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I have decided that the text in my title will have a neon sign design. This has been a synergistic motif used throughout our music video to brand the artist and i believe it could also work well when it comes to designing the ancillary markets.

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This font type is going to be used for the rest of the website, including information about the artist and what we offer to customers and the artists biography.

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It became evident that the colours we used in our music video was very important when thinking about motifs and synergy we could use throughout our product. Originally we decided that the purple and pink colours were most appropriate, upon editing the footage we quickly realised that the original gell lighting we used offered the best quality so we went with the green and red lighting.

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I can imagine making my website page as if it is an almost empty studio with hanging lights and neon signs. As i have researched most hiphop and r&b artists have very minimal design on their page. I am complying with these conventions but setting my background and environment as this almost empty studio.