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The article targets stakeholders at all levels of elite sport, from those on sports med and researchers to organizations and governing bodies, trying to improve the mental health for high-performance athletes.

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The article aims to bring together the mindset of all the people that oversee the sports industry to help create a supportive base in mental health for athletes.

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The topic of the article is the mental health of high-performance athletes, showing its importance as a "core component of a culture of excellence" and the need for overall support. The article talks about appointing Mental Health Officers to oversee care and creating environments that "nourish athlete mental health" while addressing harmful practices.

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The context of the article is the increasing recognition of mental health as an important factor in elite sports, prompting an international Think Tank to address its challenges and propose good strategies for improving athlete's mental well-being.

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This article appeals to ethos by establishing credibility through the expertise and qualifications of its contributors, who are internationally recognized professionals in sport psychology and mental health. It includes evidence of rigorous collaboration, such as the involvement of major organizations like the International Society of Sport Psychology and the inclusion of experts with roles in prestigious institutions like the United States Olympic Committee and the National Basketball Players Association. Additionally, the article’s foundation on peer-reviewed research and its recommendations for actionable solutions further enhance its authority.

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The article appeals to Kairos by addressing the timely and growing awareness of mental health challenges in elite sports, a topic gaining significant attention in recent years. It uses the current momentum in sports psychology and the increasing demands for athlete's mental well-being to call for immediate action. The inclusion of recent examples, such as public acknowledgments by organizations like USA Gymnastics and British Cycling about harmful practices, underscores the urgency of creating sustainable mental health support systems in the high-pressure context of modern sports.

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The article appeals to pathos by highlighting the emotional and personal struggles athletes face, such as the challenges of career transitions, injury recovery, and the pressures of competition. It emphasizes the human side of athletes, encouraging readers to view them as "whole persons" rather than just performers, and calls for creating environments that "nourish" mental health. The discussion of athletes’ mental health as a resource for their careers and post-athletic life further appeals to empathy, evoking a sense of responsibility to support them beyond their performance.

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The article appeals to logos by using research and evidence to support the need for improved mental health care for athletes, such as studies on the prevalence of mental illness in sports. It presents logical recommendations, like appointing Mental Health Officers and using diverse assessment methods, to argue for systematic changes based on expert consensus.

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The writers are responding to the growing recognition of mental health challenges faced by high-performance athletes, showing the need for better support systems. They address the lack of clear definitions and comprehensive strategies in the field, urging sports organizations and researchers to take immediate action to improve the athlete's well-being and create environments that nurture mental health.

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The article is structured around six propositions highlighting the challenges and importance of athlete mental health, followed by recommendations for improvement. It uses clear headings, expert testimony, and evidence to build a logical argument, starting with identifying issues and moving toward actionable solutions. This design makes the essay effective by ensuring clarity, authority, and a compelling call to action, encouraging sports organizations and researchers to prioritize athlete's mental health.

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The authors advocate for prioritizing mental health in high end sports, relying on research and expert opinions. While the article is fact-based, it may reflect professional bias towards mental health solutions and cultural bias, focusing mainly on Western sports contexts. The proposed solutions may also be seen as universally applicable, without fully addressing implementation challenges in different environments.