lymphatic system, the body's main major detoxification system. Metaphysically, rose quartz corresponds to the heart chakra, the energy center of love.

The patented design of Dr. Dennis Gross's FDA-cleared SpectraLite™ FaceWare Pro mask uniquely lies directly on top of the skin and conforms to all contours of the face to treat years in minutes with zero downtime. A combination of 100 LED red lights and 62 LED blue lights work together to smooth the look of wrinkles, give skin a firmer appearance, diminish discoloration, and diminish the look of blemishes for a flawless, youthful complexion. Choose from three treatment options: red light therapy, blue light therapy, and red and blue light therapy. LED red lights support the natural production of collagen and elastin to reduce the appearance of wrinkles, sun spots, sun damage, and redness while LED blue lights target bacteria and prevent future breakouts. Together, dual-LED red and blue lights target the look of wrinkles and blemishes at the same time.

IRIS perfectly fits the eye contour and gently massages signs of aging for a visibly smoother, brighter, and more youthful appearance. Travel-friendly, ergonomic, and lightweight, IRIS is 100-percent waterproof with eight adjustable intensities and a built-in timer.

Bring a spa-like experience into your home with this professional-quality Pro Facial Steamer. Relax and indulge yourself, as luxurious micro-steam technology hydrates and purifies the skin in one simple step-revealing a dewy and soothed complexion in as little as nine minutes. An ideal way to begin any at-home facial, this tool enhances the benefits of any skincare regimen. The skin is primed for exfoliation and product application, accelerating the absorption and effectiveness of products that follow.

This handheld facial toning device is designed to improve facial contour, skin tone, and reduce the look of wrinkles. The Trinity Facial Toning device gently stimulates the larger surface areas of your face and neck with a gentle microcurrent to improve facial and neck tone and the appearance of fine lines and wrinkles. While the interchangeable Effective Lip & Eye (ELE) Attachment's innovative treatment wands precisely target the hard to reach fine lines around the eye and lip areas.

Aceology's Ice Globe Facial Massagers are a treat straight from the spa! Regular massages with these cooling globes will relieve facial tension and depuff skin, giving you a youthful, glowing complexion. Ice Globe Facial Massagers can be used alone on clean skin, but work most effectively when used with your favorite serum, helping them glide along your skin while you push the key ingredients deep within the layers of your epidermis, giving you better absorption.

The Empress Stone is a facial gua sha tool designed to sculpt and reinvigorate the skin. Unlike other gua sha stones typically made from quartz, the Empress is composed of Bian stone, an amalgamate of 40+ minerals known for their healing properties. Each edge of the tool is intentionally architected to enhance the practice of facial gua sha, which is a traditional Chinese beauty practice.

The deep kneading action of this beauty roller mimics the effect of a professional massage to help firm and tone the skin. It fits the contour of your face and lifts to create a facial contour that will leave your skin with a radiant glow. Just apply your favorite serum, oil, moisturizer, or mask. Starting on the chin, work from the center outward and upward on the cheeks. Then, at the center, make sweeping rolls under the chin toward the collarbone, working outward to the sides of the neck.

LightStim MultiWave patented technology simultaneously emits multiple wavelengths (colors) of light. These wavelengths of light work together to give your skin the nourishment it needs for a more radiant and youthful appearance. This easy-to-use device targets wrinkles on the forehead, crow's feet, cheeks, nasal labial folds, jawline, and even your lips. It improves the look of fine lines and wrinkles, supports natural collagen and elastin, reduces pore size, refines skin's texture, and visibly firms. And bonus: it also promotes a more even skin tone while easing under-eye puffiness for a healthier-looking complexion.

The Skin Gym Beauty Lifter Vibrating T-Bar gives you a lifted, contoured, and revived appearance temporarily. The Beauty Lifter T-Bar vibrations mimic the effects of a massage. Designed with sonic vibrational technology to provide your face a few moments of relaxation.
Don't neglect your undereye area this fall/winter! Here are the best eye creams to try for sensitive skin.
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10 Must-Have Skincare Tools For Mature Skin | Prime Women

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We're always sharing our favorite anti-aging products, but did you know there are skincare tools for mature skin that can make these ingredients work even harder? Whether you want to try that facial roller that you keep seeing all over the Internet or you'd like to splurge on the latest technology, there's a tool for you.

