# data[].attributes.body
Arguments (are there any call to actions? Are they putting down any actions eg. this was a poor move for this company insinuates that the opposite should be done)
Contention (Be specific according to arguments, is it implied or explicit? What is the impact of this?)
Audience (Who are they targeting? Whose behaviour do they want to change and why? h/ow are they catering to that audience with their choice of language?)
Purpose (what do they want to happen by writing this article for their intended audience?)
Tone/tonal shifts (what words have they used to manipulate the audience? Circle these and notice the patterns that emerge. What does this mean?

# data[].attributes.attachment_link.title
Analysing Argument unit three outcome two