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being in someone else's shoes

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knowing and understanding other people feeling

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your not alone

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lets try to save the world

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We've said this before; legal consumers are turning online first to find a lawyer they can reach out to. Digital is your first point of contact with a prospect, so you need to make sure not only that you have an online presence but that you're coming across as trustworthy.

So what can you do to build trust online?

Make sure you're not building a wall between you and them. Showing off a more human side goes a long way - avoid being overly "corporate." Try to display what makes you and your firm unique and display it across your social channels, your website and your digital marketing campaigns. Are you particularly passionate about a certain cause? What's your expertise in and has someone written an online review backing that up? Does your firm hold gatherings like picnics, baseball games etc. for the team? Whatever it is show it off.

Building a connection online can seem intimidating but without it you can pretty much say goodbye to prospects starting their search online (which is most). For more on how you can build trust and a connection online read "Emotion's role in content."

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Lawyer Marketing Canada | Building a connection with clients online

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We've said this before; legal consumers are turning online first to find a lawyer they can reach out to. Digital is your first point of contact with a prospect, so you need to make sure not only that you have an online presence but that you're coming across as trustworthy.

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my connection with him its weird but he can make me laugh w/out trying

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cristina is a very good friend who you can count on

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this is ivan one of my close friends

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alfredo is also one of my close friends who i can tell him everything and instead of judging he would help me

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this is my cousin and me and him laugh all the time because we're always doing funny things

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this day my bestfriend slapped so hard that he busted my lip

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this is how i changed over the years

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make the effort to understand how others feel

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you don´t protect your heart by acting like you don´t have one

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first time smoking

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me and this girl would do the same poses

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this is my bestfriend

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me and genesis have a connection as if we were best friends

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me and my cousin treat each other as a brother

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before i started working out this is how i looked

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after 2 months of working out this were the results and i still have more to work on to reach my goals

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the day the blood drive took half liter of blood out of me

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on this day my mom got married

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the interactive art of using words and actions to reveal the elements and images of a story while encouraging the listener's imagination

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empathy is seeing with the eyes of another.