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The 5 minute face - A video makeup lesson for women over 50 - Prime Women

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The 5 minute face - A video makeup lesson for women over 50 - Prime Women

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Skin Care & Make-Up

Elizabeth Rist, who’s a long-time contributor to Prime Women, and a professional makeup artist who regularly does the makeup for mature women, took the time to give one of our readers a makeover and makeup lesson for women over 50 specifically. In this video, she’ll teach you a quick 5 minute makeup routine you can easily do when rushed for time, but still look naturally put together.

Watch for more of her makeup tutorials on our new YouTube channel! Subscribe so you don’t miss any!

How to apply makeup for women over 50 in 5 minutes

1. STEP 1 – Moisturize, Moisturize, Moisturize

2. STEP 2 – Eyes

STEP 3 – BASE

STEP 5 – Brows

STEP 6 – Mascara

STEP 7 – Blush

STEP 8 – Lips

How to apply makeup for women over 50 in 5 minutes

1. STEP 1 – Moisturize, Moisturize, Moisturize

It’s one of the most important things you can do.  Protect your skin and moisturize

While you’re at it – give yourself a face massage. Anytime you can use your hands to apply lotions and makeup, you’ll stimulate your circulation. Your face will love you forever!

Elizabeth Recommends: CeraVe Ultra-light Moisturizing Lotion SPF 30

2. STEP 2 – Eyes

Yes! Eyes go next. Why? So you can clean up anything that falls under eye and reduce darkness

1. Eye Primer

Only a need a hint – no need to cake it on.

Clear or skin tinted is best (instead of one with a shimmer)

Elizabeth Recommends: Benefit “Stay don’t Stray” Eyeshadow Primer

2. Eye Shadow

Start with a skin tone

Apply liberally in small circles

Gently pull the eye out to the side to get a smooth surface

Following your normal lash line to the edge of your brow to find the correct placement

Apply a lighter taupe or grey to create a soft sideways V slightly above the crease

Use a bigger fluffy brush for no harsh lines

Elizabeth Recommends: Kat Von D Shade + Light Eye Contour Palette or Smashbox Cover Shot Eyeshadow Palette – Minimalist

3. Shadow Liner

Use an angled brush

Choose a natural medium shadow color- not too dark or too light

Stamp it down right at the lash line

Move outside inward and then inside outward

STEP 3 – BASE

1. Face Primer

Apply with fingertips to T Zone area only

Recommended primer: Dermalogica Hydrablur Primer

2.  Foundation

Apply a light Application

Avoid a matte, cakey look – it tends to sink into lines and wrinkles

Look for a light silicon or water based foundation with emulsifiers in them

Consider “BB Creams” – (lighter than foundation but heavier than tinted moisturizers, with SPF and anti-oxidants) or “CC Creams” – (color correcting creams with a lighter feel to them)

To soften the look, dampen a sponge and pat around your face

Elizabeth Recommends: It Cosmetics CC+ Cream with SPF 50+ “Your Skin or Better” or…read all her recos in MAKEUP FOR WOMEN OVER 50: THE 7 BEST FOUNDATIONS

3. Concealer

Use 1 – 2 shades lighter than skin tone

Apply a very light layer right underneath eyes

Also use anyplace you have a little redness, like around the nose

Don’t use on blemishes, though, as it will make them stand out more

If applying with your fingertips, use ring or middle finger and softly tap

Elizabeth Recommends: Stila Aqua Glow Serum Concealer

4. Powder set

Set concealer with a light dash of translucent powder

Apply a light powder only in the T Zone

Elizabeth Recommends: It Cosmetics Bye Bye Pores Silk HD Anti-Aging Micro Powder or Limelife by Alcone

