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o    a critical comparison of the final product with the requirements of the design brief
the design brief was to make products relating to our made up game company (Fate Interactive), and their newest game (Kingdom of Tyrandal). I'd say that I stuck close to that design brief quite well, as I made products for bot the game company, the logo and the brochure, and the game itself, with the gameplay and the poster.
o    an explanation and justification for any changes made
originally the three pictures used in the video that is product 2 were going to be products 2, 3, and 4, but i decided against this as there was not enough variation in the products , and I hadn't include a PowerPoint video. I think that the choice to change this was a very good one, as I have created a video, a worded product and some promotional material out of this decision. the poster of product 2 was inspired from the shadow of the colossus poster (as shown below), but i did make changes to it in order to make it more relevant to the chosen genre of the game we were creating, Kingdom of Tyrandal.
o    a review of criteria, standards, reliability, safety, quality, and cost-effectiveness

o    reflection on outcomes, with recommendations for possible improvement or redevelopment of designs or procedures
something that i would definitely redesign is the brochure, because even though the colours match the rest of the company, the general formatting is not up to my standards. I would like to redo the layout and positioning of the chosen images, (and potentially choose better pics too).
o    Lessons learned and what you would do if you could start the project again.
If i were to redo this whole project, i would definitely spend more time on planning the story and styles of the game, rather than winging it with the inspiration and planning the products straight away. if i had better known what I wanted from the game, then creating the products would have been much easier.

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'The pics stay for too long"
"it takes too long"

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"not too bad i guess... it would prolly be better with a different colour background"

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I wanted the brochure to match the colours of the poster and the company logo. the information inside the brochure is just general information that one would expect to see. The brochures purpose is to inform the audience on the games genres and themes, and to let the audience know everything they want to know, so that they can be confident in their purpose.

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This product is the Game poster to be seen around the place, which the goal is to advertise the game, and make people want to buy it. it is inspired by the general silhouette/sword raised to the sky posters, but with the mountain, and the lightning bolt striking the sword. the sky was fairly difficult to do, as i wanted the yellows and oranges of the sunset, but i also wanted a bit of blue in there to signify that it is indeed still the sky.

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This product is the video. The video contains hypothetical screenshots from the game made by 'Fate Interactive'. the screenshots include the title screen, the menu screen, and a screenshot of game play.

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The logo for our game company "Fate Interactive". The idea for the logo came from the name "Fate", where the first thing that stuck out in my mind was the strings of fate from Greek Mythology. I drew a hand and intertwined the strings of fate within it. I added the ring because the background looked empty, and i just needed something to fill the void.

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Kingdom of Ty'Randal
Land of the Kaldurtoft

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- what multimedia products do they have?
multimedia products that this stall includes are posters advertising their product, and the kangaroo logo.
- What floor plan? traffic patterns?
This particular stall unlike the others, does not have two or more separate entry points, meaning that if it is particularly busy, traffic may become congested easily.
- Do they sell products? Where is the sales counter?
the products that they sell seem to be selling are not very easily seen, but according to the name of the company, they are related to water pipe fittings. there is no counter, so the stall is probably aimed towards advertising rather than selling.
- Storage?
there are shelves on the blue part of the wall, and cupboards right below them that can be used for storage.
- Displays?
As for displays, there are posters all over the walls, including the logo, and what seems to be a poster used only for showcasing particular products to be sold by the company.
- Furniture?
For furniture, there are the aforementioned cupboards and shelves, and there are also tables and chairs, and a small desk in the corner.
- how do they use the "roof/ceiling'?
In this stall there is no definite ceiling, though there is a small overhand that houses the lights, and also provides a cross-section area that can be used to show off more information regarding the company, (including its logo and website URL.)

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- What multimedia products do they have?

The products this stall appears to contain features artworks of games.
- What floor plan? Traffic patterns?

This is a two floor exhibit, the traffic through the stall would be rather sparse due to its sizing.
- Do they sell products? Where is the sales counter?

From the visuals, they appear to be selling lots of artworks/ displaying their new game. The sales counter is placed in the center of the exhibit to allow easy access to staff.
- Storage?

In the back of the stall there is a possibility of storage.
- Displays?

Displays include multiple images placed upon a wall. This informs the viewers of the products available.
- Furniture?

Furniture contained within the stall includes tables, stairs, windows.
- How do they use the 'roof/ceiling'?

They use the architecture of the roofing to convey a modern design. The use of black as its main color adds to the depth of stall.

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- What multimedia products do they have?
two televisions, four PC/laptops, Sony logo lights and speakers.
- What floor plan? Traffic Patterns?
there is quite a lot of space as the tables and counters are quite small, and there are only two walls, meaning that there is a lot of area to walk in and out from/around the inside of the stall.
- Do they sell products? where is the sale counter?
as the stall is from Sony, it would appear so. the products that they are selling is laptops, with TVs and speakers displaying the laptops potential functions and abilities. the sales counter is placed near the from of the stall, but because of its small size, it does not inhibit movement in and out of the stall.
- Storage?
in terms of storage, there doesn't seem to be that much of it. the only storage that I can see is the shelves on the back wall and potential storage under the counter in the front.
- Displays?
potential display outlets are the two TVs in the background, and information about the laptops could be displayed on the laptops themselves.
- furniture?
In terms of furniture, all there is that I can see is the counter-top, the tables, the small shelves in the back corner, and the bigger shelves (housing the TVs) on both walls.
- How do they use the roof/ceiling?
the lack of ceiling is used to enable the use of the large light-up SONY sign, which makes the stall more noticeable to the public.

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- Pixel Style (of course)
- 2D Video game (original)
- Bright colours
- Adventure (big world)
- Simplistic
- easy on the eyes
- conveys a story
- minimal backgrounds

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Rouge Interactive
Tomorrow Productions
Renegade Studios
Fate Interactive
Anomaly Studios
Enigma Game Studios

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Interrogation/Inspiration - 5/5
Investigation - 12/5
Planning - 17/5
Product 1 - 22/5
Product 2 & 3 - 29/5
Product 4 - 2/6
Evaluation - 7/6
Project - 13/6