# data[].attributes.body
Our mission has always been to promote a "sustainable Hanoi" and it is showcased better nowhere else than our restaurant. Here at "Arôme", we uphold these values through 3 pillars: The chef, the dish, and the produce.

The chef: "Arôme" is a shared project between local favorite restaurant owners and homemade recipes from our loved ones to showcase our world-famous cuisine through a gastronomic lens. Food is much more than what we put on a plate. To us, food is a way to show ingenuity and tradition while also spreading love from those around us.

The dish: We offer 2 courses and an a la carte menu. Each course is specially designed to represent two sides of Hanoi's food scene: "Lề đường" to represent street food and "Ấm cúng" to represent Vietnamese homestyle meals. Our a la carte menu is a mix of Vietnamese and Western cuisine.

The produce: All of our ingredients come from locally sourced farms 30 km away from the city center. We personally check our suppliers and their agricultural methods to ensure fresh and diverse products are being supplied each day. All of these farms also have government-approved agricultural activities.

Waste management

Most of our organic wastes are recycled via composting on our roof and used to grow herbs and other greens within the proximity of the hotel. Plastics and metal cans are recycled into parts of the hotel's decor and construction materials.

(Citations:

Sustainable Vietnam. “Organic Farming, Certification & Enabling Smallholders in Vietnam.” Sustainable Vietnam, Sustainable Vietnam, 20 July 2020, sustainablevietnam.com/2020/07/20/organic-farming-certification-and-enabling-smallholders-in-vietnam/. Accessed 22 May 2024.)

# data[].attributes.body
We are proud of where we are, a city laced with culture both old and new, Hanoi. For the fullest experience of its elegant and historic atmosphere, we offer you a series of activities and services.

E-motorbike and bicycle rental: Explore Hanoi with our most popular vehicle, the humble motorbike, with a green twist.

Cultural workshops: Every weekend, we host workshops on a different aspect of Vietnamese culture. Whether it's making a traditional dish or making your own artwork, we hope to give you a glimpse of Vietnam.

Personalized itinerary: Explore Hanoi independently with our specially trained staff's recommendations at our reception desk. Whether it's a short 2 hours or a family of 8, we shall help you have the best journey possible

Tours: In collaboration with Withlocals Tours, we offer personal and group tours to explore the various parts of Hanoi with a local. Learn about both its people and sights, these tours will offer you more than just a typical Hanoi Experience

Offers: The 10 tastings of Hanoi - Street food, Highlights and hidden gems of Hanoi, Off the beaten track in Hanoi,...

(Citations: “Withlocals.” Withlocals.com, Withlocals, 2024, www.withlocals.com/experiences/vietnam/hanoi/tours/. Accessed 22 May 2024.)

# data[].attributes.body
Carbon Offset - Striving for sustainability, we have taken many measures to reduce our carbon footprint and reduce the urban temperature of our surrounding environment: 50% of our roof is used for gardening and green space with shrubs and trees producing oxygen and purifying the air, waste management, sustainable water usage,...

Building - Hanoi's Old Quarter is known for its narrow buildings and deep alleyways that hide an ecosystem of homes and living areas. Our hotel is built based on the foundations of these communal homes and has been refurnished for your comfort and sustainability.

Guests are invited to immerse themselves in the history of an old Hanoi throughout their stay and have a peek at the lives of those who have lived there and the people of Hanoi

By transforming the building rather than building a new one, we have prevented thousands of metric tons of carbon dioxide emissions and construction waste from ending up in landfills.

Construction materials include recycled content such as reinforced steel with 85% post-consumer recycled content, 90% for drywall, 70% for staircase steel, and concrete containing 5% fly ash (hazardous residue of coal burning) which diverts all of these materials from landfills.

90% of construction waste is recycled, diverting tons of debris from landfills.

Energy - Utilizing state-of-the-art technology and practicing energy conservation practices, Charm uses less energy than most other hotels of the same caliber. Your stay will be both pleasant for you and for the planet.

Sensors are put in every room to monitor temperature and lighting to change based on occupancy automatically.

Every room has windows to ensure an abundance of natural lighting and reduce energy use during the day.

Solar panels are installed on the roof of the hotel which supplies 80% of the hotel's energy

Water - Every drop of water is precious and as part of our mission, we are obligated to conserve this precious resource

Low-flow showerheads, faucets, and toilets are used to save water

Rainwater is collected, filtered, and used as a source of water

A water filtration system is installed so 90% of wastewater is reused. Creating a loop water system for the hotel and we are aiming to reach 100% to minimize excess water usage as much as possible.

Encourage guests to reuse towels and linen throughout their stay and cut down on unnecessary laundry.

Air - Although Hanoi is known for its high AQI level, Charm has installed a whole-building air purification system that continuously circulates air throughout the building, from the inside to the outside and vice versa.

Your Green Stay

Charm welcomes visitors to the complex and vibrant energy of Hanoi while also taking a step further for environmental sustainability. The world is constantly changing and we hope to make a positive impact starting from you, our guests, as well. From methods of carbon offsets and creating a circular energy system for the hotel, every minute of your stay will be a minute you are contributing to the planet

(Citations:

“Sustainability - 1 Hotel Brooklyn Bridge.” 1hotels.com, 2024, www.1hotels.com/brooklyn-bridge/sustainability. Accessed 21 May 2024.

“Sustainable Practices at the Proximity Hotel in Greensboro, NC.” Proximityhotel.com, 2024, www.proximityhotel.com/features/sustainable-practices/. Accessed 21 May 2024.