STEP 5 – Brows

Go for a neutral tone eye shadow – avoid auburns and warm tones

Use two similar colors for dimension

Take small vertical strokes with a firm eye shadow brush

Just fill in your natural brow line

Extend just slightly at the end to the angle of your lash line

Soften with your damp sponge

Elizabeth Recommends: Anastasia Beverly Hills Brow Powder Duo

STEP 6 – Mascara

Do a light layer Fiberlash or Mascara – just get a little bit on upper and lower lashes

Elizabeth Recommends: Too Faced Better Than Sex Mascara

STEP 7 – Blush

Relax your face (no smile)

Tap your brush once to get off excess color

With a big fluffy brush pop a bit of color right above cheekbone

Pounce up toward your temple softly – no harsh angles

The goal is to lift your face

Elizabeth Recommends: Revlon Photoready Cream Blush in Pinched or for more recommendations….read her article HOW TO APPLY BLUSH AND THE BEST TYPES FOR MATURE SKIN

STEP 8 – Lips

Elizabeth Recommends LimeLife Perfect Lipstick #100 – “Knot telling”

This makeup lesson for women over 50 make look like it has a lot of steps. But they only require quick applications. Once you’ve applied to your own face a couple of times, this will be an easy routine to manage when you’re headed out the door for a casual day at the office or running around town.

>SUBSCRIBE: PRIME WOMEN’S GUIDE TO BEAUTY YOUTUBE CHANNEL – NEW VIDEOS EVERY THURSDAY!

Read Next:

Best Face Primers For Women Over 50

Ultimate Guide to the Best Drugstore Makeup Brands

The Best Makeup for Women Over 50

THE BEST WAY TO APPLY FOUNDATION

READ: HOW TO PUT ON MAKEUP: TIPS FROM AN EXPERT

Did you like this article? Sign up (it's free!) and we'll send you great articles like this every week. Subscribe for free here.

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The 5 minute face - A video makeup lesson for women over 50 - Prime Women

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Professional Makeup Artist, Elizabeth Rist, gives a video makeup lesson for women over 50 - a 5 minute face for mature women on the go.

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Easy Eye Makeup for Women over 50 video tutorial - Prime Women Media

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Easy Eye Makeup for Women over 50 video tutorial - Prime Women Media

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Skin Care & Make-Up

Easy Eye Makeup for Women over 50 video tutorial

Elizabeth Rist, who's a long-time contributor to Prime Women, and a professional makeup artist who regularly does the makeup for mature women gives us a tutorial on eyes. In this video she teaches us a great way to do everyday eye makeup for women over 50 that's very natural but also very uplifting and opening.

>SUBSCRIBE TO PRIME WOMEN'S GUIDE TO BEAUTY ON YOUTUBE
New Makeup and Beauty Videos released every other Thursday at 3pm!

5 Step Eye Makeup for Women Over 50

Step 1 - Eye Primer

This is an important step that often gets skipped. It's good for the longevity of your eye color. It also keeps you from getting all those little creases and problems with your makeup later in the day

Use a big fluffy brush or your middle / ring finger

Cover the entire lid up to the brow bone with a thin coat

Pick a clear color or skin tone

Elizabeth recommends:
>BUY: Urban Decay's anti-aging eyeshadow primer potion

Step 2 - Eye Shadow in Your skin color

Sets your primer & evens any discoloration out

Use little circles with a fluffy brush

Pull the corner of your eye out to get into all the creases

Elizabeth says: I adore this palette. All vegan, not tested on animals, plus woman-owned and operated! Her matte neutral eyeshadow palette is a must! The pigment and creaminess is unmatched. You can even do your brows with this palette. It's a workhorse.
>BUY: Kat Von D Shade and Light eye contour palette
>READ: 5 HEALTHIER, CRUELTY-FREE MAKEUP BRANDS
Step 3 - Neutral Toned Eye Color

Tap to get excess powder off

Lightly accentuate the natural shadow right under the brow bone

Make sure your strokes move upward to lift

Use your natural line from the edge of the lashes to end of your brow as the stopping point

