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Well done Faatimaah, MERIT awarded. This is an excellent submission of work from you. The work is detailed and you have included a lot of research and statistical data. You haven't included pictures which made the Padlet more inviting and there were lots more infographics we spoke about in class that you could have included in your Padlet. If you would like to go for a distinction, there were some statistical data we spoke about that could have been used in your work about sustainability and technology and how people book their holidays. There were some areas of your work that was also developmental including the cost of living crisis! An excellent submission well done!

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Technology is very important in the travel and tourism industry as according to ABTA travel trends report last year 83% of people were booking their holidays online.

Booking methods last 12 months:

83% of the people booked holidays online

17% of people booked holidays from a travel agent

16% of people booked over the phone

9% of people had someone book their holiday for them.

online check - in:

Technology has helped cut down queues as most airlines allow their customers to check in 24hours before their flight online.

Airport security:

Birmingham airport have launched their new security hall as they have invested in new technology including scanning equipment to be able to make the process fast.

how many stores did Tui close?

The company said it will close 166 of its 516 high street stores in the UK.

why are they shutting the high street shops?

70% of Tuis bookings take place online which means less people visit travel agents.

how many people was affected?

it will cost 900 jobs but many may be saved by redeployment.

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"changing consumer trends" means changing in what people like to buy or how they shop. we live in society where things are constantly changing, and this therefore means that our

sustainability: This is about looking after the environment and that means a priority for travel and tourism organisations for some time. 75% of people want to do more for the environment when travelling this is proved by Mintel.

jet energies are currently powered by a blend of traditional kerosene and sustainable aviation fuels. Airlines are investing in sustainable aviation fuels that reduce greenhouse gas emissions. they are made from renewable sources such as waste.

Virgin Atlantic made history by flying from London to New York using 100% sustainable aviation fuel.

Hotel response:

Premier inn has been working hard towards its sustainability targets. Premier inn

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The cost of living crisis refers to a period of time which the cost of everyday essentials e.g. bills and food increases more than average. In October 2022 prices of consumer goods and services rose by 9.6% which was the fastest rate in four decades.

If the cost of living is increasing, there is less disposable income for people to spend luxuries.

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Mobile Phones:

mobile phones have acted like a tour guide, travel agency, map and more. according to trip advisor 45% of users use their phone for everything having to do with their holiday. For example many restaurants have QR codes where you can scan the barcode and place your order. Also you can have online check - in where you can use your phone to check in for your flight.

onboard cruise ships:

Navigate is a platform that is used for tui cruises it allows customers to book photoshoots, excursions and book tables at their speciality restaurants.

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Wi-Fi onboard on aircraft:

Airlines have realised the importance of having Wi-Fi on board. Wi-Fi is available in the air depending on the airline customers are flying with many airlines like British airways offer small amount of Wi-Fi fee and some have it for free like emirates and Turkish airlines.

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social media:

Social media is a factor that has contributed to the forever changing trends that the UK travel industry faces. Social media can be used to find travel inspiration. According to Statista 36.5% of travellers said they used social media to find travel inspirations or ideas. In the past travellers would go to travel agents , use guide books but now social media has been a go to place for travellers to use as everything is on social media nowadays.

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Social change is change that never stays the same it depends on the factors including technology, economic developments and trends.

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Grey tourism is the niche market which targets older travellers.

The older generation are living longer and with better healthcare. They can take advantage on the off peak deals as they can go on holiday anytime during the year. More importantly they have more disposable income meaning they can spend their money on more luxuries as they probably don't have to pay for a mortgage or any bills. Saga Holidays is a example of a tour operator who specialises in holidays for over 50s.

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Millennials are staying at home for longer which means they don't have to pay for bills and mortgages which means they have more money to spend on luxuries.

Staying in education for longer so they are prioritising their education.

Starting families later in life which allows them to explore and go on holidays more often.

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Solo Travel as a global trend continues to grow. 18% of the holidays booked globally are from solo travellers. Hotelscans.com noticed 170% increase in the last 18 months for those looking to book themselves a room within the popular destinations including Thailand, Peru, Sydney, Portugal and Vietnam.

Even cruise operators have had to adjust their offerings to cater for higher numbers of passengers traveling alone.

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53% of people who have taken a cruise in the last 12 months are planning on taking another one in the next year. ABTA Travels trends show the main reason people are choosing to cruise again is due to the range of destinations that they can visit.

There is 5 different types of cruise styles:

Ocean

Adult only

River

Cruise around the world

No - fly

Over the coming years, the UK cruise market is expected to grow at a quicker pace than the hotel overseas holiday market. The younger generation show more interest in taking a sea cruise.

They are so popular because they provide value of money (accommodation, daytime and evening entertainment & transportation between destinations.

Opportunity to visit a range of cities and islands,

The whole family can be catered for,

Can sail from UK ports,

Adult only cruises.