# data[].attributes.body
Age range : 18-24.
59% of Internet users between 18-29 use instagram.
500 million daily active users.
visual posts.
instagram stories - means you don't have to follow them on snapchat as well. More personal aspect.
Live streaming.
Sponsored posts.
Save posts.
Follow hashtags.
You can see what other people like. Suggested users to follow based on what you or your friends follow.
Much more commercial than other social media platforms.
You do have to make an effort to make your image stand out - be different.
Hard to reach a male audience and harder to reach an older audience.

# data[].attributes.body
- highest demographic: 25-34 year olds (29.7% of all users)
- 50% of 18-24 year olds are active the minute they wake up
- 5 new accounts are opened every second

# data[].attributes.body
Age range: 18-24 year olds = 25.7% Currently has  420 million users and over 200 million blogs.

Uses:  Entertainment -primarily hobbies/tv shows/fandoms/travel blogging/photography.

Features:

You can link other media accounts to it (possible downsides to this though) compatible with youtube etc and can be used as a portfolio for companies. A lot of opportunities for advertisements.
Uses hashtags for searches.
Daily livestreaming for different brands/films/authors which has anonymous q&a sessions in real-time. Focuses on things that are trending.

Pros: Can use without having a blog, visual posts. Lots of features. Focuses on younger audiences. Good platform for bloggers.

Cons: Filtering is poor, can be hard to use.

# data[].attributes.body
18-24 yo 96%

25-34 yo 95%

Used by all ages 75+ 51%

Watching videos, music, tutorials, infos about everything, promoting brands

Visual, promoting brands, more in depth info and showing use

PROS- useful content, accessible and easy to use

CONS- monitoring, age restraints, ads

# data[].attributes.body
300 million + users
71% are under 34
45% between 18 and 24

# data[].attributes.body
Audience numbers and age range - 313 million users, with the biggest age range being between 15-24

Best uses for the platform - To engage in concise and informal conversation or share an opinion

Features, what is useful from a marketing perspective - Threads (Engage in conversation), polls (Gauge a general consensus), hashtags (Branding a tweet) - exclusive emojis, personalised adverts (Target an audience), retweeting (Align yourself with a particular brand)

# data[].attributes.body
Visual- with filters, bitmojis as well as taking photos and videos

Personal

Accessible

Celebrities have impact

# data[].attributes.body
- 16 million (as of 2013) local businesses are using Facebook pages

# data[].attributes.body
- great for multimedia: easiest way to display lots of information in one clear post (videos, links, photos)
- all age ranges use it
- most used social media (1.17 billion)
- new face recognition feature decreases chance of 'catfishing' and fake profiles.

# data[].attributes.body
Recent updates are not that successful

Celebrities have impact

# data[].attributes.body
Cons: There are limited characters you can use for a tweet.
People use Twitter to humiliate and shame other people

# data[].attributes.body
- 83 million fake profiles
-

# data[].attributes.body
HELLO