Only use on 1/3 of your eye area

Blend to soften any harsh lines

Step 4 - Add Depth

Use a slightly darker color to create a v right at the crease to the lash line

Apply with smaller brushes to get in the nooks and crannies

Then use a bigger brush to soften the look

Step 5 - Highlight

Use a light, creamy color

Apply just under the brow bone

Use just a little in the center and inner corner of the eye

>BUY: Kat Von D Shade and Light eye contour palette for all of the above steps

Step 6 - Eyeliner

Use eyeshadow for an everyday look

Pop a little bit on the upper lash line

Spritz an angled liner brush with Evian spray

Pull the top corner slightly to get any loose skin back

Choke up on your brush handle

Start from the outside in to middle, then inside to middle

Set the brush down on the lashes to stamp the color

Put a thicker soft "line" on the outside and taper in

Elizabeth Recommends: The darker eyeshadow from the pallete above or for something a little heavier, this pen is great
>BUY: NARS stylo felt pen
>BUY: Evian Natural Mineral Water Facial Spray

Step 7 - Clean up Fallout

It's the reason you do your eyes before the rest of your face

Wipe any fallen powder away from under your eyes

You'll be surprised how much is there, even if you can't see it

Elizabeth Recommends:
>BUY: Neutrogena Makeup Remover Cleansing Towelettes Twin-Pack

Step 8 - Lower Lashline

Stamp the darker eyeshadow from outside to 1/3 of the way in

Don't go all the way to the inner corner

Use the lighter color on the inner corner

Blend to soften it up

Step 9 - Mascara

Start on the outer upper lash

Give your lashes just a light sweep

Apply to the base of the lashes then shimmy up

If you want darker, do a second application

Use a fiber mascara if you want a thicker look without looking chunky

Finish with a soft sweep on the bottom lashes

Have trouble with mascara running? Try a mascara primer

Elizabeth Recommends:
>BUY: Limelife Lengthening Mascara
READ NEXT: THE 5 MINUTE FACE - A VIDEO MAKEUP LESSON FOR WOMEN OVER 50 Makeup After 50: How to Contour for a More Beautiful You!

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Easy Eye Makeup for Women over 50 video tutorial - Prime Women Media

# data[].attributes.attachment_link.description
Skin Care & Make-Up Elizabeth Rist, who's a long-time contributor to Prime Women, and a professional makeup artist who regularly does the makeup for mature women gives us a tutorial on eyes. In this video she teaches us a great way to do everyday eye makeup for women over 50 that's very natural but also very uplifting and opening.

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Easy Eye Makeup for Women over 50 video tutorial - Prime Women Media

# data[].attributes.subject
Easy Eye Makeup for Women over 50 video tutorial - Prime Women Media

# data[].attributes.attachment_link.readable_text
Skin Care & Make-Up

Easy Eye Makeup for Women over 50 video tutorial

Elizabeth Rist, who's a long-time contributor to Prime Women, and a professional makeup artist who regularly does the makeup for mature women gives us a tutorial on eyes. In this video she teaches us a great way to do everyday eye makeup for women over 50 that's very natural but also very uplifting and opening.

>SUBSCRIBE TO PRIME WOMEN'S GUIDE TO BEAUTY ON YOUTUBE
New Makeup and Beauty Videos released every other Thursday at 3pm!

5 Step Eye Makeup for Women Over 50

Step 1 - Eye Primer

This is an important step that often gets skipped. It's good for the longevity of your eye color. It also keeps you from getting all those little creases and problems with your makeup later in the day

Use a big fluffy brush or your middle / ring finger

Cover the entire lid up to the brow bone with a thin coat

Pick a clear color or skin tone

Elizabeth recommends:
>BUY: Urban Decay's anti-aging eyeshadow primer potion

Step 2 - Eye Shadow in Your skin color

Sets your primer & evens any discoloration out

Use little circles with a fluffy brush

Pull the corner of your eye out to get into all the creases

Elizabeth says: I adore this palette. All vegan, not tested on animals, plus woman-owned and operated! Her matte neutral eyeshadow palette is a must! The pigment and creaminess is unmatched. You can even do your brows with this palette. It's a workhorse.
>BUY: Kat Von D Shade and Light eye contour palette
>READ: 5 HEALTHIER, CRUELTY-FREE MAKEUP BRANDS
Step 3 - Neutral Toned Eye Color

