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How might we increase customer flow and engagement to boost profitability and regain market shares?

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Common Themes:

Stale Designs and lack of variety

Customer Service And Experience

Engagement and Marketing

Innovation and Personalization

Sustainability and Loyalty

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There is a demand for more limited-edition releases and innovative features, such as virtual try-ons using AR and personalized style recommendations through AI.

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While there are positive mentions of Adidas moving towards sustainability, there is also a desire for a stronger loyalty following to encourage regular purchases of Adidas products.

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8 Screens, Published on Jan 29, 2024 21:02 GMT