‌

News, Hotel. “Latest Hotel News | Pan Pacific Hotels Group | Newsroom.” Panpacific.com, 2024, www.panpacific.com/en/newsroom.html#/pressreleases/pan-pacific-hotels-group-is-the-first-singapore-hotel-group-to-attain-prestigious-gstc-multi-site-certification-for-sustainable-tourism-for-all-eight-of-its-properties-in-singapore-3306729. Accessed 21 May 2024.)

The CEO Magazine. “Stay at Five of the World’s Most Sustainable Hotels and Resorts.” The CEO Magazine, The CEO Magazine, 26 Mar. 2023, www.theceomagazine.com/lifestyle/travel-leisure/sustainable-hotels-resorts/. Accessed 14 May 2024.

Haris Chechi. “A Look at Top Sustainable Practices Revolutionizing Hotels Today.” Glion, 28 Dec. 2023, www.glion.edu/magazine/sustainability-in-hotels/. Accessed 14 May 2024.

Plasencia, Jade. “Effective Strategies for Sustainable Hotels - ClimateTrade.” ClimateTrade, 17 May 2023, climatetrade.com/5-effective-strategies-for-sustainable-hotels-to-attract-eco-conscious-travelers-and-promote-responsible-tourism/. Accessed 14 May 2024.

“Competitive Advantages and Disadvantages of Eco-Hotels.” ResearchGate, ResearchGate, 2020, www.researchgate.net/figure/Competitive-advantages-and-disadvantages-of-eco-hotels_tbl3_347619849. Accessed 14 May 2024.

https://www.golfpass.com/travel-advisor/authors/jason-scott-deegan. “The ‘Perfect’ Golf Resort.” Golf Advisor, 14 Dec. 2016, www.golfpass.com/travel-advisor/articles/what-makes-a-perfect-golf-resort-the-10-essential-elements-each-property-should-possess. Accessed 14 May 2024.

Alexander, Max. “4 Types of Whole House Air Filters.” This Old House, 21 Aug. 2003, www.thisoldhouse.com/green-home/21014891/whole-house-air-purifier. Accessed 18 May 2024.

“Sustainable Management of Construction and Demolition Materials | US EPA.” US EPA, 8 Mar. 2016, www.epa.gov/smm/sustainable-management-construction-and-demolition-materials#:~:text=Many%20building%20components%20can%20be,%2C%20compost%2C%20and%20other%20products. Accessed 22 May 2024.

Grucza, Ariel. “What to Know about a Low-Flow Showerhead.” WebMD, WebMD, 22 July 2022, www.webmd.com/a-to-z-guides/what-to-know-low-flow-showerhead. Accessed 23 May 2024.)‌

# data[].attributes.body
Our rooms were specially designed by local architects, taking inspiration from the hospitable people of Hanoi and its rich culture. Each room reflects a part of Hanoi's history while also taking sustainability into consideration.

All of our amenities are made from recycled (plastic, glass, metal from cans,...) and natural materials (wood, bamboo,...). Soaps, toothpaste, and skin care products are all locally sourced from eco-friendly boutiques (M.O.I, Cocoon, CO MEM) and made from natural materials such as natural oils (olive, soybean, vegetable,...), coffee, and local herbs and plants (rice, pomelo skin, ...). Each room also has large glass water bottles to reduce plastic waste.

Taking inspiration from Hanoi's "Bao Cấp" era and the homes in the back alleys of the Old Quarter, the experience will bring you back in time and let you experience a long-forgotten part of this ever-changing city. Cassettes, radios, wooden furniture, ... we hope to give you a new perspective on Hanoi's history while having a comfortable stay.

(Citations:

“What Is Natural Cosmetics ? The Advantages of Natural Cosmetics.” Công Ty TNHH Tư Vấn Y Dược Quốc Tế (IMC), 14 Apr. 2021, imc.net.vn/production/what-is-natural-cosmetics-the-advantages-of-natural-cosmetics/?lang=en. Accessed 14 May 2024.

Giacomo. “Raw Materials Used for the Production of Natural Cosmetics.” Albogroup, 11 Oct. 2022, www.albogroupitaly.com/en/news/raw-materials-ingredients-natural-cosmetics/. Accessed 14 May 2024.

“4 Local Cosmetic Brands That Are Turning Heads in Vietnam’s Beauty Scene.” Enterprise Asia | Asia’s Leading Non-Governmental Organization for Entrepreneurship, 11 Feb. 2022, www.enterpriseasia.org/portfolio-item/4-local-cosmetic-brands-that-are-turning-heads-in-vietnams-beauty-scene/. Accessed 14 May 2024.

# data[].attributes.body
Single bedrooms - 1 person

Complete with a bed, toilet, wifi, amenities, ...

Starting from 700k per night

Double rooms - 2 people

Complete with Queen-size bed, wifi, amenities, toilets,...

Starting from 2 million per night

Family suit - 4 people

Complete with a King-size bed and 2 smaller beds, wifi, amenities, toilets,...

Starting from 4 million per night

# data[].attributes.body
At Charm, we work with reputable NGOs to train those from disprivileged backgrounds for a training period of 6 months to over a year for different roles and employ them as our staff. They are trained in a variety of subjects (Hospitality, emergencies, language,...) and are eager to make your stay as welcoming as possible. This is one of our ways of contributing back to the community.

(Citation: Stobierski, Tim. “4 Sustainable Business Practices to Make a Difference.” Business Insights Blog, 13 May 2021, online.hbs.edu/blog/post/sustainable-business-practices. Accessed 14 May 2024.)

# data[].attributes.body
Designed by local architects with an aim to showcase both the historical and modern side of Hanoi, we hope to give you an experience similar to that of the Hanoian life. Narrow corridors with rooms built for efficiency while giving you the most comfortable stay possible. The structure of an old communal building is still preserved to reduce both construction waste and carbon emissions while giving you a cozy experience of the Hanoi life.