Tap to get excess powder off

Lightly accentuate the natural shadow right under the brow bone

Make sure your strokes move upward to lift

Use your natural line from the edge of the lashes to end of your brow as the stopping point

Only use on 1/3 of your eye area

Blend to soften any harsh lines

Step 4 - Add Depth

Use a slightly darker color to create a v right at the crease to the lash line

Apply with smaller brushes to get in the nooks and crannies

Then use a bigger brush to soften the look

Step 5 - Highlight

Use a light, creamy color

Apply just under the brow bone

Use just a little in the center and inner corner of the eye

>BUY: Kat Von D Shade and Light eye contour palette for all of the above steps

Step 6 - Eyeliner

Use eyeshadow for an everyday look

Pop a little bit on the upper lash line

Spritz an angled liner brush with Evian spray

Pull the top corner slightly to get any loose skin back

Choke up on your brush handle

Start from the outside in to middle, then inside to middle

Set the brush down on the lashes to stamp the color

Put a thicker soft "line" on the outside and taper in

Elizabeth Recommends: The darker eyeshadow from the pallete above or for something a little heavier, this pen is great
>BUY: NARS stylo felt pen
>BUY: Evian Natural Mineral Water Facial Spray

Step 7 - Clean up Fallout

It's the reason you do your eyes before the rest of your face

Wipe any fallen powder away from under your eyes

You'll be surprised how much is there, even if you can't see it

Elizabeth Recommends:
>BUY: Neutrogena Makeup Remover Cleansing Towelettes Twin-Pack

Step 8 - Lower Lashline

Stamp the darker eyeshadow from outside to 1/3 of the way in

Don't go all the way to the inner corner

Use the lighter color on the inner corner

Blend to soften it up

Step 9 - Mascara

Start on the outer upper lash

Give your lashes just a light sweep

Apply to the base of the lashes then shimmy up

If you want darker, do a second application

Use a fiber mascara if you want a thicker look without looking chunky

Finish with a soft sweep on the bottom lashes

Have trouble with mascara running? Try a mascara primer

Elizabeth Recommends:
>BUY: Limelife Lengthening Mascara
READ NEXT: THE 5 MINUTE FACE - A VIDEO MAKEUP LESSON FOR WOMEN OVER 50 Makeup After 50: How to Contour for a More Beautiful You!

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Easy Eye Makeup for Women over 50 video tutorial - Prime Women Media

# data[].attributes.attachment_link.description
Skin Care & Make-Up Elizabeth Rist, who's a long-time contributor to Prime Women, and a professional makeup artist who regularly does the makeup for mature women gives us a tutorial on eyes. In this video she teaches us a great way to do everyday eye makeup for women over 50 that's very natural but also very uplifting and opening.

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How To Apply Makeup Like a Celebrity Artist - Prime Women Media

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How To Apply Makeup Like a Celebrity Artist - Prime Women Media

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How do the celebrity makeup artists get their clients' makeup to look so good? The secret is as easy as having the right tools and a few great products in your makeup kit. Here's how you can apply makeup like a celebrity artist.

Learn How To Apply Makeup Like a Celebrity Makeup Artist

Start with a clean, moisturized face, and don't forget to add a bit of moisturizer under the eyes too. A moisturized face is the best foundation for a flawless finish.

Primer

Next up, primer. This is one small addition to your routine that all celebrity makeup artists use. Smashbox is the holy grail for me. They have a ton of formulations. If you have sensitive skin, Kiehl's Micro-Blur Skin Perfector is loaded with natural ingredients. The key to primer is to use sparingly, starting in the center of your face and blend outward with fingers. Use an eye shadow primer for your lids. A small dab tapped/blended on the lid and crease. Milani's is a bargain and Urban Decay Primer Potion is a cult classic. For more great selections read Best Face Primers for Women Over 50.

Foundation

Celebrity makeup artists have been doing airbrushed foundations since the 1980's. To get the same effect on your own, apply foundation with a brush. Dot your foundation all over, concentrating on the center of your face and work out. Using a light hand, start in the center of your face and brush toward your hairline then down toward your jawline (it keeps the peach fuzz camouflaged!). Continue under the jaw and a bit down your neck. If you see any brush strokes, lightly tap with the pads of your fingers or a beauty blender or sponge. Real Techniques Expert Face Brush or their Blend + Blur All Over Brushes are top quality at $10-20.

Eyes and Brows

Well-manicured brows will give your face a polished look and frame your eyes. Do not over pluck. Stronger brows are in, so play up what you have. Fill in thinning areas with your preferred pencil or powder product. Consider using a tinted brow gel if your brows are full and tend to be unruly. Two good ones that are easy on the budget are Colourpop Brow Boss and Benefit Gimme Brow. Gimme Brow is at a higher price point, but it is a fan favorite.

Eyeshadow is completely up to the individual, but for an expert look, plan to use at least 2-3 shades, one on the lid, a darker shade to contrast in the crease, and a light shimmer shade for highlighting the brow bone. Having a few palettes in your kit, with a good variety of shades, will get you the most looks. Tapping off the excess before applying = less fall out.

I used to always use my under-eye concealer after foundation. A pro tip, let your shadow do its fall out, then use a fan brush to whisk it away. Apply concealer using a light hand, concentrating on the inner eye. Blend by tapping with ring fingers toward the outer eye. A great dual-ended brush that blends foundation and concealer is IT Cosmetics Heavenly Luxe Complexion Perfection Brush #7. Curl your lashes with a simple crimper. I've had an ELF lash curler for years and just change the rubber part every 6-8 months.

Liner is something that may take some practice. Follow the shape of your eye and brow. Keep liner at the outer part of the upper eyelid, going in a more upward stroke. You can even end before your lid starts its downturn. For a professional effect, do a little cat-eye flick or thicken the line on the outer third. I prefer a softer line under the eye and often use shadow or smudge the pencil.

Blush and Highlight

Cream blush is the professional's go-to. You get a very natural, glowing "healthy from within" look with cream blush. Dot on with your finger and build to the level you want. Pixi by Petra On-the-Glow sticks and the e.l.f. palette quad are my picks.

Contouring and highlighting is another area that amps up your makeup application. Go from simple to special with a few extra touches. Think of contour as where you want something to recede, under cheekbones or along a jawline that's gotten a bit softer. Highlight places that would naturally be lit by the sun, top of cheekbones, center of nose, top of cupid's bow. I prefer to use a powder contour because it's easy to build up and blend. Many contours and highlight products will come together in a palette, making it even easier. Rimmel makes one under $10. A stand-alone highlighter I love is benefit's Watts Up!

Lips

Last but not least, LIPS! Start with lips that are exfoliated. An easy way to accomplish that is to use a dampened face cloth when doing your normal cleanse. If your lips are dry, your lipstick will not go on well, and fine lines will be magnified. Even one swipe with a lip balm can help. Professionals always line the lips and then apply lipstick. It gives a sharp, polished look. I recommend having a few basic liner colors in your kit. A nude, a pink, a red, and one other that pairs well with your favorite go-to lip color. Milani, Wet N'Wild, and NYX are excellent.

Powder

Finish off the look with a light dusting of setting powder. I prefer a loose formula. I've been using Coty Airspun since I was in middle school, but lately I've been trying out Kat Von D's Lock-It. Use a big fluffy face brush, again Real Techniques has you covered at less than $10 or Bare Minerals has some good ones at under $30.

Most importantly, have fun with it, and don't be afraid to experiment. Only have a few minutes to get ready? Watch our 5-minute face tutorial!

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How To Apply Makeup Like a Celebrity Artist - Prime Women Media

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How do the celebrity makeup artists get their clients' makeup to look so good? The secret is as easy as having the right tools and a few great products in your makeup kit. Here's how you can apply makeup like a celebrity artist.

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Best Makeup for Older Skin - Prime Women Media

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Best Makeup for Older Skin - Prime Women Media

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I have been obsessed with makeup since the days of standing on the back of the toilet seat to reach the bathroom cabinet where my mom stored her makeup back in the late 1970's. My earliest experiments included frosted blue eyeliner and a pink frosted lip. I graduated to melting my black eyeliner pencil with a lighter for a kohl effect and contouring with rosewood blush in the 80's. I worked at the department store makeup counter in the early 90's. Now I enjoy watching You Tubers (shout out to Angie Hot and Flashy, Miss Gold Girl, and Brits Nadine Baggot and Trinny Woodall!). "We've come a long way, baby!" As we age, our makeup needs change. Here are our picks for the best makeup for older skin!

Best Makeup for Older Skin

We are breaking down all the best skin products for older women by type.

Moisturizer and Sunscreen

The best makeup starts with exfoliated skin, a moisturizer formulated for your skin type and followed up liberally with an SPF that fights both UVA and UVB rays. Whether you opt to use a primer is up to you. It will give your makeup staying power and can help with giving you a flawless look.

Best Foundation and Concealer for Older Skin

Next up is foundation. For mature skin, staying away from a very matte finish foundation is key. The matte foundations will settle in pores, fine lines and wrinkles. Look for a hydrating formula that will be skin-like, rather than mask-like. Apply with a light hand and build up to the coverage you want. Dewy or luminous finishes may work well too, particularly on drier complexions. Make sure the shade of foundation you are using is not the same one you've been using since you were 20!

Concealers can help with a multitude of skin issues. They help correct under-eye circles, tone redness around the nose and on the chin and camouflage the blemishes you might find yourself still getting as hormone levels fluctuate. You may need two shades of concealer, a green-toned one for redness and a brightening one for under the eyes and all else. Use the same "less is more" approach. Heavy layers can highlight more than they conceal.

Best Eye Makeup for Mature Skin

For daily wear, I suggest a simple, neutral eye. Start with your eyebrows; keeping them groomed is important. As we age, we often find our brows may be more sparse. Penciling in or using a powder brow color will help frame your eyes. No need to go all Joan Crawford, just fill in as needed!

I love an eyeshadow primer, so I start with a swipe of that blended out on my lids.

If you are in the habit of wearing eye shadow, find a good daily go-to color or combination of colors, if you want to ramp it up a bit. Here are our top picks for best eyes hadow for older skin.

Lining the eyes is another area where women tend to go a bit too heavy-handed. Our lids may be a bit more crepey, so a softer pencil liner tight along the lash line may be best. If you are used to the staying power of a liquid liner, I suggest using a pencil, followed up by a layer of powder eye shadow matching the eye pencil, still staying along the lash line. A couple of coats of black mascara will complete your eye look.

Blush and Highlighter

Blush used on the apples of your cheeks will help give your complexion a youthful boost. Creme blushes are excellent on mature skin, but powder blushes are also great.

I now cannot live without my highlighter. I find it gives a nice, natural spotlight to the top of my cheekbones and brow bones and adds plumpness to the apples of my cheeks.

Lips

Find your best daily, go-to lip color. That may change depending on what you're wearing, but don't be afraid of a pop of color on your lips. As we age, we tend to lose volume in our lips. Applying a bright shade of red, pink, or coral can add the illusion of volume, especially if the shade has a hint of satin or shimmer. Long-wearing formulas tend to highlight fine lines on the lips.

Powder

Lastly, do not go heavy-handed with powder. There are so many amazing, finely-milled face powders these days. Apply only if you need them and with a big fluffy face brush.

Do you have a suggestion for the best makeup for older women? Leave a comment below. We would love to learn about it and try it ourselves.

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Best Makeup for Older Skin - Prime Women Media

# data[].attributes.attachment_link.description
I have been obsessed with makeup since the days of standing on the back of the toilet seat to reach the bathroom cabinet where my mom stored her makeup back in the late 1970's. My earliest experiments included frosted blue eyeliner and a pink frosted lip.